Rudolf Tjandra (24 results)

Condition: As New. Unread book in perfect condition.

Condition: New.

Paperback. Condition: New.

Paperback. Condition: new. Paperback. A hands-on expert explains how to effectively build your business in East Asia by Dr. Rudolf TjandraA profound book on Marketing from Dr Rudolf Tjandra's perspective as s scholar- practitioner with over 25 years of solid experience in FMCG in Asia. This book provides fundamental thought from the author on 'what matters most' to run a successful business and to build a strong brand in the context of ASEAN market. The competitive environment becomes much more complex today due to technological change and disruption in the digital era, market dynamic and turbulence as well as the change of consumer behaviour and preference. Dr. Rudolf internalised on those elements and translated his deep analysis & understanding into strategies how to create values and opportunities abound in this part of the world. Recommended as a 'must read' for every marketing professional in FMCG and other industries, business owners, those working in the field of management profession to broaden their perspective & source of best practice ideas. A hands-on expert explains how to effectively build your business in East Asia by Dr. Rudolf Tjandra Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Condition: New. pp. 224.

Hardcover. Condition: Brand New. 224 pages. 7.80x5.28x0.87 inches. In Stock.

Condition: New. pp. 224.

Condition: New. In.

Condition: New. pp. 224.

Condition: New.

Condition: As New. Unread book in perfect condition.

Hardcover. Condition: new. Hardcover. This book offers a unique fusion of cultural intelligence and practical strategy for navigating Indonesias fast-evolving consumer goods sector. Rooted in the scholar-practitioner ethos, it draws on field-tested frameworks and decades of hands-on experience to decode the complexities of doing business in one of Southeast Asias most dynamic markets.Central to this exploration is the use of ethnographic marketing research a powerful tool that reveals nuanced consumer behaviours across Indonesias richly diverse cultural landscape. By examining real-world case studies and emergent market trends, the authors provide a roadmap for aligning leadership, strategy, and local insights.Readers will gain valuable knowledge on how to apply concepts such as emergent planning and complex adaptive systems within a culturally embedded business context. These innovative perspectives bridge theory and practice, equipping executives, entrepreneurs, and marketers with actionable strategies to thrive amid volatility, cultural diversity, and rapid economic transformation. font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; font-family: 'Times New Roman',serif; mso-fareast-font-family: 'Times New Roman'; Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Hardcover. Condition: Brand New. 160 pages. 8.26x5.82x8.50 inches. In Stock.

Paperback. Condition: new. Paperback. A hands-on expert explains how to effectively build your business in East Asia by Dr. Rudolf TjandraA profound book on Marketing from Dr Rudolf Tjandra's perspective as s scholar- practitioner with over 25 years of solid experience in FMCG in Asia. This book provides fundamental thought from the author on 'what matters most' to run a successful business and to build a strong brand in the context of ASEAN market. The competitive environment becomes much more complex today due to technological change and disruption in the digital era, market dynamic and turbulence as well as the change of consumer behaviour and preference. Dr. Rudolf internalised on those elements and translated his deep analysis & understanding into strategies how to create values and opportunities abound in this part of the world. Recommended as a 'must read' for every marketing professional in FMCG and other industries, business owners, those working in the field of management profession to broaden their perspective & source of best practice ideas. A hands-on expert explains how to effectively build your business in East Asia by Dr. Rudolf Tjandra Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Condition: New.

Condition: New. KlappentextrnrnA hands-on expert explains how to effectively build your business in East Asia by Dr. Rudolf Tjandra.

Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book offers a unique fusion of cultural intelligence and practical strategy for navigating Indonesia s fast-evolving consumer goods sector. Rooted in the scholar-practitioner ethos, it draws on field-tested frameworks and decades of hands-on experience to decode the complexities of doing business in one of Southeast Asia s most dynamic markets.Central to this exploration is the use of ethnographic marketing research a powerful tool that reveals nuanced consumer behaviours across Indonesia s richly diverse cultural landscape. By examining real-world case studies and emergent market trends, the authors provide a roadmap for aligning leadership, strategy, and local insights.Readers will gain valuable knowledge on how to apply concepts such as emergent planning and complex adaptive systems within a culturally embedded business context. These innovative perspectives bridge theory and practice, equipping executives, entrepreneurs, and marketers with actionable strategies to thrive amid volatility, cultural diversity, and rapid economic transformation.…

Paperback. Condition: New.

Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book offers a unique fusion of cultural intelligence and practical strategy for navigating Indonesia s fast-evolving consumer goods sector. Rooted in the scholar-practitioner ethos, it draws on field-tested frameworks and decades of hands-on experience to decode the complexities of doing business in one of Southeast Asia s most dynamic markets.Central to this exploration is the use of ethnographic marketing research a powerful tool that reveals nuanced consumer behaviours across Indonesia s richly diverse cultural landscape. By examining real-world case studies and emergent market trends, the authors provide a roadmap for aligning leadership, strategy, and local insights.Readers will gain valuable knowledge on how to apply concepts such as emergent planning and complex adaptive systems within a culturally embedded business context. These innovative perspectives bridge theory and practice, equipping executives, entrepreneurs, and marketers with actionable strategies to thrive amid volatility, cultural diversity, and rapid economic transformation. 160 pp. Englisch.…

Condition: new. Questo è un articolo print on demand.

Condition: New. Print on Demand.

Condition: New. PRINT ON DEMAND.

Buch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book offers a unique fusion of cultural intelligence and practical strategy for navigating Indonesia's fast-evolving consumer goods sector. Rooted in the scholar-practitioner ethos, it draws on field-tested frameworks and decades of hands-on experience to decode the complexities of doing business in one of Southeast Asia's most dynamic markets.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 160 pp. Englisch.…