Language: English
Published by Business Expert Press, 2010
ISBN 10: 1606490990 ISBN 13: 9781606490990
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Language: English
Published by Business Expert Press, 2010
ISBN 10: 1606490990 ISBN 13: 9781606490990
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Condition: New.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Business Expert Press, US, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Second Edition. This second edition of An Overview of the Public Relations Function examines current thought to help busy managers and students master the most important concepts of management in communication quickly, accessibly, and with an eye to helping an organization achieve excellence through cutting-edge, research-based strategic public relations management.This book acquaints the manager with the lexicon of the field and provides research on the theory of public relations, its sub-functions, such as research or public affairs, and the ethical guideline CERT formula: Credibility, Ethics, Relationships, Trust.It also examines the role of the chief communications officer (CCO) and leadership, organizational culture, structure, effectiveness, managing stakeholders and publics, using research to create strategy, and the four-step process of public relations management ("RACE"). Finally, the authors discuss the advanced management concepts of issues management, specialization in the sectors of public relations, managing values, deontological ethics, conducting moral analyses, and counseling management. They review what research found in regard to the most excellent ways to manage public relations and relationships: both beginning and ending with ethics.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 2nd revised edition. 196 pages. 8.98x5.98x0.47 inches. In Stock.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. 2019. Second. paperback. . . . . .
Condition: As New. Unread book in perfect condition.
Condition: New.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2019. Second. paperback. . . . . . Books ship from the US and Ireland.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 27.25
Quantity: Over 20 available
Add to basketCondition: New. In.
Language: English
Published by McGraw-Hill Professional|Business Expert Press, 2010
ISBN 10: 1606490990 ISBN 13: 9781606490990
Seller: moluna, Greven, Germany
Kartoniert / Broschiert. Condition: New. Provides an executive overview of public relations with a focus on what managers need to know to master the function quickly and effectively. In this title, the author brings the topic of public relations management our research and academic knowledge in th.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: moluna, Greven, Germany
Condition: New. Examines current thought to help busy managers and students master the most important concepts of management in communication quickly, accessibly, and with an eye to helping an organization achieve excellence through cutting-edge, research-based strategic p.
Language: English
Published by Business Expert Press, US, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. Second Edition. This second edition of An Overview of the Public Relations Function examines current thought to help busy managers and students master the most important concepts of management in communication quickly, accessibly, and with an eye to helping an organization achieve excellence through cutting-edge, research-based strategic public relations management.This book acquaints the manager with the lexicon of the field and provides research on the theory of public relations, its sub-functions, such as research or public affairs, and the ethical guideline CERT formula: Credibility, Ethics, Relationships, Trust.It also examines the role of the chief communications officer (CCO) and leadership, organizational culture, structure, effectiveness, managing stakeholders and publics, using research to create strategy, and the four-step process of public relations management ("RACE"). Finally, the authors discuss the advanced management concepts of issues management, specialization in the sectors of public relations, managing values, deontological ethics, conducting moral analyses, and counseling management. They review what research found in regard to the most excellent ways to manage public relations and relationships: both beginning and ending with ethics.
Published by I C T Corporation 1971, Pages are Aged, Yet Clean, 1971
Seller: GREAT PACIFIC BOOKS, Ventura, CA, U.S.A.
Soft cover. Condition: Good Clean Cond. Dust Jacket Condition: No Dust Jacket. In good condition, some wear to edges, as normal for age. Overall good copy of this scarce title. Excellent read. A good book to enjoy and keep on hand. Or would make a great gift for the fan / reader in your life. Cover creased. Book.
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. Print on Demand pp. 198.
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. Print on Demand pp. 198 2nd edition NO-PA16APR2015-KAP.
Language: English
Published by Business Expert Press, 2019
ISBN 10: 1949443663 ISBN 13: 9781949443660
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 2nd revised edition. 196 pages. 8.98x5.98x0.47 inches. In Stock. This item is printed on demand.
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 198.