Digital Society (113 results)

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Paperback or Softback. Condition: New. The Gospel of Luke in Efate, New Hebrides: Tus narogorogoanauia ki Iesu Kristo, nawote nagmolien anigita. Luka eka mitira. Book.

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Taschenbuch. Condition: Neu. Neuware - THE ZERO-CLICK ECONOMYHow Artificial Intelligence Is Rewriting the Rules of Digital MarketingWhat happens when users no longer click For over two decades, digital marketing has been built on a predictable model: users search, click, visit websites, and convert. But artificial intelligence is fundamentally changing this behavior.We are entering the era of the Zero-Click Economy-where answers are delivered instantly by AI systems, search engines, recommendation engines, and autonomous agents, without requiring users to visit a website.In this new landscape, visibility is no longer defined by rankings or traffic. Instead, it is shaped by how AI systems interpret, summarize, and distribute information.This book explores the profound transformation reshaping digital marketing, business strategy, and consumer behavior.Inside this book, you will learn: - How artificial intelligence is eliminating traditional website traffic pathways- Why search engines are evolving into answer engines- How generative AI is changing discovery, decision-making, and purchasing behavior- The rise of AI agents and their impact on marketing, e-commerce, and branding- New frameworks for building visibility in a zero-click environment- How businesses must adapt content strategies for AI-driven ecosystems- The future of advertising in a world where attention is mediated by algorithms- Practical insights for marketers, entrepreneurs, and business leaders navigating this shiftThe Zero-Click Economy is not a distant future-it is already happening. Every industry that depends on digital attention is being reshaped in real time.Success will no longer depend on who gets the most clicks, but on who gets understood, cited, and surfaced by intelligent systems.This book is a guide to understanding that shift-and learning how to compete in it.The rules of digital marketing are changing. The funnel is collapsing. Attention is becoming automated.Adaptation is no longer optional-it is the strategy. …

Taschenbuch. Condition: Neu. Neuware.

Taschenbuch. Condition: Neu. Neuware.

Paperback. Condition: new. Paperback. Artificial Intelligence is transforming business, but technology alone is not enough to create lasting innovation.Many small and medium-sized enterprises (SMEs) invest in AI tools expecting breakthrough results, only to discover that technology without leadership, governance, culture, and human capabilities rarely delivers sustainable competitive advantage.In AI Is Not Enough, business strategist and digital transformation expert Maria Belen reveals why the most successful organizations are not those with the most advanced algorithms, but those that combine artificial intelligence with effective governance, strategic leadership, ethical decision-making, and innovation-driven cultures.Drawing on real-world business practices, management principles, and emerging AI trends, this book provides a practical roadmap for entrepreneurs, executives, managers, consultants, and policymakers seeking to unlock the full potential of AI while avoiding common pitfalls.Inside this book, you will discover: Why AI projects fail despite significant investmentsThe human skills that remain indispensable in the age of automationGovernance frameworks that support responsible and scalable innovationLeadership strategies for managing AI-driven transformationHow organizational culture influences innovation outcomesBest practices for balancing human judgment and machine intelligenceRisk management, ethics, and compliance considerations for SMEsPractical approaches to building future-ready organizationsWhether you are leading a growing business, advising clients, or preparing your organization for the future, this book offers actionable insights that go beyond the hype of artificial intelligence.The future belongs not to businesses that simply adopt AI, but to those that develop the human and governance capabilities needed to transform technology into meaningful innovation.If you want to build a smarter, more resilient, and more innovative organization, this book will show you how. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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Paperback. Condition: new. Paperback. Digital Money, Real Costs examines how Bitcoin ETFs and Central Bank Digital Currencies are reshaping corporate finance across Asia-Pacific emerging markets. Through analysis of regulation, investment trends, and financial innovation, it explores the opportunities, risks, and strategic challenges facing businesses in the digital economy. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: new. Paperback. THE ZERO-CLICK ECONOMYHow Artificial Intelligence Is Rewriting the Rules of Digital MarketingWhat happens when users no longer click?For over two decades, digital marketing has been built on a predictable model: users search, click, visit websites, and convert. But artificial intelligence is fundamentally changing this behavior.We are entering the era of the Zero-Click Economy-where answers are delivered instantly by AI systems, search engines, recommendation engines, and autonomous agents, without requiring users to visit a website.In this new landscape, visibility is no longer defined by rankings or traffic. Instead, it is shaped by how AI systems interpret, summarize, and distribute information.This book explores the profound transformation reshaping digital marketing, business strategy, and consumer behavior.Inside this book, you will learn: How artificial intelligence is eliminating traditional website traffic pathwaysWhy search engines are evolving into answer enginesHow generative AI is changing discovery, decision-making, and purchasing behaviorThe rise of AI agents and their impact on marketing, e-commerce, and brandingNew frameworks for building visibility in a zero-click environmentHow businesses must adapt content strategies for AI-driven ecosystemsThe future of advertising in a world where attention is mediated by algorithmsPractical insights for marketers, entrepreneurs, and business leaders navigating this shiftThe Zero-Click Economy is not a distant future-it is already happening. Every industry that depends on digital attention is being reshaped in real time.Success will no longer depend on who gets the most clicks, but on who gets understood, cited, and surfaced by intelligent systems.This book is a guide to understanding that shift-and learning how to compete in it.The rules of digital marketing are changing. The funnel is collapsing. Attention is becoming automated.Adaptation is no longer optional-it is the strategy. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: new. Paperback. Kernels of Governance explores how organizations can measure their institutional readiness for artificial intelligence using advanced statistical methods, moving beyond generic AI adoption scores and simplistic maturity models.As AI systems become increasingly autonomous, the critical question is no longer simply whether an organization uses AI, but whether its governance structures are prepared to manage the risks, responsibilities, and institutional transformations that accompany it.This book develops a quantitative framework for assessing institutional readiness for AI, combining statistical analysis, governance indicators, organizational characteristics, and measurable dimensions of institutional capacity. It examines how organizations can translate complex governance concepts into empirical measures that can be compared across institutions, sectors, and environments.Rather than treating AI readiness as a purely technological problem, Kernels of Governance approaches it as a question of institutional design, organizational capability, accountability, and decision-making capacity.The book is particularly relevant for researchers, policymakers, executives, consultants, and professionals working at the intersection of artificial intelligence, corporate governance, digital transformation, organizational strategy, and quantitative research.Readers will discover: A statistical approach to measuring institutional readiness for artificial intelligence.Methods for transforming abstract governance concepts into measurable variables.Quantitative techniques for comparing organizational and institutional capabilities.A framework for identifying gaps between AI ambitions and actual governance capacity.Insights into the relationship between technological transformation and institutional preparedness.A research-oriented perspective that can be adapted to different organizations, industries, and institutional environments.Kernels of Governance is ultimately about a fundamental challenge of the AI era: technology can advance faster than the institutions responsible for governing it. Measuring that gap is the first step toward understanding it-and closing it. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: new. Paperback. The Ottoman Inheritance: Empire, Faith, and the Making of the Modern WorldThe Ottoman Empire was more than a vast empire that disappeared after the First World War. For centuries, it stood at the crossroads of Europe, Asia, and Africa, connecting civilizations, religions, economies, and political traditions. Its influence did not end with its collapse. In many ways, the modern world still lives with its inheritance.The Ottoman Inheritance explores how the Ottoman Empire shaped the political, religious, cultural, and geopolitical landscape that followed it. From the rise of Ottoman power to the dissolution of the empire, this book examines the institutions, ideas, conflicts, and legacies that continue to influence the modern world.The Ottoman experience offers a unique perspective on questions that remain remarkably relevant today: How are borders created? How do empires manage religious and cultural diversity? What happens when imperial structures collapse? How do nationalism and religion reshape political identities? And how much of the modern Middle East and southeastern Europe can be understood through the history of the Ottoman world?The book examines the Ottoman relationship with Islam and other religious communities, the distinctive systems of imperial governance, the empire's connections with European powers, and its role in the Mediterranean, Balkans, and Middle East. It also considers the consequences of the empire's final decades and the emergence of new states from its former territories.Rather than treating the Ottoman Empire as a closed chapter of history, The Ottoman Inheritance presents it as a historical force whose consequences extend into the present.For readers interested in Ottoman history, the Middle East, Islam, geopolitics, European history, empire, nationalism, and the origins of the modern international order, this book offers a broad and accessible exploration of one of history's most consequential empires.The empire ended. Its inheritance did not. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

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Paperback. Condition: new. Paperback. What do faith, trade routes, and the rise of civilizations have in common?More than you might think.SACRED CARGO explores how Christianity crossed borders, languages, and cultures by following many of the same routes that for centuries carried silk, spices, metals, and other goods between East and West. From the Mediterranean to Persia, Central Asia, and China, the history of Christianity can also be understood as a story of movement, connection, and networks.Long before modern globalization, merchants, travelers, diplomats, and missionaries crossed enormous distances. Trading cities became meeting points where not only commodities circulated, but also ideas, beliefs, languages, and knowledge. In this interconnected world, Christianity discovered new paths for expansion.This book examines the role of ancient commercial networks in the spread of Christianity, with particular attention to Christian communities that emerged far beyond the regions traditionally associated with the history of the Church. The journey takes readers through Persia, Central Asia, and China, following the connections that allowed a religion born in the Near East to reach far beyond its original borders.SACRED CARGO also raises a broader question: to what extent do religions spread because of the power of their ideas, and to what extent do they depend on the human networks that carry those ideas across the world?Through the stories of merchants, missionaries, travelers, and dispersed communities along the great Eurasian trade routes, this book offers a different perspective on the expansion of Christianity. Rather than viewing religious expansion simply as a sequence of conversions, it presents it as a phenomenon deeply connected to commerce, mobility, cultural exchange, and early forms of globalization.Because the ancient trade routes carried more than merchandise.They carried entire worlds. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: new. Paperback. THE ONBOARDINGA Psychological ThrillerWhat if the most dangerous system in the world wasn't designed to destroy you-but to understand you?When a promising technology company introduces a revolutionary onboarding program, new employees are promised something extraordinary: a workplace designed around their personality, behavior, ambitions, and potential. Every interaction is analyzed. Every decision is measured. Every weakness becomes data.At first, the system seems almost perfect.It anticipates what employees need before they ask. It identifies conflicts before they happen. It recommends the right people to trust, the right decisions to make, and even the right career path to follow.But as the onboarding process progresses, something begins to feel wrong.Employees discover that the system knows things they never revealed. Private conversations appear in unexpected places. Personal memories seem to influence corporate decisions. And increasingly, the recommendations stop feeling like suggestions.They feel like commands.One employee begins questioning the true purpose of the program and discovers that the onboarding system may be doing far more than evaluating new hires. It may be constructing psychological profiles capable of predicting-and manipulating-human behavior.The deeper the investigation goes, the more disturbing the truth becomes.Because the system isn't simply learning who people are.It is learning who they will become.And once an artificial intelligence can predict your choices, how much freedom do you really have?THE ONBOARDING is a psychological and technological thriller exploring artificial intelligence, digital surveillance, corporate power, behavioral manipulation, privacy, identity, and the unsettling boundary between human autonomy and algorithmic control.Perfect for readers who enjoy intelligent psychological thrillers, near-future dystopian fiction, technology-driven suspense, corporate conspiracies, and stories about the darker possibilities of artificial intelligence. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condition: new. Paperback. THE INSIDER PROTOCOLWhat happens when the greatest threat to a company is already inside?Corporate espionage rarely begins with a dramatic break-in. Sometimes it starts with a trusted employee, a copied file, a stolen password, a suspicious competitor, or a trade secret that quietly disappears.The Insider Protocol takes readers behind the scenes of real-world corporate espionage and explores the hidden battles over information, intellectual property, competitive intelligence, and corporate power.Based on publicly available court filings, government indictments, regulatory disclosures, and contemporaneous reporting, this narrative nonfiction book examines documented cases involving insider threats, trade-secret theft, industrial espionage, corporate deception, and the people caught at the center of these operations.Guiding the narrative is Elias Voss, a fictional composite investigator created to connect the cases and explore the questions behind them: How does an insider become a target? Why do trusted employees cross the line? How can competitors obtain information they were never supposed to see? And why do sophisticated organizations sometimes fail to recognize the threat until it is too late?From confidential business information to valuable intellectual property, the cases reveal a hidden dimension of modern competition-one where information can be worth millions, loyalty can become a vulnerability, and the line between aggressive business strategy and espionage can become dangerously thin.Inside this book, you will discover: - Real-world corporate espionage cases drawn from public records- How insider threats develop inside seemingly secure organizations- The methods used to obtain confidential business information- The role of employees, competitors, intermediaries, and corporate networks- How trade secrets and intellectual property become targets- The warning signs that can emerge before a major breach- The human motivations behind some of the most intriguing corporate espionage casesThe Insider Protocol is not a manual for espionage. It is an investigation into the people, events, and hidden dynamics behind documented cases of corporate intelligence and insider threats.The secrets companies protect can be more valuable than the products they sell.And sometimes, the person holding the key is already inside. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Paperback. Condition: new. Paperback. NINE WAYS TO DRAW A LINEThe Classification Algorithms Powering Modern Machine Learning, From Logistic Regression to Deep NetworksHow does a machine decide whether an email is spam, a transaction is fraudulent, a medical image contains a tumor, or a customer is likely to leave?At the heart of many of these decisions lies one deceptively simple idea: drawing a line between things that belong to different categories.NINE WAYS TO DRAW A LINE explores the classification algorithms that form the foundation of modern machine learning. From the mathematical simplicity of logistic regression to the remarkable flexibility of deep neural networks, this book traces how machines learn to separate, distinguish, rank, and classify observations in increasingly sophisticated ways.Rather than presenting machine learning as a collection of disconnected algorithms, the book develops a conceptual journey through nine fundamental approaches to classification. Each method offers a different answer to the same underlying question: Where should we draw the boundary?The journey begins with classical statistical methods and gradually moves toward modern machine learning architectures, revealing how ideas about probability, geometry, optimization, regularization, kernels, ensembles, and representation learning build upon one another.Along the way, readers encounter concepts including: - Logistic regression and probabilistic classification- Linear and nonlinear decision boundaries- Linear and quadratic discriminant analysis- Decision trees and rule-based classification- Support vector machines and maximum-margin learning- Kernel methods and high-dimensional feature spaces- Ensemble methods and boosting- Neural networks and multilayer representations- Deep learning and the emergence of complex decision boundariesThe book emphasizes intuition as much as mathematics. Instead of treating algorithms as black boxes, it asks what each model is actually trying to accomplish, what kind of boundary it creates, why it works, and where it can fail.For readers with a background in economics, finance, statistics, business analytics, engineering, or data science, classification becomes a powerful lens through which to understand contemporary artificial intelligence. Credit scoring, fraud detection, medical diagnosis, customer segmentation, image recognition, recommendation systems, and countless other applications can all be understood as variations of the same fundamental challenge: learning a useful boundary from data.NINE WAYS TO DRAW A LINE is not simply a catalog of algorithms. It is a conceptual map of how classification evolved from relatively simple statistical boundaries into the highly expressive decision surfaces of modern deep learning.Whether you are learning machine learning for the first time, revisiting its mathematical foundations, or seeking a clearer understanding of what happens beneath today's AI systems, this book offers a structured journey through one of the most important ideas in computational intelligence: learning where to draw the line. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…