9781492594628 - Sport Marketing by Windy Dees; Patrick Walsh; Chad D. Mcevoy; Stephen Mckelvey; Bernard J. Mullin; Stephen Hardy; William A. Sutton (26 results)
- Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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£ 36.68
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Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Softcover
Seller: Textbooks_Source, Columbia, MO, U.S.A.Textbooks_Source
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Paperback. Condition: New. Fifth. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Sport Marketing
Dees, Windy, Ph.D.; Walsh, Patrick, Ph.D.; McEvoy, Chad D.; Mckelvey, Stephen; Mullin, Bernard J., Ph.D. (CON)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 97.27
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- Softcover
Seller: GoldBooks, Denver, CO, U.S.A.GoldBooks
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Paperback. Condition: new. New Copy. Customer Service Guaranteed.
- Softcover
Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Sport Marketing
Dees, Windy, Ph.D.; Walsh, Patrick, Ph.D.; McEvoy, Chad D.; Mckelvey, Stephen; Mullin, Bernard J., Ph.D. (CON)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 115.82
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Condition: As New. Unread book in perfect condition.
- Softcover
Seller: a2zbooks, Burgin, KY, U.S.A.a2zbooks
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£ 115.18
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Softcover. Condition: New. 5th Edition. New condition, minimal wear from storage. Text only. Looks Great. 475 pages. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Sports & Pastimes; ISBN: 1492594628. ISBN/EAN: 9781492594628. Pictures of this item not already displayed here a…vailable upon request. Inventory No: 1561066464.
- Softcover
Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
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£ 114.93
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Sport Marketing with HKPropel Access
Dees, Windy; Walsh, Patrick; McEvoy, Chad D.; McKelvey, Steve; Mullin, Bernard J.; Hardy, Stephen; Sutton, William A.
- Softcover
Seller: eCampus, Lexington, KY, U.S.A.eCampus
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£ 131.82
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Condition: New.
- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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£ 127.61
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Condition: New. 2021. Fifth. Paperback. . . . . .
Language: English
Published by Human Kinetics Publishers, Champaign, IL, 2021
- Softcover
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
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£ 136.22
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Paperback. Condition: new. Paperback. Undergraduate and graduate students who need a comprehensive understanding of the principles and practices of sport marketing; reference for sport management researchers and practitioners. Experience a fresh perspective on sport marketing where real-world examples, expert interviews, and eng…aging case studies merge with a focus on data analytics, digital platforms, and emerging tech such as mobile streaming and virtual reality. These evolving strategies empower students to innovate in a dynamic sports world. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Sport Marketing
Dees, Windy, Ph.D.; Walsh, Patrick, Ph.D.; McEvoy, Chad D.; Mckelvey, Stephen; Mullin, Bernard J., Ph.D. (CON)
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 117.92
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Condition: New.
- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
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£ 138.85
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Paperback. Condition: New. Fifth Edition. Sport marketing is more accessible than ever, with sport business professionals, companies, the media, athletes, teams, coaches, and fans connecting in new ways and with new experiences. Sport Marketing, Fifth Edition With HKPropel Access, presents a modernized, current-day approach to t…he dynamic industry of sport marketing. A full-color presentation brings this vibrant field to life with comprehensive coverage-balanced between theoretical and practical-to provide an understanding of the foundations of sport marketing and how to enhance the sport experience. Building on the legacy that Bernard Mullin, Stephen Hardy, and William Sutton established in the first four editions, a new author team, handpicked by their predecessors, draw from their modern experience in the field to add a fresh perspective to this essential text. They bring the sport industry directly to the reader through extensive industry examples, interviews of top sports executives, challenging case studies, and global perspectives from teams, leagues, and other agencies around the world. Reflecting the evolving landscape of sport marketing, the text will prepare students to stay on the leading edge with the following updates: A focus on current and emerging technologies and how they have revolutionized the sport industry-ranging from mobile video streaming and fantasy sports to artificial intelligence and virtual realityGreater emphasis on data and analytics to make more informed business decisionsIn-depth examination of how social media and digital platforms serve as critical communication channels to drive sport marketing strategy and executionNew content on target marketing, including understanding millennial sports fans and engaging with Generation ZUpdated coverage of sales processes, addressing both traditional methods and new strategies for the mobile ageDiscussion of modern ticketing practices and the secondary ticket market, including how leagues partner with secondary ticket providers and the impact on pricing strategies Also new to the fifth edition are related online learning aids, now delivered through HKPropel, designed to engage students and test comprehension of the material. Exclusive video interviews with sport industry leaders offer insights into how they incorporate marketing strategies into their daily work. Discussion questions and activities for each chapter guide students to apply core concepts, and web search activities provide opportunities for students to compare strategies found on sport organization websites and other online locations. In addition, chapter objectives, an opening scenario, sidebars highlighting key concepts, and Wrap-Up, Activities, and Your Marketing Plan sections at the ends of chapters offer students additional learning tools as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. With Sport Marketing, Fifth Edition With HKPropel Access, students will develop valuable marketing skill.
- Softcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
Contact seller5-star sellerCondition: New
£ 120.67
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Product Bundle. Condition: New.
Sport Marketing
Dees, Windy; Walsh, Patrick; McEvoy, Chad D.; McKelvey, Stephen; Mullin, Bernard J.; Hardy, Stephen; Sutton, William A.
- Softcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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£ 125.56
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Condition: New. In.
Sport Marketing
Dees, Windy; Walsh, Patrick; McEvoy, Chad D.; McKelvey, Stephen; Mullin, Bernard J.; Hardy, Stephen; Sutton, William A.
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
£ 134.82
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Condition: New.
- Softcover
Seller: Speedyhen, Hertfordshire, United KingdomSpeedyhen
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£ 104.75
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Condition: NEW.
Sport Marketing
Dees, Windy, Ph.D.; Walsh, Patrick, Ph.D.; McEvoy, Chad D.; Mckelvey, Stephen; Mullin, Bernard J., Ph.D. (CON)
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
Contact seller5-star sellerCondition: Used - As new
£ 130.75
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Condition: As New. Unread book in perfect condition.
Sport Marketing
Dees, Windy; Walsh, Patrick; McEvoy, Chad D.; McKelvey, Stephen; Mullin, Bernard J.; Hardy, Stephen; Sutton, William A.
- Softcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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£ 159.05
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Condition: New. Fifth edition NO-PA16APR2015-KAP.
- Softcover
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
Contact seller5-star sellerCondition: New
£ 154.83
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Condition: New. 2021. Fifth. Paperback. . . . . . Books ship from the US and Ireland.
- Softcover
Seller: moluna, Greven, Germanymoluna
Contact seller5-star sellerCondition: New
£ 137.35
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Condition: New. Sport Marketing presents a modernized, current-day approach to the dynamic world of sport marketing. With engaging, comprehensive coverage, students will develop valuable marketing skills and prepare for a successful career in this competitive industry.
- Softcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
£ 129.97
£ 57.05 shippingShips from Germany to U.S.A.Quantity: 2 available
Taschenbuch. Condition: Neu. Neuware - Experience a fresh perspective on sport marketing where real-world examples, expert interviews, and engaging case studies merge with a focus on data analytics, digital platforms, and emerging tech such as mobile streaming and virtual reality. These evolving strategies empower students to in…novate in a dynamic sports world.
- Softcover
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
Contact seller5-star sellerCondition: New
£ 128.16
£ 65.00 shippingShips from United Kingdom to U.S.A.Quantity: Over 20 available
Paperback. Condition: New. Fifth Edition. Sport marketing is more accessible than ever, with sport business professionals, companies, the media, athletes, teams, coaches, and fans connecting in new ways and with new experiences. Sport Marketing, Fifth Edition With HKPropel Access, presents a modernized, current-day approach to t…he dynamic industry of sport marketing. A full-color presentation brings this vibrant field to life with comprehensive coverage-balanced between theoretical and practical-to provide an understanding of the foundations of sport marketing and how to enhance the sport experience. Building on the legacy that Bernard Mullin, Stephen Hardy, and William Sutton established in the first four editions, a new author team, handpicked by their predecessors, draw from their modern experience in the field to add a fresh perspective to this essential text. They bring the sport industry directly to the reader through extensive industry examples, interviews of top sports executives, challenging case studies, and global perspectives from teams, leagues, and other agencies around the world. Reflecting the evolving landscape of sport marketing, the text will prepare students to stay on the leading edge with the following updates: A focus on current and emerging technologies and how they have revolutionized the sport industry-ranging from mobile video streaming and fantasy sports to artificial intelligence and virtual realityGreater emphasis on data and analytics to make more informed business decisionsIn-depth examination of how social media and digital platforms serve as critical communication channels to drive sport marketing strategy and executionNew content on target marketing, including understanding millennial sports fans and engaging with Generation ZUpdated coverage of sales processes, addressing both traditional methods and new strategies for the mobile ageDiscussion of modern ticketing practices and the secondary ticket market, including how leagues partner with secondary ticket providers and the impact on pricing strategies Also new to the fifth edition are related online learning aids, now delivered through HKPropel, designed to engage students and test comprehension of the material. Exclusive video interviews with sport industry leaders offer insights into how they incorporate marketing strategies into their daily work. Discussion questions and activities for each chapter guide students to apply core concepts, and web search activities provide opportunities for students to compare strategies found on sport organization websites and other online locations. In addition, chapter objectives, an opening scenario, sidebars highlighting key concepts, and Wrap-Up, Activities, and Your Marketing Plan sections at the ends of chapters offer students additional learning tools as they explore how fans, players, coaches, the media, and companies interact to drive the sport industry. With Sport Marketing, Fifth Edition With HKPropel Access, students will develop valuable marketing skill.
- Softcover
Seller: preigu, Osnabrück, Germanypreigu
Contact seller5-star sellerCondition: New
£ 151.91
£ 59.88 shippingShips from Germany to U.S.A.Quantity: 1 available
Taschenbuch. Condition: Neu. Sport Marketing | Bernard J. Mullin (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2021 | Human Kinetics Publishers | EAN 9781492594628 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
Language: English
Published by Human Kinetics Publishers, Champaign, IL, 2021
- Softcover
Seller: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
Contact seller5-star sellerCondition: New
£ 206.69
£ 27.11 shippingShips from Australia to U.S.A.Quantity: 1 available
Paperback. Condition: new. Paperback. Undergraduate and graduate students who need a comprehensive understanding of the principles and practices of sport marketing; reference for sport management researchers and practitioners. Experience a fresh perspective on sport marketing where real-world examples, expert interviews, and eng…aging case studies merge with a focus on data analytics, digital platforms, and emerging tech such as mobile streaming and virtual reality. These evolving strategies empower students to innovate in a dynamic sports world. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
