Kenneth D Plowman (18 results)
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Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores
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£ 20.17
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Paperback or Softback. Condition: New. The Social Media Communication Matrix: A New Direction in Public Relations. Book.
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Seller: California Books, Miami, FL, U.S.A.California Books
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Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 19.29
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Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
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Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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Condition: New. 2015. paperback. . . . . .
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Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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£ 26.46
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Condition: New. 2015. paperback. . . . . . Books ship from the US and Ireland.
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Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 24.92
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Paperback. Condition: Brand New. 189 pages. 8.75x6.00x0.75 inches. In Stock.
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Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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£ 23.15
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Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 22.38
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Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 23.35
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Seller: preigu, Osnabrück, Germanypreigu
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Taschenbuch. Condition: Neu. The Social Media Communication Matrix | A New Direction in Public Relations | Kenneth D. Plowman (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2015 | Business Expert Press | EAN 9781606497920 | Verantwortliche Person für die EU: Mare Nostrum Group B.V., Doelen 72, 4831 GR BREDA, NIE…DERLANDE, gpsr[at]mare-nostrum[dot]co[dot]uk | Anbieter: preigu.
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Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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£ 23.17
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PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 17.01
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Paperback. Condition: Brand New. 189 pages. 8.75x6.00x0.75 inches. In Stock. This item is printed on demand.
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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communicatio…ns planning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms. 206 pp. Englisch.
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Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
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£ 25.91
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Paperback / softback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
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Seller: moluna, Greven, Germanymoluna
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£ 25.22
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnSophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social m…edia to strategic communicat.
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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£ 23.36
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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Sophisticated problem solving in strategic communication or public relations (PR) is done through planning, strategic communication planning. The focus of this book is to meld current trends in social media to strategic communications pl…anning in the field of PR. The definition of social media used here is channels delivering web-based information created by people to improve communication. This work used the strategic communication plan based on Wilson and Ogden's (2014) work for basic structure and an operational definition of strategic communication developed by one of the authors. The steps in a typical strategic communication campaign that will be affected include goals, measurable objectives, the big idea, key publics, message design, strategies and tactics and evaluation or return on investment. This book covers the major social media platforms and addresses branding, crisis communications, entertainment and sports, citizen journalism, and analytics. The contribution to the body of knowledge should be highly significant, affecting the way PR professionals go about devising and conducting strategic communication campaigns in light of the effect of social media as well as how academics teach the process in their classrooms.








