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  • Language: English

    Published by WSPC, 2024

    9811279497 / 9789811279492

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, SG, 2024

    9811279497 / 9789811279492

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    Paperback. Condition: New. The success of private sector companies as well as public sector organizations is positively correlated with the level of customer experience they deliver. Outstanding experiences lead to high performance, satisfied customers, and many other positive outcomes. Poor experiences lead to countless negative problems and obstacles within the company and dissatisfied, frustrated customers outside.Given the importance of experiences, substantial resources are invested in improving them. Yet, the results are often disappointing. Companies have a difficult time fulfilling customers' expectations and satisfying their needs consistently, over time. Especially in the digital era we live in. This raises a question: Is there a roadmap that can help people and organizations achieve their experience goals? This book focuses on this issue.This interdisciplinary book offers a holistic, step-by-step blueprint for students, practitioners, and managers interested in understanding how to create exceptional customer experiences and learning how to effectively manage them. A unique model is presented. It includes four parts which are broken down into fourteen lectures. Each lecture deals with a specific topic and includes research-based figures and graphs, practical tools, and easy-to-implement customer-focused actions. Every lecture is one piece of the blueprint and together, they offer a path to experience leadership.…

  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, 2024

    9811279497 / 9789811279492

    • Softcover

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, 2024

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  • Language: English

    Published by WSPC, 2024

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  • Language: English

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, 2024

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    Paperback. Condition: Brand New. 284 pages. 9.00x6.00x0.64 inches. In Stock.

  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, 2024

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    HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.

  • Language: English

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, 2024

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  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, SG, 2024

    9811279497 / 9789811279492

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    Paperback. Condition: New. The success of private sector companies as well as public sector organizations is positively correlated with the level of customer experience they deliver. Outstanding experiences lead to high performance, satisfied customers, and many other positive outcomes. Poor experiences lead to countless negative problems and obstacles within the company and dissatisfied, frustrated customers outside.Given the importance of experiences, substantial resources are invested in improving them. Yet, the results are often disappointing. Companies have a difficult time fulfilling customers' expectations and satisfying their needs consistently, over time. Especially in the digital era we live in. This raises a question: Is there a roadmap that can help people and organizations achieve their experience goals? This book focuses on this issue.This interdisciplinary book offers a holistic, step-by-step blueprint for students, practitioners, and managers interested in understanding how to create exceptional customer experiences and learning how to effectively manage them. A unique model is presented. It includes four parts which are broken down into fourteen lectures. Each lecture deals with a specific topic and includes research-based figures and graphs, practical tools, and easy-to-implement customer-focused actions. Every lecture is one piece of the blueprint and together, they offer a path to experience leadership.…

  • Language: English

    Published by WSPC, 2024

    9811264082 / 9789811264085

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  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, SG, 2024

    9811292221 / 9789811292224

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    Hardback. Condition: New. Behavioral pricing research is viewed as central to academic marketing research as well as strategic pricing. The objective of this book is to introduce new research directions in Behavioral Pricing. It investigates how consumers perceive, evaluate, and integrate prices with other factors to make value, fairness judgments and product and brand choices. Encompassing customer price-related attitudes, knowledge, cognitive processes, and behaviors, the book seeks to predict and explain customers' reactions to price strategies and associated psychological, physiological, and emotional processes.…

  • Language: English

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  • Language: English

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    Hardcover. Condition: Brand New. 187 pages. 9.25x6.25x0.75 inches. In Stock.

  • Language: English

    Published by WSPC, 2024

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  • Language: English

    Published by World Scientific Pub Co Inc, 2022

    9811264082 / 9789811264085

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    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Hardcover. Condition: Brand New. 272 pages. 9.25x6.25x1.00 inches. In Stock.

  • Language: English

    Published by World Scientific Publishing Co Pte Ltd, SG, 2024

    9811292221 / 9789811292224

    • Hardcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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    Hardback. Condition: New. Behavioral pricing research is viewed as central to academic marketing research as well as strategic pricing. The objective of this book is to introduce new research directions in Behavioral Pricing. It investigates how consumers perceive, evaluate, and integrate prices with other factors to make value, fairness judgments and product and brand choices. Encompassing customer price-related attitudes, knowledge, cognitive processes, and behaviors, the book seeks to predict and explain customers' reactions to price strategies and associated psychological, physiological, and emotional processes.…

  • Language: English

    Published by World Scientific, 2024

    9811279497 / 9789811279492

    • Softcover
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    Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The success of private sector companies as well as public sector organizations is positively correlated with the level of customer experience they deliver. Outstanding experiences lead to high performance, satisfied customers, and many other positive outcomes. Poor experiences lead to countless negative problems and obstacles within the company and dissatisfied, frustrated customers outside.Given the importance of experiences, substantial resources are invested in improving them. Yet, the results are often disappointing. Companies have a difficult time fulfilling customers' expectations and satisfying their needs consistently, over time. Especially in the digital era we live in. This raises a question: Is there a roadmap that can help people and organizations achieve their experience goals This book focuses on this issue.This interdisciplinary book offers a holistic, step-by-step blueprint for students, practitioners, and managers interested in understanding how to create exceptional customer experiences and learning how to effectively manage them. A unique model is presented. It includes four parts which are broken down into fourteen lectures. Each lecture deals with a specific topic and includes research-based figures and graphs, practical tools, and easy-to-implement customer-focused actions. Every lecture is one piece of the blueprint and together, they offer a path to experience leadership. …

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    Language: English

    Published by World Scientific, 2024

    9811279497 / 9789811279492

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    Taschenbuch. Condition: Neu. CUSTOMER XPERIENCE LEADERSHIP | Goldschmidt Nadav | Taschenbuch | Englisch | 2024 | World Scientific | EAN 9789811279492 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.

  • Language: English

    Published by WORLD SCIENTIFIC PUB CO INC, 2023

    9811264082 / 9789811264085

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    Seller: moluna, Greven, Germanymoluna

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    Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextThe success of private sector companies as well as public sector organizations is positively correlated with the level of customer experience they deliver. Outstanding experiences lead to high performance, satisfied customers..…

  • Language: English

    Published by World Scientific, 2024

    9811292221 / 9789811292224

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    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Behavioral pricing research is viewed as central to academic marketing research as well as strategic pricing. The objective of this book is to introduce new research directions in Behavioral Pricing. The book reviews and introduce snew directions for topics such as: valuing new currencies; affective price evaluations: How pain, pleasure and metacognitive feeling influence price evaluations; price fairness and dual-entitlement; communicating price changes; pay-what-you-want pricing; partitioning prices; crossing the efficiency frontier: Responses to bargains, etc. It investigates how consumers perceive, evaluate, and integrate prices with other factors to make value, fairness judgments and product and brand choices. Encompassing customer price-related attitudes, knowledge, cognitive processes, and behaviors, the book seeks to predict and explain customers' reactions to price strategies and associated psychological, physiological, and emotional processes.…

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    Language: English

    Published by World Scientific, 2024

    9811292221 / 9789811292224

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    Buch. Condition: Neu. NEW DIRECTIONS IN BEHAVIORAL PRICING | Ofir Chezy | Buch | Englisch | 2024 | World Scientific | EAN 9789811292224 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.