Kaufmann Hans R (27 results)

Taschenbuch. Condition: Gut. S. 152. aus RUB 849 (illustrator).

Softcover. 21 x 10 cm. Farbig bebilderter Original-Prospekt, geklammert. (8) Seiten mit Texten zum Ort in deutscher, englischer und dänischer Sprache; dazu farbige und einfarbige Abbildungen, zweimal ausklappbar. Der Prospekt in einem Umschlag - Kurhaus Bad Bramstedt, Rheumaheilstätte - (siehe auch Abbildungen). Mit Unterkunftsnachweis und Preisen sowie gefalteter Einleger mit Kurmittelpreisen u.a. Gutes Exemplar. -- Bitte Portokosten außerhalb EU erfragen! / Please ask for postage costs outside EU! / S ' il vous plait demander des frais de port en dehors de l ' UE! // Bitte beachten Sie auch unsere Fotos! / Please also note our photos! / Veuillez noter nos photos -- Dunkler Herbst, gemütliche Lesezeit. Interessante Bücher finden Sie bei uns! -- Wir kaufen Ihre werthaltigen Bücher! K05849-617498.…

Softcover. Condition: neu. 1. Auflage. Studien zum Konsumentenverhalten, Band 5 246 pages. New trends in consumer behaviour triggered by international macro-environmental changes are indispensable sources for internationalisation strategies of global, multinational and small and medium sized enterprises (SMEs). Young researchers formed an international network and presented their findings on a variety of topics and industries on the 2nd CIRCLE conference hosted by the Institute of Entrepreneurship of the University of Applied Sciences Liechtenstein. Social developments suggest innovative roles in retailing as one of the most dynamic industries. This refers to providing cognitive, affective and conative support for consumers in their endeavour to manage their personal and social environments. A further societal marketing related aspect addresses the correlation between cause related marketing and brand equity. In this context, a philosophical and ethical perspective discusses the general principles of the consumers" motivation and its implications for marketing. These views might also have a bearing on consumer behaviour of the youth segment in the alcoholic product market or on irrational student consumer behaviour leading to increasing levels of indebtedness. The technological environment influences consumer behaviour reflected, for example, by new e-marketing approaches to create brand loyalty or by a conceptualisation to improve technology transfer from higher education providers to industry. The wave of globalisation entails changes in the international political, legal and cultural environment. This results in newly emerging patterns of consumer behaviour in transition and developing countries. In particular, store choice and store loyalty in retailing, consumer patronage behaviour in the fast food restaurant industry and a more prominent role of distribution with respect to multi-channel strategies in banking are addressed. Inter- cultural aspects refer to internationalisation strategies of SME retailers with Asian origins in the UK, a comparative study of the UK and Taiwan markets as to retail product branding and its evolution, to the integration of bi-cultural experts or to efficient knowledge management transfer in Eastern/Western European strategic alliances to increase international competitiveness. Based on the meat delicatessen sector one paper suggests consumer behaviour concepts to be extended by considering perceptions on regional foods. The global competitive environment calls for sustainable relations with consumers. A new framework has been developed to explain causal relations between marketing activities aiming at increasing consumer satisfaction and their actual results. A comparative study in the German speaking retail markets suggests four distinguishable categories of strategic CRM groups implying different degrees of professionalism and success. Key success factors for the relationship development of Swiss private banks with German high net worth individuals are elicited based on retention marketing theory. Linking the micro sociological concept of identity to customer relationship marketing the applicability of multi channel management in Private Banking is tested. Finally, embracing the whole student- alumni life cycle a new consumer satisfaction model for Higher education providers is provided.…

Hardcover. Condition: Good. 366p. French.

paperback. Condition: Sehr gut. 246 Seiten; 9783830021940.2 Gewicht in Gramm: 500.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: New.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: New. In English.

Hardback. Condition: New.

Gebundene Ausgabe. Condition: Neu. Although studies indicate the assumption of one single European market, other research emphasizes European countries have distinct market identities. Meanwhile, as individual countries begin to have a more widespread understanding of culture, global culture still remains unshared between countries. Consumption Culture in Europe: Insight into the Beverage Industry brings the most relevant theories about culture and European market segmentation as well as providing updated data for the evaluation and analyses of the European consumption patterns in the beverage market. This comprehensive collection is an essential tool for policy-makers and those interested in end-markets and consumer affairs. Sprache: Englisch Gewicht in Gramm: 912.…

Hardback. Condition: New.

Paperback. Condition: Brand New. 1st edition. 334 pages. German language. 9.13x6.14x0.79 inches. In Stock.

Condition: New.

Condition: New.

Condition: As New. Unread book in perfect condition.

Condition: As New. Unread book in perfect condition.

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnAlthough studies indicate the assumption of one single European market, other research emphasizes European countries have distinct market identities. Meanwhile, as individual countries begin to have a more widespread understanding. …

Condition: New. Print on Demand pp. 416.

Condition: New. Print on Demand pp. 416 68:B&W 7 x 10 in or 254 x 178 mm Case Laminate on White w/Gloss Lam.

Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. R. Hepberger, T. Hosp: Die liechtensteinische Stiftung im Kreuzfeuer auslaendischer Steuerjurisdiktionen - Neue Herausforderungen an den Finanzdienstleistungsplatz Liechtenstein.- M. Bank: Die Bewertung von Call- und Putoptionen auf Eigen- und Fremdkapital o. …

Condition: New. PRINT ON DEMAND pp. 338.

Condition: New. PRINT ON DEMAND pp. 364, 60 Abbreviations.