Mcpaul Stephen (9 results)
- Softcover
Seller: Leserstrahl (Preise inkl. MwSt.), Oldenbüttel, GermanyLeserstrahl (Preise inkl. MwSt.)
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Taschenbuch. Condition: Fine. leichte Lagerspuren / minor shelfwear---. nein.
Language: English
Published by VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG 2011
- Softcover
Seller: Books Puddle, New York, U.S.A.Books Puddle
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£ 80.19
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Condition: New. pp. 124.
Language: English
Published by VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG 2011
- Softcover
Seller: Biblios, frankfurt am main, GermanyBiblios
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Condition: New.
- Softcover
Seller: Mispah books, Redhill, United KingdomMispah books
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£ 116.00
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Paperback. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Language: English
Published by LAP LAMBERT Academic Publishing Apr 2011 2011
- Softcover
- Print on Demand
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In a world of increasing cross-media presentation of media content, there is an increasing need for a greater understanding of how audiences perceive and use different media formats to consume the same content. This book analyzes au…dience preferences for the two dominant media formats - television and the Internet. Applying the Uses and Gratifications Approach to media effects, this study takes the first step toward a greater understanding of how and when the television audience watches programs. In doing so, this book effectively takes audience research and analysis into critical uncharted territory. 124 pp. Englisch.
Language: English
Published by VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG 2011
- Softcover
- Print on Demand
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
£ 80.37
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Condition: New. Print on Demand pp. 124 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam.
- Softcover
- Print on Demand
Seller: moluna, Greven, Germanymoluna
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£ 43.17
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: McPaul StephenStephen McPaul was born and raised in Texas. He has a Bachelor s degree in Radio-TV and a Master s in Communication. His research interests include audience effects, convergence, and mobil…e media. He currently lives i.
Language: English
Published by LAP LAMBERT Academic Publishing Apr 2011 2011
- Softcover
- Print on Demand
Seller: buchversandmimpf2000, Emtmannsberg, Germanybuchversandmimpf2000
Contact seller5-star sellerCondition: New
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Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -In a world of increasing cross-media presentation of media content, there is an increasing need for a greater understanding of how audiences perceive and use different media formats to consume the same content. This book analyzes audien…ce preferences for the two dominant media formats - television and the Internet. Applying the Uses and Gratifications Approach to media effects, this study takes the first step toward a greater understanding of how and when the television audience watches programs. In doing so, this book effectively takes audience research and analysis into critical uncharted territory.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 124 pp. Englisch.
- Softcover
- Print on Demand
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
£ 52.51
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In a world of increasing cross-media presentation of media content, there is an increasing need for a greater understanding of how audiences perceive and use different media formats to consume the same content. This book analyzes audienc…e preferences for the two dominant media formats - television and the Internet. Applying the Uses and Gratifications Approach to media effects, this study takes the first step toward a greater understanding of how and when the television audience watches programs. In doing so, this book effectively takes audience research and analysis into critical uncharted territory.
