Berger Arthur (Over 2,800 results)

Paperback. Condition: Very Good. 'Postmodern' is a popular term, but difficult to define. Is it a movement? Discipline? Lifestyle? Or all these things? What are the limits of its jurisdiction? Instead of summing up the various perspectives of scholars and the variety of ideas to which the term postmodernism has been assigned, Berger lets this diversity speak for itself. By bringing together in a reader format articles and essays on the impact of the postmodern temper on an eclectic range of subjects from MTV and 'The X-Files' to museums and university culture, Berger presents a few of the many ways different theorists have come to terms with postmodernism, while examining manifestations of postmodernism in the culture of everyday life. Highly entertaining and thought-provoking, the collection is sure to engage students and encourage a real involvement with the issues of postmodernism. And, when paired with its 'postmodern murder mystery' companion, Postmortem for a Postmodernist (also published by AltaMira Press), the pair make an amusing and engaging exploration into the world of the postmodern presence.d engaging exploration into the world of the postmodern presence.d engaging exploration into the world of the postmodern presence.d engaging exploration into the world of the postmodern presence.…

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Paperback. Condition: Fair. In this guide to cultural criticism, Arthur Asa Berger presents complex concepts in jargon-free language, making the book an ideal introductory text. It covers the key theorists, concepts and subject areas, from literary, sociological and psychoanalytical theories of semiotics and Marxism.…

Paperback. Condition: Very Good. In this guide to cultural criticism, Arthur Asa Berger presents complex concepts in jargon-free language, making the book an ideal introductory text. It covers the key theorists, concepts and subject areas, from literary, sociological and psychoanalytical theories of semiotics and Marxism.…

Paperback. Condition: Good. The fifth edition of this approachable text draws on both academic and applied perspectives to offer a lively critique of contemporary advertising's effects on American character and culture. Berger explains how advertising works by employing a psycho-cultural approach, encouraging readers to think about advertisements and commercials in more analytical and profound ways. Among the topics he addresses are the role of brands, the problem of self-alienation, and how both relate to consumption. Berger also considers the Values and Lifestyle (VALS) and Claritas typologies in marketing. Distinctive chapters examine specific advertisements and commercials from multiple perspectives, including semiotic, psychoanalytic, sociological, Marxist, mythic, and feminist analysis. Ads, Fads, and Consumer Culture provides an accessible overview of advertising in the United States, spanning issues as diverse as sexuality, politics, market research, consumer culture, and more; helping readers understand the role that advertising has played, and continues to play, in all our lives. …

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Condition: Fair. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: Fifth ] Publisher: Rowman & Littlefield Publishers Pub Date: 1/22/2015 Binding: Paperback Pages: 276 Fifth edition.

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Paperback. Condition: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Condition: Fair. 5. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

Paperback. Condition: Very Good. 3. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Condition: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: Second ] Publisher: Sheffield Publishing Company Pub Date: 10/1/1999 Binding: Paperback Pages: 254 Second edition.

Paperback. Condition: Very Good. 4. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Condition: Very Good. Fourth. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Paperback. Condition: Good. The latest edition of this popular student guide to doing research in media and communication studies.

Condition: Fair. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Edition: second ] Publisher: Sage Publications, Inc Pub Date: 4/21/1998 Binding: Paperback Pages: 240 second edition.

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