Ashton Rob (28 results)

Paperback. Condition: Very Good. The ability to write great copy is crucial to anyone who wants to advance their career. Written by Robert Ashton, a leading expert on copywriting as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write brilliant copy. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success! The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.

Paperback. Condition: New.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condition: New. Great copywriting just got easierIt's strange to think that there was a time when only the privileged few could read or write. The rest of us relied on the spoken word. Storytelling was used to pass knowledge on from one generation to the next. Now, most of us are literate and use the written word to gather information and inform our decision making. Increasingly we do this online, with social media and messaging enabling rapid, spontaneous global communication. But rather than freeing us from the need for clear, effective written communication, it actually makes good communication even more important. The less we communicate face to face, the greater the opportunity for misunderstandings. Of course, all writing communicates your message to people you cannot see and may never meet. It means you can influence more widely; it also means you must take care not to make assumptions aboutyour reader, especially those who see your public postings. Successful copywriting is constructed from carefully selected words, each with a clear purpose. It is written to prompt feelings, thoughts or actions. It is clear, concise and at times comforting. It is also comprehensible, even to those not yet confident users of your language. Reading this book, and following the techniques it introduces, will make you a more effective writer. Expertise in grammar is not needed as all the necessary jargon is simply defined and, anyway, some forms of business writing deliberately ignorerules. This book is for people who want to write for results. Each of the seven chapters in Copywriting In A Week covers a different aspect:- Sunday: Focusing your message- Monday: Using layout, pictures and colour to make words memorable- Tuesday: Writing effective letters- Wednesday: Making advertising work for you- Thursday: Communicating clearly with the media- Friday: Preparing promotional print- Saturday: Composing proposals and presentation visuals.…

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

DVD. Condition: Used - Good.

DVD. Condition: Used - Good.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.

Condition: new.

Paperback. Condition: New.

Hardcover. Condition: Gut. Ehem. Bibliotheksexemplar mit Bib.-Signatur und Stempel in GUTEM Zustand. Kaum Gebrauchsspuren. Sprache: Englisch Gewicht in Gramm: 550.

hardcover. Condition: Fine. No Jacket. First Edition. light shelf wear on the boards. one inscription. a much neat and presentable copy. excellent binding. may require extra postage outside South Africa. [SK]. Our orders are shipped using tracked courier delivery services.

Paperback. Condition: New.

Paperback. Condition: new. Paperback. So You Want to Start a Business? Brace Yourself.Think starting a business is easy?It isn't. But you can do it - if you're prepared.Most "how to start a business" books are written by consultants, coaches, and people who have never actually been through the stress, chaos, and occasional terror of running a real company. This book is different.Written by a straight-talking entrepreneur who has built multiple businesses (and made plenty of mistakes along the way), this is the honest, practical, no-nonsense guide to what starting a business is really like.No jargon.No fluff.No corporate waffle.Just the truth - with a bit of humour to soften the blows.What You'll LearnHow to decide if business ownership is actually right for youThe reality of money, cashflow, and buffer zonesWhy self-belief matters more than any business planHow every decision affects your future successHow to avoid the traps that kill most new businessesWhy systems and processes keep you saneHow to mentally survive the bad daysWhy customers are everything - and how to keep them for lifeHow support, mentors, and real people help you succeedA Business Book for Real PeopleThis isn't a "get rich quick" fairytale.You won't find unrealistic promises or empty motivation.Instead, you'll learn what really matters: Being honestBeing consistentBeing reliableBeing willing to learnBeing willing to get things wrongBeing willing to get back up againIf you want someone to tell you the truth - and help you genuinely prepare for business ownership - you're in the right place.Who This Book Is ForAnyone thinking about starting a businessAnyone already in the early stagesAnyone tired of sugar-coated adviceAnyone who prefers honesty over hypeAnyone who wants guidance from someone who has actually done it Starting a business doesn't have to be a mystery.But you DO need to be ready.If you've got the belief, the grit, and the willingness to learn -you can absolutely do this.Brace yourself.and let's get started. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condition: New. Print on Demand.

Condition: New. Learn in a week, what the experts learn in a lifetime.&Uumlber den AutorrnrnRobert Ashton is a social entrepreneur and established business author. His books have been translated into 15 languages and sell in almost 100 countries around the.

Soft cover. Condition: Very Good. In Very Good condition, pages are clean with no markings. Slight scuffing on front and back covers.

Paperback. Condition: New.

Paperback. Condition: New. Great copywriting just got easierIt's strange to think that there was a time when only the privileged few could read or write. The rest of us relied on the spoken word. Storytelling was used to pass knowledge on from one generation to the next. Now, most of us are literate and use the written word to gather information and inform our decision making. Increasingly we do this online, with social media and messaging enabling rapid, spontaneous global communication. But rather than freeing us from the need for clear, effective written communication, it actually makes good communication even more important. The less we communicate face to face, the greater the opportunity for misunderstandings. Of course, all writing communicates your message to people you cannot see and may never meet. It means you can influence more widely; it also means you must take care not to make assumptions aboutyour reader, especially those who see your public postings. Successful copywriting is constructed from carefully selected words, each with a clear purpose. It is written to prompt feelings, thoughts or actions. It is clear, concise and at times comforting. It is also comprehensible, even to those not yet confident users of your language. Reading this book, and following the techniques it introduces, will make you a more effective writer. Expertise in grammar is not needed as all the necessary jargon is simply defined and, anyway, some forms of business writing deliberately ignorerules. This book is for people who want to write for results. Each of the seven chapters in Copywriting In A Week covers a different aspect:- Sunday: Focusing your message- Monday: Using layout, pictures and colour to make words memorable- Tuesday: Writing effective letters- Wednesday: Making advertising work for you- Thursday: Communicating clearly with the media- Friday: Preparing promotional print- Saturday: Composing proposals and presentation visuals.…

Paperback. Condition: new. Paperback. Business growth is rarely complicated. It is usually crowded.Crowded with opinions. Crowded with tactics. Crowded with noise that distracts from what actually moves a business forward.Everyday Business Growth is a practical guide for business owners who are tired of overcomplicated advice and want clarity instead.There are no grand theories here. No corporate frameworks. No motivational slogans.Just clear thinking drawn from real businesses, the kind that have to make payroll, manage customers, and deal with problems in real time.Inside this book, you'll explore: - Why most businesses stall even when they are busy- How to identify what genuinely drives progress- Where profit quietly leaks- How small operational improvements compound over time- How to make better decisions without overthinking themThis is not a book about scaling to millions overnight.It is about building something steady, profitable, and sustainable.If you run a business and want practical thinking you can apply immediately without jargon or corporate theatre, this book was written for you. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Condition: Sehr gut. Director's Cut. B2423-32 4010232043313 Sprache: Deutsch Gewicht in Gramm: 500 DVD, Maße: 19 cm x 13.5 cm x 1.4 cm.

Condition: Sehr gut. Director's Cut. B3924-224 4010232043313 Altersfreigabe FSK ab 6 Jahre Sprache: Deutsch Gewicht in Gramm: 72 DVD, Maße: 19 cm x 13.5 cm x 1.4 cm.

Condition: Sehr gut. Director's Cut. B4029-164 4010232043313 Altersfreigabe FSK ab 6 Jahre Sprache: Deutsch Gewicht in Gramm: 72 DVD, Maße: 19 cm x 13.5 cm x 1.4 cm.

Paperback. Condition: new. Paperback. So You Want to Start a Business? Brace Yourself.Think starting a business is easy?It isn't. But you can do it - if you're prepared.Most "how to start a business" books are written by consultants, coaches, and people who have never actually been through the stress, chaos, and occasional terror of running a real company. This book is different.Written by a straight-talking entrepreneur who has built multiple businesses (and made plenty of mistakes along the way), this is the honest, practical, no-nonsense guide to what starting a business is really like.No jargon.No fluff.No corporate waffle.Just the truth - with a bit of humour to soften the blows.What You'll LearnHow to decide if business ownership is actually right for youThe reality of money, cashflow, and buffer zonesWhy self-belief matters more than any business planHow every decision affects your future successHow to avoid the traps that kill most new businessesWhy systems and processes keep you saneHow to mentally survive the bad daysWhy customers are everything - and how to keep them for lifeHow support, mentors, and real people help you succeedA Business Book for Real PeopleThis isn't a "get rich quick" fairytale.You won't find unrealistic promises or empty motivation.Instead, you'll learn what really matters: Being honestBeing consistentBeing reliableBeing willing to learnBeing willing to get things wrongBeing willing to get back up againIf you want someone to tell you the truth - and help you genuinely prepare for business ownership - you're in the right place.Who This Book Is ForAnyone thinking about starting a businessAnyone already in the early stagesAnyone tired of sugar-coated adviceAnyone who prefers honesty over hypeAnyone who wants guidance from someone who has actually done it Starting a business doesn't have to be a mystery.But you DO need to be ready.If you've got the belief, the grit, and the willingness to learn -you can absolutely do this.Brace yourself.and let's get started. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Paperback. Condition: new. Paperback. Business growth is rarely complicated. It is usually crowded.Crowded with opinions. Crowded with tactics. Crowded with noise that distracts from what actually moves a business forward.Everyday Business Growth is a practical guide for business owners who are tired of overcomplicated advice and want clarity instead.There are no grand theories here. No corporate frameworks. No motivational slogans.Just clear thinking drawn from real businesses, the kind that have to make payroll, manage customers, and deal with problems in real time.Inside this book, you'll explore: - Why most businesses stall even when they are busy- How to identify what genuinely drives progress- Where profit quietly leaks- How small operational improvements compound over time- How to make better decisions without overthinking themThis is not a book about scaling to millions overnight.It is about building something steady, profitable, and sustainable.If you run a business and want practical thinking you can apply immediately without jargon or corporate theatre, this book was written for you. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…