Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: SMASS Sellers, IRVING, TX, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: Books Puddle, New York, NY, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: SMASS Sellers, IRVING, TX, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 50.80
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Add to basketCondition: New. In.
Condition: New. pp. 118.
Seller: Books Puddle, New York, NY, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2022
ISBN 10: 1529778530 ISBN 13: 9781529778533
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by Springer Berlin Heidelberg, 2014
ISBN 10: 3642425178 ISBN 13: 9783642425172
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Why are word-of-mouth campaigns effective for some products, while failing for others Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz Panos Mourdoukoutas and George J Siomkos provide the answers!The transformation of a desire for a product into an 'epidemic' was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. 'TheSeven Principles of WOM and Buzz Marketing' offers the essential tools -seven simple steps - to launch an effective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market:Begin with the consumersBe innovativeTarget the right groupCreate the right messageFind the right environment.
Seller: Mispah books, Redhill, SURRE, United Kingdom
Paperback. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Language: English
Published by Springer-Verlag GmbH, 2009
ISBN 10: 3642021085 ISBN 13: 9783642021084
Seller: Buchpark, Trebbin, Germany
Condition: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.
Paperback. Condition: Brand New. 360 pages. 9.13x7.32x0.91 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529778549 ISBN 13: 9781529778540
Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529778549 ISBN 13: 9781529778540
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529778549 ISBN 13: 9781529778540
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2023
ISBN 10: 1529778549 ISBN 13: 9781529778540
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Hardcover. Condition: Brand New. 365 pages. 9.25x7.50x1.00 inches. In Stock.
Language: English
Published by Springer Berlin Heidelberg Okt 2014, 2014
ISBN 10: 3642425178 ISBN 13: 9783642425172
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Why are word-of-mouth campaigns effective for some products, while failing for others Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz Panos Mourdoukoutas and George J Siomkos provide the answers!The transformation of a desire for a product into an 'epidemic' was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. 'TheSeven Principles of WOM and Buzz Marketing' offers the essential tools -seven simple steps - to launch an effective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market:Begin with the consumersBe innovativeTarget the right groupCreate the right messageFind the right environment 116 pp. Englisch.
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. Print on Demand pp. 118 52:B&W 6.14 x 9.21in or 234 x 156mm (Royal 8vo) Case Laminate on White w/Gloss Lam.
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. Print on Demand.
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 118.
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND.
Language: English
Published by Springer Berlin Heidelberg, 2014
ISBN 10: 3642425178 ISBN 13: 9783642425172
Seller: moluna, Greven, Germany
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. First book to explain how to turn WOM into BUZZExceeds competitive titles by explaining why WOM campaigns work for some products, while fail for othersWhy are word-of-mouth campaigns effective for some products, while failing for others.
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 360 pages. 9.13x7.32x0.91 inches. In Stock. This item is printed on demand.
Language: English
Published by Springer Berlin Heidelberg, 2009
ISBN 10: 3642021085 ISBN 13: 9783642021084
Seller: moluna, Greven, Germany
Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. First book to explain how to turn WOM into BUZZExceeds competitive titles by explaining why WOM campaigns work for some products, while fail for othersWhy are word-of-mouth campaigns effective for some products, while failing for others.