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Services Marketing: Integrating Customer Focus Across the Firm
Published by McGraw-Hill Education / Europe, Middle East and Africa, 2012
ISBN 10: 0077131711 ISBN 13: 9780077131715
Language: English
£ 3.22
Convert currency£ 5.50 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketPaperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.
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Services Marketing: Integrating Customer Focus Across the Firm: Integrating Customer Focus Across the Firm
Published by McGraw Hill / Europe, Middle Eas, 2016
ISBN 10: 007716931X ISBN 13: 9780077169312
Language: English
£ 23.11
Convert currency£ 20 shipping from United Kingdom to U.S.A.Quantity: 3 available
Add to basketPaperback. Condition: New. In stock ready to dispatch from the UK.
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SERVICES MARKETING: INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM
Published by Mc Graw Hill Education (Uk), 2016
ISBN 10: 007716931X ISBN 13: 9780077169312
Language: English
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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SERVICES MARKETING: INTEGRATING CUSTOMER SERVICE ACROSS THE FIRM 4E
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
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Services Marketing: Integrating Customer Focus Across the Firm
Published by Mc Graw Hill Education (Uk), 2016
ISBN 10: 007716931X ISBN 13: 9780077169312
Language: English
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
Condition: New. 4th edition NO-PA16APR2015-KAP.
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Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
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Services Marketing: Integrating Customer Focus Across the Firm
Published by Mc Graw Hill Education (Uk), 2016
ISBN 10: 007716931X ISBN 13: 9780077169312
Language: English
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
-
Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
£ 60.11
Convert currency£ 6.50 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketCondition: New.
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Services Marketing: Integrating Customer Focus Across the Firm
Published by Mc Graw Hill Education (Uk), 2016
ISBN 10: 007716931X ISBN 13: 9780077169312
Language: English
Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
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Services Marketing : Integrating Customer Focus Across the Firm
Published by McGraw-Hill Education Ltd, 2012
ISBN 10: 0077131711 ISBN 13: 9780077131715
Language: English
Seller: Buchpark, Maidenhead, Berkshire, United Kingdom
Seller rating 4 out of 5 stars
£ 8.02
Convert currency£ 65 shipping from United Kingdom to U.S.A.Quantity: 1 available
Add to basketCondition: Fair. Condition: Fair | Language: English | Product Type: Books.
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Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
Condition: New.
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Services Marketing: Integrating Customer Service Across the Firm 4e: Integrating Customer Focus Across the Firm (UK Higher Education Business Marketing)
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
£ 61.13
Convert currency£ 11.98 shipping from United Kingdom to U.S.A.Quantity: 11 available
Add to basketCondition: New. In.
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Services Marketing: Integrating Customer Service Across the Firm 4e
Published by McGraw-Hill Education / Europe, Middle East & Africa, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
£ 69.05
Convert currency£ 25 shipping from United Kingdom to U.S.A.Quantity: 2 available
Add to basketPaperback. Condition: Brand New. 4th edition. 600 pages. 10.28x7.68x0.83 inches. In Stock.
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Services Marketing : Integrating Customer Focus Across the Firm
Published by McGraw-Hill Education Ltd, 2012
ISBN 10: 0077131711 ISBN 13: 9780077131715
Language: English
Condition: Gut. Zustand: Gut | Sprache: Englisch | Produktart: Bücher.
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Services Marketing: Integrating Customer Service Across the Firm 4e
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Seller rating 5 out of 5 stars
£ 100.52
Convert currencyFree shipping from United Kingdom to U.S.A.Quantity: 7 available
Add to basketPaperback. Condition: New. Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success.In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research, and using up-to-date and topical examples, the book focuses on the development of customer relationships through service, outlining the core concepts and theories in services marketing today.New and updated material in this new edition includes:. New content related to human resource strategies, including coverage of the role of robots and chatbots for delivering customer-focused services. New coverage on listening to customers through research, big data, netnography and monitoring user-generated content. Increased technology, social media and digital coverage throughout the text, including the delivery of services using mobile and digital platforms, as well as through the Internet of Things. Brand new examples and case studies added from global and innovative companies including Turkish Airlines, Volvo, EasyJet and McDonalds.Available with McGraw-Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency.
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Services Marketing
Published by McGraw-Hill Education Ltd, 2020
ISBN 10: 1526847809 ISBN 13: 9781526847805
Language: English
£ 70.34
Convert currency£ 42.51 shipping from Germany to U.S.A.Quantity: Over 20 available
Add to basketKartoniert / Broschiert. Condition: New. Über den AutorAlan Wilson is Professor of Marketing and Head of the Marketing Department within the University of Strathclyde Business School. He specializes in the marketing of services, has a PhD in the subject, and has been invi.
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£ 91.62
Convert currency£ 65 shipping from United Kingdom to U.S.A.Quantity: 7 available
Add to basketPaperback. Condition: New. Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success.In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research, and using up-to-date and topical examples, the book focuses on the development of customer relationships through service, outlining the core concepts and theories in services marketing today.New and updated material in this new edition includes:. New content related to human resource strategies, including coverage of the role of robots and chatbots for delivering customer-focused services. New coverage on listening to customers through research, big data, netnography and monitoring user-generated content. Increased technology, social media and digital coverage throughout the text, including the delivery of services using mobile and digital platforms, as well as through the Internet of Things. Brand new examples and case studies added from global and innovative companies including Turkish Airlines, Volvo, EasyJet and McDonalds.Available with McGraw-Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency.
