Young Cory L (26 results)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Softcover
Seller: California Books, Miami, FL, U.S.A.California Books
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- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
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£ 57.24
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Paperback. Condition: New. Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines 25 case studies across 12 major pandemics and epidemics that shaped public health communication and all types of organizations in both the public and private sectors.Each chapter begi…ns with the historical context when the health crisis occurred to help readers understand the overall magnitude of the health crisis, treatments, media, and available communication tools. Each case study contains a complete overview and details (situation analysis, objectives, strategies, tactics, implementation, results, and measurement), about a specific communication campaign to address the health crisis, as well as theoretical principles and insightful questions to hone critical thinking skills. The book also addresses ethics, social inequities, xenophobia, discrimination, fearmongering, misinformation, and vaccine hesitancy. The case study method is a crucial pedagogical tool for educators and practitioners to make sense of past and present health crises and learn about the similarities and parallels between communication methods and theoretical principles applied across epidemics and pandemics.The book will appeal to students and academics in public health and crisis communication programs as well as academic associations in communication and crisis management, public relations practitioners, and members of the leading communication industry groups.
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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- Softcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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£ 59.91
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Paperback. Condition: New. Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines 25 case studies across 12 major pandemics and epidemics that shaped public health communication and all types of organizations in both the public and private sectors.Each chapter begi…ns with the historical context when the health crisis occurred to help readers understand the overall magnitude of the health crisis, treatments, media, and available communication tools. Each case study contains a complete overview and details (situation analysis, objectives, strategies, tactics, implementation, results, and measurement), about a specific communication campaign to address the health crisis, as well as theoretical principles and insightful questions to hone critical thinking skills. The book also addresses ethics, social inequities, xenophobia, discrimination, fearmongering, misinformation, and vaccine hesitancy. The case study method is a crucial pedagogical tool for educators and practitioners to make sense of past and present health crises and learn about the similarities and parallels between communication methods and theoretical principles applied across epidemics and pandemics.The book will appeal to students and academics in public health and crisis communication programs as well as academic associations in communication and crisis management, public relations practitioners, and members of the leading communication industry groups.
- Softcover
Seller: Chiron Media, Wallingford, United KingdomChiron Media
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paperback. Condition: New.
- Softcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 48.18
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- Softcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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- Softcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
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- Softcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 70.39
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Paperback. Condition: Brand New. 360 pages. 9.00x6.00x9.00 inches. In Stock.
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Case Studies on Pandemic and Epidemic Communication Campaigns
Arhlene Flowers (Ithaca College, USA)|Cory L. Young (Ithaca College, USA)
- Softcover
Seller: moluna, Greven, Germanymoluna
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£ 54.89
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Condition: New. Arhlene A. Flowers, formerly a public relations executive based in New York City and Toronto, is a professor in the Advertising, Public Relations, & Marketing Communications degree program at Ithaca College, United States.
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- Softcover
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
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£ 59.90
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Paperback. Condition: New. Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines 25 case studies across 12 major pandemics and epidemics that shaped public health communication and all types of organizations in both the public and private sectors.Each chapter begi…ns with the historical context when the health crisis occurred to help readers understand the overall magnitude of the health crisis, treatments, media, and available communication tools. Each case study contains a complete overview and details (situation analysis, objectives, strategies, tactics, implementation, results, and measurement), about a specific communication campaign to address the health crisis, as well as theoretical principles and insightful questions to hone critical thinking skills. The book also addresses ethics, social inequities, xenophobia, discrimination, fearmongering, misinformation, and vaccine hesitancy. The case study method is a crucial pedagogical tool for educators and practitioners to make sense of past and present health crises and learn about the similarities and parallels between communication methods and theoretical principles applied across epidemics and pandemics.The book will appeal to students and academics in public health and crisis communication programs as well as academic associations in communication and crisis management, public relations practitioners, and members of the leading communication industry groups.
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- Softcover
Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK
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£ 51.70
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Paperback. Condition: New. Spanning over a century of global health crises, Case Studies on Pandemic and Epidemic Communication Campaigns examines 25 case studies across 12 major pandemics and epidemics that shaped public health communication and all types of organizations in both the public and private sectors.Each chapter begi…ns with the historical context when the health crisis occurred to help readers understand the overall magnitude of the health crisis, treatments, media, and available communication tools. Each case study contains a complete overview and details (situation analysis, objectives, strategies, tactics, implementation, results, and measurement), about a specific communication campaign to address the health crisis, as well as theoretical principles and insightful questions to hone critical thinking skills. The book also addresses ethics, social inequities, xenophobia, discrimination, fearmongering, misinformation, and vaccine hesitancy. The case study method is a crucial pedagogical tool for educators and practitioners to make sense of past and present health crises and learn about the similarities and parallels between communication methods and theoretical principles applied across epidemics and pandemics.The book will appeal to students and academics in public health and crisis communication programs as well as academic associations in communication and crisis management, public relations practitioners, and members of the leading communication industry groups.
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 179.08
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- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
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£ 181.11
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- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 182.94
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Condition: As New. Unread book in perfect condition.
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 177.61
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Condition: As New. Unread book in perfect condition.
- Hardcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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£ 192.46
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- Hardcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 186.59
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- Hardcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
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£ 221.05
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- Hardcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 232.00
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Hardcover. Condition: Brand New. 360 pages. 9.00x6.00x9.24 inches. In Stock.
- Softcover
- Print on Demand
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 55.70
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Paperback. Condition: Brand New. 360 pages. 9.00x6.00x9.00 inches. In Stock. This item is printed on demand.
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Case Studies on Pandemic and Epidemic Communication Campaigns
Arhlene Flowers (Ithaca College, USA)|Cory L. Young (Ithaca College, USA)
- Softcover
- Print on Demand
Seller: moluna, Greven, Germanymoluna
Contact seller5-star sellerCondition: New
£ 193.38
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Arhlene A. Flowers, formerly a public relations executive based in New York City and Toronto, is a professor in the Advertising, Public Relations, & Marketing Communications degree program at Ithaca College, United… States.
