Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: PAPER CAVALIER UK, London, United Kingdom
Condition: very good. Gently used. May include previous owner's signature or bookplate on the front endpaper, sticker on back and/or remainder mark on text block.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing Ltd, GB, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into analysing, selecting and entering international markets, strategic partnerships, strategic positioning, global value chains, organizational designs, intercultural interaction, leadership and motivation and international human resources management. For each of these topics, advanced and contemporary theoretical and analytical frameworks are discussed and translated into toolsets that will assist readers in solving practical challenges.Key Features:A strong connection of theoretical foundations with illustrative case studiesIntegration of current trends and challenges, such as intercultural competence, migration and digitalization, offshoring and global value chainsComprehensive practical examples from multinational firms that demonstrate the value of the frameworks and toolsets included in each chapterAn integrative case study that picks up key practical challenges in each chapter and invites the reader to apply theories, frameworks and toolsetsA supplementary website that provides multiple materials for furthering readers' knowledge, including toolsets, further cases and exercises, accompanying videos, quizzes, and presentation slidesInternational Business Strategy and Cross-Cultural Management is a key resource for postgraduate courses on international business management, globalization and entrepreneurship, international human resource management and global marketing. It will also serve as a complementary text for lecturers and students involved in the X-Culture project.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by SAGE Publications Ltd, London, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. In an increasingly interconnected and global business environment, it is crucial that businesses recognise how a better understanding of cultural differences can help to foster greater business success. This book will help you to develop essential cross-cultural insights for when business and marketing goes global through a range of frameworks and learning features. The authors explore the roles of culture, communication, language, interactions, decision-making, market entry and business planning when working across geographical regions. They recognise the rich diversity in international markets and local consumer knowledge and marketing practices. Readers are encouraged to engage in cultural self-reflection to help better design and implement business strategies in local markets.Throughout, the book links to the x-culture learning project, which is an experiential multicultural exercise and form of student assessment where collaborative virtual teams are formed and together solve real world international business problems.This is an essential textbook for university and college students of international and cross-cultural marketing as well as international and intercultural business. It will also be of interest to business and marketing practitioners working in global contexts. An essential textbook for students of cross-cultural/intercultural business and marketing. It is liked to the X-Culture project, which is a multicultural exercise where students learn to solve real world international business problems. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 352 pages. 9.25x6.25x0.75 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: California Books, Miami, FL, U.S.A.
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Paperback. Condition: Brand New. 264 pages. 9.13x7.32x0.64 inches. In Stock.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: Books From California, Simi Valley, CA, U.S.A.
hardcover. Condition: Acceptable. Damage to spine. Pages are clean, text intact and unmarred.
Language: English
Published by SAGE Publications Ltd, London, 2023
ISBN 10: 1529754372 ISBN 13: 9781529754377
Seller: AussieBookSeller, Truganina, VIC, Australia
Paperback. Condition: new. Paperback. In an increasingly interconnected and global business environment, it is crucial that businesses recognise how a better understanding of cultural differences can help to foster greater business success. This book will help you to develop essential cross-cultural insights for when business and marketing goes global through a range of frameworks and learning features. The authors explore the roles of culture, communication, language, interactions, decision-making, market entry and business planning when working across geographical regions. They recognise the rich diversity in international markets and local consumer knowledge and marketing practices. Readers are encouraged to engage in cultural self-reflection to help better design and implement business strategies in local markets.Throughout, the book links to the x-culture learning project, which is an experiential multicultural exercise and form of student assessment where collaborative virtual teams are formed and together solve real world international business problems.This is an essential textbook for university and college students of international and cross-cultural marketing as well as international and intercultural business. It will also be of interest to business and marketing practitioners working in global contexts. An essential textbook for students of cross-cultural/intercultural business and marketing. It is liked to the X-Culture project, which is a multicultural exercise where students learn to solve real world international business problems. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: Books From California, Simi Valley, CA, U.S.A.
hardcover. Condition: Very Good.
Language: English
Published by Edward Elgar Publishing Ltd, GB, 2022
ISBN 10: 1839108649 ISBN 13: 9781839108648
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into analysing, selecting and entering international markets, strategic partnerships, strategic positioning, global value chains, organizational designs, intercultural interaction, leadership and motivation and international human resources management. For each of these topics, advanced and contemporary theoretical and analytical frameworks are discussed and translated into toolsets that will assist readers in solving practical challenges.Key Features:A strong connection of theoretical foundations with illustrative case studiesIntegration of current trends and challenges, such as intercultural competence, migration and digitalization, offshoring and global value chainsComprehensive practical examples from multinational firms that demonstrate the value of the frameworks and toolsets included in each chapterAn integrative case study that picks up key practical challenges in each chapter and invites the reader to apply theories, frameworks and toolsetsA supplementary website that provides multiple materials for furthering readers' knowledge, including toolsets, further cases and exercises, accompanying videos, quizzes, and presentation slidesInternational Business Strategy and Cross-Cultural Management is a key resource for postgraduate courses on international business management, globalization and entrepreneurship, international human resource management and global marketing. It will also serve as a complementary text for lecturers and students involved in the X-Culture project.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
£ 125.58
Quantity: Over 20 available
Add to basketCondition: New.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
£ 136.80
Quantity: Over 20 available
Add to basketCondition: As New. Unread book in perfect condition.
Paperback. Condition: Brand New. 264 pages. 9.13x7.32x0.64 inches. In Stock.
Language: English
Published by Edward Elgar Publishing Ltd, GB, 2022
ISBN 10: 1839108622 ISBN 13: 9781839108624
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Hardback. Condition: New. This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into analysing, selecting and entering international markets, strategic partnerships, strategic positioning, global value chains, organizational designs, intercultural interaction, leadership and motivation and international human resources management. For each of these topics, advanced and contemporary theoretical and analytical frameworks are discussed and translated into toolsets that will assist readers in solving practical challenges.Key Features:A strong connection of theoretical foundations with illustrative case studiesIntegration of current trends and challenges, such as intercultural competence, migration and digitalization, offshoring and global value chainsComprehensive practical examples from multinational firms that demonstrate the value of the frameworks and toolsets included in each chapterAn integrative case study that picks up key practical challenges in each chapter and invites the reader to apply theories, frameworks and toolsetsA supplementary website that provides multiple materials for furthering readers' knowledge, including toolsets, further cases and exercises, accompanying videos, quizzes, and presentation slidesInternational Business Strategy and Cross-Cultural Management is a key resource for postgraduate courses on international business management, globalization and entrepreneurship, international human resource management and global marketing. It will also serve as a complementary text for lecturers and students involved in the X-Culture project.
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 352 pages. 9.50x6.50x1.00 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529754380 ISBN 13: 9781529754384
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.