9781799891796 - Impact of Digital Transformation on the Development of New Business Models and Consumer Experience (advances in Business Strategy and Competitive Advantage) (11 results)
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Presents relevant theoretical and empirical research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create val…ue experiences for consumers and/or firm.
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Buch. Condition: Neu. Impact of Digital Transformation on the Development of New Business Models and Consumer Experience | Maria Antónia Rodrigues (u. a.) | Buch | Gebunden | Englisch | 2022 | Business Science Reference | EAN 9781799891796 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[a…t]libri[dot]de | Anbieter: preigu Print on Demand.
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Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In a highly competitive market, digital transformation with internet of things, artificial intelligence, and other innovative technological trends are elements of differentiations and are important milestones in business development and consume…r interaction, particularly in services. As a result, there are several new business models anchored in these digital and technological environments and new experiences provided to services consumers and firms that need to be examined. Impact of Digital Transformation on the Development of New Business Models and Consumer Experience provides relevant theoretical and empirical research findings and innovative and multifaceted perspectives on how digital transformation and other innovative technologies can drive new business models and create valued experiences for consumers and firms. Covering topics such as business models, consumer behavior, and gamification, this publication is ideal for industry professionals, managers, business owners, practitioners, researchers, professors, academicians, and students.
