ISBN: 9781538185513 - Museum Branding: Reimagining the Museum, Third Edition (21 results)

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Language: English
Published by Rowman & Littlefield Publishers 8/6/2024, 2024
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Paperback. Condition: New. Museums have unequaled brands in the world of learning and culture. They have earned the recognition and loyalty of their many audiences. The challenge is sustaining image, loyalty and support as audiences shift, grow, and change. Museum Branding: Reimagining the Museum is a forward-looking survey of museums as they navigate the present, and plan for the future, holding steady to their heritage. It looks at brands that have refreshed their identity, reframed their missions, and reconfirmed their right to audience loyalty and support. Museums of all sizes, genres, and geography - over forty of them - exemplify audience-centered branding practices outlined in nineteen chapters that include Collection and Exhibitions, Archives, Fundraising and Development, Partnerships, Talks and Speakers, and Videos. The chapter on Data adds a new perspective to branding literature. The chapter on Discussion Groups builds on the branding sustained and advanced by successful virtual programs. The Chapter on Research and Development gives essential priority developing relationships with prospective members, donors and supporters. The chapter on Publications shows the smart extension of branding into many platforms. An extensive index recognizes the value of this tool for searching specific concepts and museums.…

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Paperback. Condition: New. Museums have unequaled brands in the world of learning and culture. They have earned the recognition and loyalty of their many audiences. The challenge is sustaining image, loyalty and support as audiences shift, grow, and change. Museum Branding: Reimagining the Museum is a forward-looking survey of museums as they navigate the present, and plan for the future, holding steady to their heritage. It looks at brands that have refreshed their identity, reframed their missions, and reconfirmed their right to audience loyalty and support. Museums of all sizes, genres, and geography - over forty of them - exemplify audience-centered branding practices outlined in nineteen chapters that include Collection and Exhibitions, Archives, Fundraising and Development, Partnerships, Talks and Speakers, and Videos. The chapter on Data adds a new perspective to branding literature. The chapter on Discussion Groups builds on the branding sustained and advanced by successful virtual programs. The Chapter on Research and Development gives essential priority developing relationships with prospective members, donors and supporters. The chapter on Publications shows the smart extension of branding into many platforms. An extensive index recognizes the value of this tool for searching specific concepts and museums.…

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Paperback. Condition: new. Paperback. Museums have unequaled brands in the world of learning and culture. They have earned the recognition and loyalty of their many audiences. The challenge is sustaining image, loyalty and support as audiences shift, grow, and change. Museum Branding: Reimagining the Museum is a forward-looking survey of museums as they navigate the present, and plan for the future, holding steady to their heritage. It looks at brands that have refreshed their identity, reframed their missions, and reconfirmed their right to audience loyalty and support. Museums of all sizes, genres, and geography over forty of them exemplify audience-centered branding practices outlined in nineteen chapters that include Collection and Exhibitions, Archives, Fundraising and Development, Partnerships, Talks and Speakers, and Videos. The chapter on Data adds a new perspective to branding literature. The chapter on Discussion Groups builds on the branding sustained and advanced by successful virtual programs. The Chapter on Research and Development gives essential priority developing relationships with prospective members, donors and supporters. The chapter on Publications shows the smart extension of branding into many platforms. An extensive index recognizes the value of this tool for searching specific concepts and museums. The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography over three-hundred of them that exemplify audience-centered practices. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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Paperback. Condition: new. Paperback. Museums have unequaled brands in the world of learning and culture. They have earned the recognition and loyalty of their many audiences. The challenge is sustaining image, loyalty and support as audiences shift, grow, and change. Museum Branding: Reimagining the Museum is a forward-looking survey of museums as they navigate the present, and plan for the future, holding steady to their heritage. It looks at brands that have refreshed their identity, reframed their missions, and reconfirmed their right to audience loyalty and support. Museums of all sizes, genres, and geography over forty of them exemplify audience-centered branding practices outlined in nineteen chapters that include Collection and Exhibitions, Archives, Fundraising and Development, Partnerships, Talks and Speakers, and Videos. The chapter on Data adds a new perspective to branding literature. The chapter on Discussion Groups builds on the branding sustained and advanced by successful virtual programs. The Chapter on Research and Development gives essential priority developing relationships with prospective members, donors and supporters. The chapter on Publications shows the smart extension of branding into many platforms. An extensive index recognizes the value of this tool for searching specific concepts and museums. The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography over three-hundred of them that exemplify audience-centered practices. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

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Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The challenge for all museum is sustaining their brand as audiences change. Museum Branding: Reimagining the Museum surveys museums of all sizes, genres, and geography over three-hundred of them that exemplify audience-centered practices.…

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Taschenbuch. Condition: Neu. Museum Branding | Reimagining the Museum | Margot Wallace | Taschenbuch | Englisch | 2024 | Rowman & Littlefield Publishers | EAN 9781538185513 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.…