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  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

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    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

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  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

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  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

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  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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  • Language: English

    Published by IntechOpen, 2020

    1838802274 / 9781838802271

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    Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK

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  • Language: English

    Published by IntechOpen, 2020

    1838802274 / 9781838802271

    • Hardcover
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  • Language: English

    Published by IntechOpen, 2020

    1838802274 / 9781838802271

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    Seller: moluna, Greven, Germanymoluna

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    Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnThis edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitiv.…

  • Language: English

    Published by Intechopen Jul 2020, 2020

    1838802274 / 9781838802271

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    Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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    Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitive world, companies feel an urge to achieve a competitive advantage by applying accurate marketing communication tactics. Understanding marketing communication is an essential aspect for any field and any country. Hence, in this volume there is the latest research about marketing communication under which marketing strategies are delicately discussed. This book does not only contribute to the marketing and marketing communication intellectuals but also serves different sector company managerial positions and provides a guideline for people who want to attain a career in this field, giving them a chance to acquire the knowledge regarding consumer behavior, public relations, and digital marketing themes. 206 pp. Englisch.…

  • Language: English

    Published by INTECHOPEN Mrz 2023, 2023

    1803561823 / 9781803561820

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    Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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    Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The complexities of consumer behavior call for comprehensive and detailed analytical studies. The need for both businesses and academics across the world to understand the behavior of consumers in crisis situations has been clearly illustrated by the Covid pandemic. A New Era of Consumer Behavior - In and Beyond the Pandemic presents research on both theoretical and practical aspects of this topic in three sections: 'Digital Shifts in Consumer Behavior', 'Digitalization of Consumer Behavior in the Tourism Sector' and 'Consumer Protection and Sustainability'. 270 pp. Englisch.…

  • Language: English

    Published by Intechopen, 2023

    1803561823 / 9781803561820

    • Hardcover
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    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The complexities of consumer behavior call for comprehensive and detailed analytical studies. The need for both businesses and academics across the world to understand the behavior of consumers in crisis situations has been clearly illustrated by the Covid pandemic. A New Era of Consumer Behavior - In and Beyond the Pandemic presents research on both theoretical and practical aspects of this topic in three sections: 'Digital Shifts in Consumer Behavior', 'Digitalization of Consumer Behavior in the Tourism Sector' and 'Consumer Protection and Sustainability'.…

  • Language: English

    Published by Intechopen, 2020

    1838802274 / 9781838802271

    • Hardcover
    • Print on Demand

    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitive world, companies feel an urge to achieve a competitive advantage by applying accurate marketing communication tactics. Understanding marketing communication is an essential aspect for any field and any country. Hence, in this volume there is the latest research about marketing communication under which marketing strategies are delicately discussed. This book does not only contribute to the marketing and marketing communication intellectuals but also serves different sector company managerial positions and provides a guideline for people who want to attain a career in this field, giving them a chance to acquire the knowledge regarding consumer behavior, public relations, and digital marketing themes.…

  • Language: English

    Published by IntechOpen, 2020

    1838802274 / 9781838802271

    • Hardcover
    • Print on Demand

    Seller: preigu, Osnabrück, Germanypreigu

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    Buch. Condition: Neu. Promotion and Marketing Communications | Umut Ayman (u. a.) | Buch | Gebunden | Englisch | 2020 | IntechOpen | EAN 9781838802271 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu Print on Demand.…

  • Language: English

    Published by IntechOpen, 2020

    1838802274 / 9781838802271

    • Hardcover
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    Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE

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    Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

  • Language: English

    Published by Intechopen Jul 2020, 2020

    1838802274 / 9781838802271

    • Hardcover
    • Print on Demand

    Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000

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    Buch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This edited Promotion and Marketing Communications book is an original volume that presents a collection of chapters authored by various researchers and edited by marketing communication professionals. To survive in the competitive world, companies feel an urge to achieve a competitive advantage by applying accurate marketing communication tactics. Understanding marketing communication is an essential aspect for any field and any country. Hence, in this volume there is the latest research about marketing communication under which marketing strategies are delicately discussed. This book does not only contribute to the marketing and marketing communication intellectuals but also serves different sector company managerial positions and provides a guideline for people who want to attain a career in this field, giving them a chance to acquire the knowledge regarding consumer behavior, public relations, and digital marketing themes.Books on Demand GmbH, Überseering 33, 22297 Hamburg 206 pp. Englisch.…

  • Language: English

    Published by Intechopen Mär 2023, 2023

    1803561823 / 9781803561820

    • Hardcover
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    Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000

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    Buch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The complexities of consumer behavior call for comprehensive and detailed analytical studies. The need for both businesses and academics across the world to understand the behavior of consumers in crisis situations has been clearly illustrated by the Covid pandemic. A New Era of Consumer Behavior - In and Beyond the Pandemic presents research on both theoretical and practical aspects of this topic in three sections: ¿Digital Shifts in Consumer Behavior¿, ¿Digitalization of Consumer Behavior in the Tourism Sector¿ and ¿Consumer Protection and Sustainability¿.Books on Demand GmbH, Überseering 33, 22297 Hamburg 270 pp. Englisch.…

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    Language: English

    Published by IntechOpen, 2023

    1803561823 / 9781803561820

    • Hardcover
    • Print on Demand

    Seller: preigu, Osnabrück, Germanypreigu

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    Buch. Condition: Neu. A New Era of Consumer Behavior | In and Beyond the Pandemic | Buch | Business, Management and Economics, Volume 2 | Englisch | 2023 | IntechOpen | EAN 9781803561820 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu Print on Demand. …