Stone Bob Jacobs Ron (38 results)

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  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Zoom Books East, Glendale Heights, IL, U.S.A.Zoom Books East

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    Condition: Used - Very good

    £ 3.74

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    Condition: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: Gulf Coast Books, Cypress, TX, U.S.A.Gulf Coast Books

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    Condition: Used - Fair

    £ 4.40

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    hardcover. Condition: Fair.

  • Language: English

    Published by McGraw-Hill Companies, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Good

    £ 5.33

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    Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill Companies, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Fair

    £ 5.33

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    Hardcover. Condition: Fair. No Jacket. Missing dust jacket; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill Companies, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condition: Used - Fair

    £ 5.33

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    Hardcover. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill (edition 7), 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condition: Used - Very good

    £ 6.02

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    Hardcover. Condition: Very Good. 7. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - As new

    £ 7.47

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    Hardcover. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Good

    £ 7.47

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    Hardcover. Condition: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas

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    Condition: Used - Very good

    £ 7.47

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    Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta

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    Condition: Used - Very good

    £ 7.47

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    Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: Goodwill Books, Hillsboro, OR, U.S.A.Goodwill Books

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    Condition: Used - Fair

    £ 4.43

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    Quantity: 1 available

    Condition: acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included.

  • Language: English

    Published by McGraw-Hill Education, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books

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    Condition: Used - Good

    £ 9.46

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    Quantity: 2 available

    Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.Goodwill of Greater Milwaukee and Chicago

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    Condition: Used - Good

    £ 7.49

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    Condition: good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy.…

  • Language: English

    Published by McGraw-Hill Education, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd

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    Condition: Used - Good

    £ 5.71

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    Quantity: 1 available

    Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Textbook Bookie, Little Rock, AR, U.S.A.Textbook Bookie

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    Condition: Used - Fair

    £ 7.78

    £ 3.21 shipping 
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    Hardcover. Condition: Fair. Book in Fair condition.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: Solr Books, Lincolnwood, IL, U.S.A.Solr Books

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    Condition: Used - Very good

    £ 7.57

    £ 6.03 shipping 
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    Condition: very_good. This book is in Very good condition. There may be a few flaws like shelf wear and some light wear.

  • Language: English

    Published by McGraw-Hill, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: RUSH HOUR BUSINESS, worcester, MA, U.S.A.RUSH HOUR BUSINESS

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    Condition: Used - Very good

    £ 10.89

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    Quantity: 1 available

    hardcover. Condition: Very Good. Pages are clean with no markings. dust jacket with use wear, fast shipping.

  • More images

    Language: English

    Published by McGraw-Hill Companies, 2007

    0071458298 / 9780071458290

    • Hardcover
    • Signed

    Seller: ThriftBooksVintage, Tukwila, WA, U.S.A.ThriftBooksVintage

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    Condition: Used - Good

    £ 25.69

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    Hardcover. Condition: Good. No Jacket. Dust jacket missing. SIGNED and inscribed by the author. Shelf and handling wear to cover and binding, with general signs of previous use. Secure packaging for safe delivery. signed and inscribed by author.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condition: Used - Good

    £ 33.72

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    Quantity: 3 available

    Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Shakespeare Book House, Rockford, IL, U.S.A.Shakespeare Book House

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    Condition: New

    £ 35.09

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    Quantity: 1 available

    Condition: new.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: Ucarstore, Saint Louis, MO, U.S.A.Ucarstore

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    Condition: New

    £ 43.05

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    Condition: New.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condition: Used - As new

    £ 58.47

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    Quantity: Over 20 available

    Condition: As New. Unread book in perfect condition.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices

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    Condition: New

    £ 61.00

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    Condition: New.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: California Books, Miami, FL, U.S.A.California Books

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    Condition: New

    £ 63.06

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    Condition: New.

  • Language: English

    Published by Ntc Business Books, 2001

    0658001450 / 9780658001451

    • Hardcover

    Seller: Revaluation Books, Exeter, United KingdomRevaluation Books

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    Condition: New

    £ 47.72

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    Hardcover. Condition: Brand New. 7th sub edition. 579 pages. 9.50x7.50x1.50 inches. In Stock.

  • Language: English

    Published by McGraw-Hill Education - Europe, US, 2008

    0071458298 / 9780071458290

    • Hardcover

    Seller: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA

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    Condition: New

    £ 71.73

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    Hardback. Condition: New. Direct marketing has grown beyond its roots in traditional mail order to embrace a host of new technologies, customer relationship-building techniques, and performance measures. Today, businesses and nonprofits of all kinds use direct marketing, which now garners 25% of the U.S. marketer's budget, surpassing newspapers and broadcast TV.Hailed as the "bible" of direct marketing for over 30 years, Successful Direct Marketing Methods has been completely updated and expanded with all the latest tools and techniques needed for success in today's digital, multi-channel marketplace. Written by world-renowned direct marketing experts Bob Stone and Ron Jacobs, the Eighth Edition of Successful Direct Marketing Methods contains major revisions to chapters on the creative process, fully covering the development of direct mail advertising, catalogs, and print advertising. The Eighth Edition also explores such new topics as: The expanding objectives of direct marketing in the digital ageTechniques for optimizing customer acquisition, up-selling and cross-selling, reducing defections, extending loyalty, and improving retentionCRM applications, data mining, call center, campaign management, and sales force automationCustomer experience management--connecting customers and brands at every touch pointBrand building with direct marketing tools and techniquesThe growth of direct marketing in Europe, Asia, and Latin AmericaMethods of international marketing--both direct and telemarketingSuccessful Direct Marketing Methods offers professionals a comprehensive roadmap for direct marketing success across today's multiple marketing channels.…

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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    Condition: New

    £ 57.01

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    Condition: New.

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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    Condition: Used - Good

    £ 62.77

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    Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

  • Language: English

    Published by McGraw Hill, 2007

    0071458298 / 9780071458290

    • Hardcover

    Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK

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    Condition: Used - As new

    £ 64.38

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    Condition: As New. Unread book in perfect condition.

  • Language: English

    Published by McGraw-Hill Education - Europe, US, 2008

    0071458298 / 9780071458290

    • Hardcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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    Condition: New

    £ 100.20

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    Hardback. Condition: New. Direct marketing has grown beyond its roots in traditional mail order to embrace a host of new technologies, customer relationship-building techniques, and performance measures. Today, businesses and nonprofits of all kinds use direct marketing, which now garners 25% of the U.S. marketer's budget, surpassing newspapers and broadcast TV.Hailed as the "bible" of direct marketing for over 30 years, Successful Direct Marketing Methods has been completely updated and expanded with all the latest tools and techniques needed for success in today's digital, multi-channel marketplace. Written by world-renowned direct marketing experts Bob Stone and Ron Jacobs, the Eighth Edition of Successful Direct Marketing Methods contains major revisions to chapters on the creative process, fully covering the development of direct mail advertising, catalogs, and print advertising. The Eighth Edition also explores such new topics as: The expanding objectives of direct marketing in the digital ageTechniques for optimizing customer acquisition, up-selling and cross-selling, reducing defections, extending loyalty, and improving retentionCRM applications, data mining, call center, campaign management, and sales force automationCustomer experience management--connecting customers and brands at every touch pointBrand building with direct marketing tools and techniquesThe growth of direct marketing in Europe, Asia, and Latin AmericaMethods of international marketing--both direct and telemarketingSuccessful Direct Marketing Methods offers professionals a comprehensive roadmap for direct marketing success across today's multiple marketing channels.…