9788417656249 - Optimum Type: Custom Typography Design and Application by Wang Shaoqiang (32 results)

- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Hardcover
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- Hardcover
Seller: Lakeside Books, Benton Harbor, MI, U.S.A.Lakeside Books
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Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.

- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
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- Hardcover
Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.

- Hardcover
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Hardcover. Condition: new. Hardcover. This book features examples of different types of custom-designed lettering - from digital typefaces to printed matter and handwriting - and their practical applications. When we read, our brain is decoding a series of abstract symbols and synthesising the results into complex ideas. Really,… then, we see before we read. We recognise the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualise a specific brand, deliver its image and message and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, feel with his empathy, and achieve a perfect solution with his professional skills. This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers. AUTHOR: Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and life. He is also the editor of Design 360 magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organisations, and he has been a jury member for China's most prestigious design and illustration awards. SELLING POINTS: . The book completes our series of previously published typography books. Together, this volume, Typography Now and Typography for Screen offer a comprehensive understanding of typography. . Cutting-edge typography and examples of how it is applied. . Wang Shaoqiang is a prolific and renowned editor with a solid background in design and architecture books and a large base of followers. 680 colour illustrations This book features examples of different types of custom-designed lettering--from digital typefaces to printed matter and handwriting--and their practical applications. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

- Hardcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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Hardback. Condition: New. When we read, our brain is decoding a series of abstract sym- bols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualize a specifi…c brand, deliver its image and message, and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, empathise, and achieve a perfect solution with his professional skills.This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers.

- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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- Hardcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
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Hardback. Condition: New. When we read, our brain is decoding a series of abstract sym- bols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualize a specifi…c brand, deliver its image and message, and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, empathise, and achieve a perfect solution with his professional skills.This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers.

- Hardcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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Condition: New. . 2020. Hardcover. . . . .

- Hardcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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Condition: New. In English.

- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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Condition: As New. Unread book in perfect condition.

- Hardcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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Hardcover. Condition: New.

- Hardcover
Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
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Condition: new.

- Hardcover
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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Condition: New. . 2020. Hardcover. . . . . Books ship from the US and Ireland.

- Softcover
Seller: Antártica, Madrid, M, SpainAntártica
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Rústica. Condition: New. Dust Jacket Condition: Nuevo. 01. Cuando leemos, nuestro celebro descodifica una serie de símbolosabstractos y sintetiza los resultados en ideas complejas. Realmente,entonces, vemos antes de leer. Reconocemos el carácter de una palabraantes de verificar su significado. Los tipos creativos hechos a manoto…man ventaja de este efecto para visualizar esta marca específica,entregar su imagen así como su mensaje y hacerlo resaltar entre lamultitud. Para crear un tipo optimo, un diseñador debe entender lafilosofía de la marca, comunicarse con el cliente, sentir con empatía, conseguir una solución perfecta y destrezas profesionales. Este libro reúne más de un centenar de excelentes creaciones reales dediseñadores y agencias en diversos contextos en impactantes imágenes a color. Los lectores aprenderán lecciones creativas, procesos detrabajo y conseguirán inspiración. Se trata de un punto de referenciae inspiración imprescindible para todos aquellos que buscan diseñosnovedosos y originales. LIBRO.

- Hardcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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Condition: New. pp. 240.

- Hardcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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Hardcover. Condition: Brand New. 240 pages. 11.50x8.50x1.00 inches. In Stock.

- Hardcover
Seller: AG Library, Malaga, MA, SpainAG Library
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£ 37.45
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Condition: New. Idioma/Language: Inglés. This book features examples of different types of custom-designed lettering--from digital typefaces to printed matter and handwriting--and their practical applications. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos p…edidos con destino a Ceuta y Melilla.

- Hardcover
Seller: Russell Books, Victoria, BC, CanadaRussell Books
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Hardcover. Condition: New. Special order direct from the distributor.

- Hardcover
Seller: Imosver, PONTECALDELAS, PO, SpainImosver
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Condition: Nuevo. Optimum Type editado por Hoaki.

- Hardcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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Condition: New. pp. 240.

- Hardcover
Seller: Vuestros Libros, Oviedo, O, SpainVuestros Libros
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£ 37.45
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Condition: Nuevo. Cuando leemos, nuestro celebro descodifica una serie de símbolos abstractos y sintetiza los resultados en ideas complejas. Realmente, entonces, vemos antes de leer. Reconocemos el carácter de una palabra antes de verificar su significado. Los tipos creativos hechos a mano toman ventaja de este efecto para visua…lizar esta marca específica, entregar su imagen así como su mensaje y hacerlo resaltar entre la multitud. Para crear un tipo optimo, un diseñador debe entender la filosofía de la marca, comunicarse con el cliente, sentir con empatía, conseguir una solución perfecta y destrezas profesionales. Este libro reúne más de un centenar de excelentes creaciones reales de diseñadores y agencias en diversos contextos en impactantes imágenes a color. Los lectores aprenderán lecciones creativas, procesos de trabajo y conseguirán inspiración. Se trata de un punto de referencia e inspiración imprescindible para todos aquellos que buscan diseños novedosos y originales.

- Hardcover
- First Edition
Seller: nika-books, Nordwestuckermark-Fürstenwerder, NWUM, Germanynika-books
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£ 26.72
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4°, gebundene Ausgabe. 1. Auflage.. 240 Seiten; Das Buch ist in einem sehr guten Zustand. 9788417656249 Sprache: Englisch Gewicht in Gramm: 1500.

- Hardcover
Seller: Speedyhen, Hertfordshire, United KingdomSpeedyhen
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Condition: NEW.

- Hardcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 58.34
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Hardcover. Condition: Brand New. 240 pages. 11.50x8.50x1.00 inches. In Stock.

- Hardcover
Seller: moluna, Greven, Germanymoluna
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Gebunden. Condition: New. Über den AutorrnrnWang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose .

- Hardcover
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
Contact seller5-star sellerCondition: New
£ 44.76
£ 37.17 shippingShips within U.S.A.Quantity: Over 20 available
Hardback. Condition: New. When we read, our brain is decoding a series of abstract sym- bols and synthesizing the results into complex ideas. Really, then, we see before we read. We recognize the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualize a specifi…c brand, deliver its image and message, and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, empathise, and achieve a perfect solution with his professional skills.This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers.

- Hardcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
£ 44.32
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Buch. Condition: Neu. Neuware - This book features examples of different custom designed types from digital typeface, to printed matter and handwriting and its practical applications.

- Hardcover
Seller: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
Contact seller5-star sellerCondition: New
£ 74.86
£ 27.51 shippingShips from Australia to U.S.A.Quantity: 1 available
Hardcover. Condition: new. Hardcover. This book features examples of different types of custom-designed lettering - from digital typefaces to printed matter and handwriting - and their practical applications. When we read, our brain is decoding a series of abstract symbols and synthesising the results into complex ideas. Really,… then, we see before we read. We recognise the character of a word before we ascertain its meaning. A tailor-made creative type takes advantage of this effect to visualise a specific brand, deliver its image and message and make it stand out among the crowd. To create an optimum type, a designer must understand the brand's philosophy, communicate with the client, feel with his empathy, and achieve a perfect solution with his professional skills. This publication features over a hundred custom types created by designers and agencies within diverse cultural contexts. Readers of this book will learn lessons from these creatives' work processes and be inspired to design types that satisfy their clients and wow their viewers. AUTHOR: Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and life. He is also the editor of Design 360 magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organisations, and he has been a jury member for China's most prestigious design and illustration awards. SELLING POINTS: . The book completes our series of previously published typography books. Together, this volume, Typography Now and Typography for Screen offer a comprehensive understanding of typography. . Cutting-edge typography and examples of how it is applied. . Wang Shaoqiang is a prolific and renowned editor with a solid background in design and architecture books and a large base of followers. 680 colour illustrations This book features examples of different types of custom-designed lettering--from digital typefaces to printed matter and handwriting--and their practical applications. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.