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paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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CRM (Customer Relationship Management) : The Foundation of Contemporary Marketing Strategy
Language: English
Published by Taylor & Francis Group, 2013
ISBN 10: 0415896576 ISBN 13: 9780415896573
First Edition
Condition: Good. 1st Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Paperback. Condition: Very Good. CRM: The Foundation of Contemporary Marketing Strategy This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
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CRM: The Foundation of Contemporary Marketing Strategy
Language: English
Published by Routledge 20/03/2013, 2013
ISBN 10: 0415896576 ISBN 13: 9780415896573
Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
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Principles of Customer Relationship Management
Language: English
Published by Thomson South-Western, 2007
ISBN 10: 0324322380 ISBN 13: 9780324322385
Hard cover. Paper over boards. 511 p. Contains: Illustrations. Audience: General/trade. Good. Some waviness to textblock from moisture. Back pages creased/wrinkled slightly. Light cover wear.
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£ 6.26 10% off
£ 5.64
£ 14.37 shipping
Ships from France to U.S.A.Quantity: 1 available
Add to basketSoftcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2013. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2013. Ammareal gives back up to 15% of this item's net price to charity organizations.
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£ 11.07 10% off
£ 9.97
£ 14.37 shipping
Ships from France to U.S.A.Quantity: 1 available
Add to basketHardcover. Condition: Bon. Ancien livre de bibliothèque avec équipements. Edition 2006. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2006. Ammareal gives back up to 15% of this item's net price to charity organizations.
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.
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Condition: Very good.
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Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Customer Relationship Management (Paperback)
Language: English
Published by Taylor & Francis Ltd, London, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Paperback. Condition: new. Paperback. This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive introduction to an often overlooked, but important aspect of marketing strategy.Baran and Galka deliver a book that helps students understand how an enhanced customer relationship strategy can differentiate an organization in a highly competitive marketplace. This edition has several new features: Updates that take into account the latest research and changes in organizational dynamics, business-to-business relationships, social media, database management, and technology advances that impact CRMNew material on big data and the use of mobile technologyAn overhaul of the social networking chapter, reflecting the true state of this dynamic aspect of customer relationship management todayA broader discussion of the relationship between CRM and the marketing function, as well as its implications for the organization as a wholeCutting edge examples and images to keep readers engaged and interestedA complete typology of marketing strategies to be used in the CRM strategy cycle: acquisition, retention, and win-back of customersWith chapter summaries, key terms, questions, exercises, and cases, this book will truly appeal to upper-level students of customer relationship management. Online resources, including PowerPoint slides, an instructors manual, and test bank, provide instructors with everything they need for a comprehensive course in customer relationship management. This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive introduction to an often overlooked, but important, aspect of marketing strategy. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Condition: As New. Unread book in perfect condition.
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Customer Relationship Management : The Foundation of Contemporary Marketing Strategy
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Customer Relationship Management : The Foundation Of Contemporary Marketing Strategy, 2Nd Edition
Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Condition: New. pp. 456.
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Customer Relationship Management : The Foundation of Contemporary Marketing Strategy
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
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Customer Relationship Management (Paperback)
Language: English
Published by Taylor & Francis Ltd, London, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Paperback. Condition: new. Paperback. This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive introduction to an often overlooked, but important aspect of marketing strategy.Baran and Galka deliver a book that helps students understand how an enhanced customer relationship strategy can differentiate an organization in a highly competitive marketplace. This edition has several new features: Updates that take into account the latest research and changes in organizational dynamics, business-to-business relationships, social media, database management, and technology advances that impact CRMNew material on big data and the use of mobile technologyAn overhaul of the social networking chapter, reflecting the true state of this dynamic aspect of customer relationship management todayA broader discussion of the relationship between CRM and the marketing function, as well as its implications for the organization as a wholeCutting edge examples and images to keep readers engaged and interestedA complete typology of marketing strategies to be used in the CRM strategy cycle: acquisition, retention, and win-back of customersWith chapter summaries, key terms, questions, exercises, and cases, this book will truly appeal to upper-level students of customer relationship management. Online resources, including PowerPoint slides, an instructors manual, and test bank, provide instructors with everything they need for a comprehensive course in customer relationship management. This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive introduction to an often overlooked, but important, aspect of marketing strategy. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Paperback. Condition: Brand New. 2nd pap/psc edition. 449 pages. 9.75x7.75x1.00 inches. In Stock.
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Customer Relationship Management : The Foundation Of Contemporary Marketing Strategy, 2Nd Edition
Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Condition: New. pp. 456.
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Customer Relationship Management : The Foundation of Contemporary Marketing Strategy
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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Customer Relationship Management: The Foundation of Contemporary Marketing Strategy
Language: English
Published by Taylor & Francis Ltd, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
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Condition: New. Roger J. Baran is an Associate Professor of Marketing at DePaul University, USA. Robert J. Galka is an Executive-in-Residence at DePaul University, USA. This book balances the behavioral and database aspects of cust.
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Customer Relationship Management : The Foundation Of Contemporary Marketing Strategy, 2Nd Edition
Language: English
Published by Taylor & Francis Group, 2016
ISBN 10: 1138919527 ISBN 13: 9781138919525
Condition: New. pp. 456.
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Customer Relationship Management: The Foundation of Contemporary Marketing Strategy
Language: English
Published by Routledge 2016-12-15, 2016
ISBN 10: 1138919519 ISBN 13: 9781138919518
Hardcover. Condition: New.
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Customer Relationship Management : The Foundation of Contemporary Marketing Strategy
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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Condition: As New. Unread book in perfect condition.
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Customer Relationship Management : The Foundation of Contemporary Marketing Strategy
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
