Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Basi6 International, Irving, TX, U.S.A.
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Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. Volume 24. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781781908969.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
£ 114.37
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Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
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Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
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Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. pp. 350.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
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Condition: new.
Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 350.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
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Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing, Editor(s): Jean, Bryan; Chiou, Jyh-Shen; Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 350 pages. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 159 x 235 x 28. Weight in Grams: 572. . 2013. Hardcover. . . . .
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
£ 147.99
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Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Mispah books, Redhill, SURRE, United Kingdom
Hardcover. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Emerald Publishing Limited, GB, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Hardback. Condition: New. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in external and internal environments of the firm on international marketing. Major themes include: emerging market firms? innovation, technology-enabled marketing innovation, global account management, knowledge sharing in international alliances, internationalization of small and entrepreneurial firms, export marketing channels, global companies and issues of national culture on consumers? Evaluation of MNEs performance and teaching international marketing to students. Papers in part one focus on innovation from emerging markets, including the impact of technological innovation on management innovation in terms of global account management in emerging markets firms and the impact of context on international strategic alliance knowledge transfer and innovation. Part two combines studies with a small- and medium-sized firm perspective and a focus on entrepreneurship. Part 3 looks at export marketing issues, such as sales subsidiaries, foreign channel selection and dependence on export channel co-ordination. Part 4 is devoted to globalization and culture issues, including the dimensions of a global company and the impact of pervasion of national culture on consumers? Evaluation of MNEs performance. Part 5 deals with the effectiveness of alternative teaching methods of international marketing.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing, Editor(s): Jean, Bryan; Chiou, Jyh-Shen; Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 350 pages. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 159 x 235 x 28. Weight in Grams: 572. . 2013. Hardcover. . . . . Books ship from the US and Ireland.
Language: English
Published by Emerald Publishing Limited, GB, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.
Hardback. Condition: New. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in external and internal environments of the firm on international marketing. Major themes include: emerging market firms? innovation, technology-enabled marketing innovation, global account management, knowledge sharing in international alliances, internationalization of small and entrepreneurial firms, export marketing channels, global companies and issues of national culture on consumers? Evaluation of MNEs performance and teaching international marketing to students. Papers in part one focus on innovation from emerging markets, including the impact of technological innovation on management innovation in terms of global account management in emerging markets firms and the impact of context on international strategic alliance knowledge transfer and innovation. Part two combines studies with a small- and medium-sized firm perspective and a focus on entrepreneurship. Part 3 looks at export marketing issues, such as sales subsidiaries, foreign channel selection and dependence on export channel co-ordination. Part 4 is devoted to globalization and culture issues, including the dimensions of a global company and the impact of pervasion of national culture on consumers? Evaluation of MNEs performance. Part 5 deals with the effectiveness of alternative teaching methods of international marketing.
Language: English
Published by Emerald Group Pub Ltd, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 350 pages. 9.00x6.25x1.00 inches. In Stock.
Language: English
Published by Emerald Group Pub Ltd, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 350 pages. 9.00x6.25x1.00 inches. In Stock. This item is printed on demand.
Language: English
Published by Emerald Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: moluna, Greven, Germany
Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing,Über den AutorJe.
Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: preigu, Osnabrück, Germany
Buch. Condition: Neu. International Marketing in Fast Changing Environment | Bryan Jean (u. a.) | Buch | Gebunden | Englisch | 2013 | Emerald Group Publishing Limited | EAN 9781781908969 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 350.
Language: English
Published by Emerald Group Publishing Limited, 2013
ISBN 10: 1781908966 ISBN 13: 9781781908969
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing.