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  • Language: English

    Published by McGraw-Hill Education (edition 8), 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Paperback. Condition: Very Good. 8. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condition: Used - Good

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    Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Zoom Books Company, Lynden, WA, U.S.A.Zoom Books Company

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    Condition: Used - Very good

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    Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK

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  • Language: English

    Published by McGraw-Hill Education, OH, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail

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    Paperback. Condition: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Basi6 International, Irving, TX, U.S.A.Basi6 International

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    Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Books Puddle, Woodside, NY, U.S.A.Books Puddle

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  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Majestic Books, Hounslow, United KingdomMajestic Books

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  • Language: English

    Published by McGraw-Hill Education, US, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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    Paperback. Condition: New. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers.   . Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. . New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. . New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. . McGraw Hill's Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. …

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.

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    Condition: New

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    Condition: New. 2023. 8th Edition. Paperback. . . . . .

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios

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  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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    Condition: Used - As new

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    Condition: As New. Unread book in perfect condition.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections

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    Condition: New. In English.

  • Language: English

    Published by McGraw Hill, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Paperback. Condition: Brand New. 8th edition. 560 pages. 9.92x7.91x0.91 inches. In Stock.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE

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    Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore

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    Condition: New. 2023. 8th Edition. Paperback. . . . . . Books ship from the US and Ireland.

  • Language: English

    Published by McGraw-Hill Education, OH, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: CitiRetail, Stevenage, United KingdomCitiRetail

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    Paperback. Condition: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Speedyhen, Hertfordshire, United KingdomSpeedyhen

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  • Language: English

    Published by Mcgraw-Hill Education Mär 2023, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Taschenbuch. Condition: Neu. Neuware - Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. ¿ Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. ¿ New chapter on 'Artificial Intelligence and Service Robotics' and the implications for service marketing. ¿ New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. ¿ McGraw Hill's Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development.…

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: moluna, Greven, Germanymoluna

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  • Language: English

    Published by McGraw-Hill Education, OH, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

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    Paperback. Condition: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

  • Language: English

    Published by McGraw-Hill Education, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: preigu, Osnabrück, Germanypreigu

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    Taschenbuch. Condition: Neu. Services Marketing: Integrating Customer Focus Across the Firm ISE | Dwayne Gremler (u. a.) | Taschenbuch | Kartoniert / Broschiert | Englisch | 2023 | McGraw-Hill Education | EAN 9781266287152 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.…

  • Language: English

    Published by McGraw-Hill Education, US, 2023

    1266287159 / 9781266287152

    • Softcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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    Paperback. Condition: New. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers.   . Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. . New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. . New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. . McGraw Hill's Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. …