Sachdev Raj (42 results)

loose_leaf. Condition: Fine. Brand new hardcover 2025 release.

Condition: Good. Used - Good. Book may not contain supplemental items such as CDs, access codes, etc.

Condition: New.

Condition: Very Good. Used - Very Good. Book may not contain supplemental items such as CDs, access codes, etc.

Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Condition: Brand New. New.SoftCover International edition. Different ISBN and Cover image but contents are same as US edition.Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing.Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation.Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of SmartBook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Condition: New.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Condition: New.

Condition: New.

Condition: New.

Bolsillo. Condition: New. Dust Jacket Condition: Nuevo. 01. Marketing digital se dirige principalmente a cursos universitarios sobre marketing digital y programas de posgrado. Presenta una base teórica de conceptos de marketing, y añade un enfoque estratégico y analítico con ejemplos globales. El autor describe y muestra cómo se pueden aplicar algunas de las últimas herramientas de marketing digital, en el marco de las tendencias actuales. LIBRO.

Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.

Condition: Nuevo. Marketing digital está dirigido principalmente a cursos universitarios sobre marketing digital; sin embargo, se puede utilizar en programas de certificación y posgrado. Con una base en la teoría y los conceptos de marketing, adopta un enfoque estratégico y analítico con ejemplos globales. El material no sólo hace referencia a algunas de las últimas herramientas de marketing digital, también enfatiza las tendencias actuales del marketing y muestra cómo se pueden aplicar.En sus 12 capítulos hay tres fundamentales que presentan a los estudiantes el tema general del marketing digital en un mundo digital, cómo crear valor mediante la estrategia de marketing digital con un ejemplo de plan estratégico de marketing digital y el comportamiento del consumidor digital. Los dos capítulos finales del libro analizan las importantes cuestiones legales, éticas, de privacidad y de seguridad relacionadas con el marketing digital, y las tendencias y el futuro del marketing digital. Los capítulos intermedios son sobre ?cómo hacer? y se centran en cómo utilizar la teoría y los conceptos de marketing, en combinación con las herramientas presentadas en el texto, para ?hacer marketing digital? Cada uno tiene una estructura de contenido que analiza primero la creación de valor y los objetivos, y luego las consideraciones, estrategias y tácticas para el marketing digital relacionadas con el tema del capítulo. Cada uno termina con una sección de analítica, que muestra los indicadores analíticos apropiados para monitorear la efectividad del marketing digital relacionado con el tema del capítulo.A lo largo de los capítulos más importantes se incluyen recuadros que destacan aspectos relevantes del marketing digital.

Paperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing.Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation.Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of SmartBook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing. It may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in any teaching format: in-class, online, and hybrid. Not only does it reference some of the latest digital marketing tools, it also emphasizes current marketing trends and shows how these may be applied. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condition: new. Paperback. Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing. Grounded in marketing theory and concepts taking a strategic and analytical approach with global examples Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation Latest digital marketing tools with emphasizing current marketing trends and showcasing how tools should be applied Hands-on digital marketing exercises, including mocking up a website (using tools, not programming), creating Google search ad campaigns, creating social media and community content with additional direction toward industry certifications such as Google Ads, Social Media, and Email Marketing. Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of Smartbook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to do digital marketing.Relevant chapters designed to engage students through Thinking about Global Digital Marketing, Legal and Ethical Issues, Privacy and Security Considerations and Value Creation.Designed to support multiple teaching formats through McGraw Hills Connect with personalized reading experience of SmartBook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing. It may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in any teaching format: in-class, online, and hybrid. Not only does it reference some of the latest digital marketing tools, it also emphasizes current marketing trends and shows how these may be applied. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Taschenbuch. Condition: Neu. Neuware - Digital Marketing is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital marketing and seven chapters focused on how to use marketing theory and concepts, in combination with digital marketing tools, to 'do digital marketing'.Relevant chapters designed to engage students through 'Thinking about Global Digital Marketing', 'Legal and Ethical Issues', 'Privacy and Security Considerations' and 'Value Creation'.Designed to support multiple teaching formats through McGraw Hill's Connect with personalized reading experience of SmartBook, variety of test bank questions to reinforce application and Application-Based Activities to challenge critical thinking and problem-solving skills in real-world scenarios.

Paperback. Condition: new. Paperback. Digital Marketing is targeted primarily at undergraduate courses in Digital Marketing. It may also be used in certificate and graduate programs. It is grounded in marketing theory and concepts and adopts a strategic and analytical approach with global examples. The material can be used in any teaching format: in-class, online, and hybrid. Not only does it reference some of the latest digital marketing tools, it also emphasizes current marketing trends and shows how these may be applied. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Condition: New.

Condition: New.

Condition: New.

Condition: New. New. Book may not contain supplemental items such as CDs, access codes, etc.