Language: German
Published by EOS Verlag, St. Ottilien, 1994
ISBN 10: 3880969957 ISBN 13: 9783880969957
Seller: Der Ziegelbrenner - Medienversand, Bremen, Germany
Einband teils augeblichen und am Buchrücken lesebedingt knickspurig, Buchschnitt lichtrandig, innen gut erh., 564 S., schwarz-weisse Abb., Klappenbroschur Beiträge von Hildegard Vieregg, Annemarie Jacobs, Wolfgang Hees, Uwe Pollmann, Dirk Hegmanns, Siegfried Pater u.a. Gramm 600.
Softcover. Condition: Fine. Leichte Rillen / Abschürfungen / Risse / Knicke. CSR und Marketing scheint zunächst ein Widerspruch in sich zu sein. Dieses Buch widmet sich der Frage, wie "echtes" bzw. "authentisches" CSR Marketing gestaltet werden kann, denn viele CSR-Aktivitäten von Unternehmen sehen sich dem Vorwurf des "Green-" oder "Social Washings" ausgesetzt. Die Autoren orientieren sich dabei an folgenden Leitfragen: Wie kann erfolgreiches CSR-Marketing implementiert und dauerhaft betrieben werden? Wie stiftet CSR-Marketing einen dauerhaften Nutzen für die Unternehmung? Wie kann die Wirkung von CSR-Marketing gemessen und gezielt eingesetzt werden? Wie kann daraus eine ganzheitliche CSR-Marketingstrategie entwickelt werden? Zahlreiche Autoren aus Theorie und Praxis geben Antwort auf diese herausfordernden Fragen des CSR-Marketings.
Language: English
Published by Switzerland, Springer., 2019
ISBN 10: 3030004392 ISBN 13: 9783030004392
Seller: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germany
XXXIII, 353 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. CSR, Sustainability, Ethics & Governance. Sprache: Englisch.
Language: English
Published by Cham, Springer International Publishing., 2015
ISBN 10: 3319173707 ISBN 13: 9783319173702
Seller: Universitätsbuchhandlung Herta Hold GmbH, Berlin, Germany
235 mm x 155 mm. XI, 133 p. Hardcover. Versand aus Deutschland / We dispatch from Germany via Air Mail. Einband bestoßen, daher Mängelexemplar gestempelt, sonst sehr guter Zustand. Imperfect copy due to slightly bumped cover, apart from this in very good condition. Stamped. Stamped. CSR, Sustainability, Ethics & Governance. Sprache: Englisch.
Condition: New.
Condition: As New. Unread book in perfect condition.
Condition: New. pp. 144.
hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Language: German
Published by Springer Gabler 6/15/2017, 2017
ISBN 10: 3662458128 ISBN 13: 9783662458129
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Csr Und Marketing: Nachhaltigkeit Und Verantwortung Richtig Kommunizieren. Book.
Paperback. Condition: Brand New. reprint edition. 133 pages. 9.00x6.00x0.75 inches. In Stock.
Language: German
Published by EOS Verlag, St. Ottilien, 1994
ISBN 10: 3880969957 ISBN 13: 9783880969957
Seller: Paderbuch e.Kfm. Inh. Ralf R. Eichmann, Bad Lippspringe, NRW, Germany
Turtleback. Condition: Good. Christopher Stehr (Hrsg.): Brasilien - Gesichter eines Landes. Ein Reisehandbuch. EOS Verlag, St. Ottilien 1994. Broschur, 563 Seiten mit Abbildungen; Besitzvermerk, sonst ordentlicher Zustand.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 30.32
Quantity: Over 20 available
Add to basketCondition: New. In German.
Language: German
Published by Springer Gabler 2017-06-15, 2017
ISBN 10: 3662458128 ISBN 13: 9783662458129
Seller: Chiron Media, Wallingford, United Kingdom
Paperback. Condition: New.
Condition: New.
Language: German
Published by EOS Verlag, St. Ottilien, 1994
ISBN 10: 3880969957 ISBN 13: 9783880969957
Seller: Paderbuch e.Kfm. Inh. Ralf R. Eichmann, Bad Lippspringe, NRW, Germany
Turtleback. Condition: Good. Christopher Stehr (Hrsg.): Brasilien. Gesichter eines Landes. Ein Reisehandbuch. EOS Verlag St. Ottilien 1994. Broschur, 563 Seiten mit Abbildungen, guter Zustand.
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book offers an in-depth analysis of Corporate Social Responsibility, gathering contributions by authors from various countries, cultures and political systems. It provides readers with a better understanding of the concept and its implementation in China by pursuing an international approach. The respective contributions examine Corporate Social Responsibility in terms of its close ties to ecology, corporate sustainability and the future of specific industries. The book is the product of two international meetings, the 'Ecological Education and Sustainable Development Forum' in Chengdu, China, and the 'CSR & Business Sustainability Development Forum' in Shenzen, China.
Language: English
Published by Springer, Berlin, Springer, 2016
ISBN 10: 3319382667 ISBN 13: 9783319382661
Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book offers an in-depth analysis of Corporate Social Responsibility, gathering contributions by authors from various countries, cultures and political systems. It provides readers with a better understanding of the concept and its implementation in China by pursuing an international approach. The respective contributions examine Corporate Social Responsibility in terms of its close ties to ecology, corporate sustainability and the future of specific industries. The book is the product of two international meetings, the 'Ecological Education and Sustainable Development Forum' in Chengdu, China, and the 'CSR & Business Sustainability Development Forum' in Shenzen, China.
Condition: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | This book offers an in-depth analysis of Corporate Social Responsibility, gathering contributions by authors from various countries, cultures and political systems. It provides readers with a better understanding of the concept and its implementation in China by pursuing an international approach. The respective contributions examine Corporate Social Responsibility in terms of its close ties to ecology, corporate sustainability and the future of specific industries. The book is the product of two international meetings, the "Ecological Education and Sustainable Development Forum" in Chengdu, China, and the "CSR & Business Sustainability Development Forum" in Shenzen, China. .
Taschenbuch. Condition: Neu. Sustainable Development and CSR in China | A Multi-Perspective Approach | René Schmidpeter (u. a.) | Taschenbuch | xi | Englisch | 2016 | Springer | EAN 9783319382661 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Hardcover. Condition: Like New. Like New. book.
Condition: As New. Unread book in perfect condition.
Paperback. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
Paperback. Condition: Brand New. 233 pages. German language. 9.45x6.61x0.71 inches. In Stock.
Language: English
Published by Springer International Publishing, 2018
ISBN 10: 3319906046 ISBN 13: 9783319906041
Seller: moluna, Greven, Germany
Gebunden. Condition: New.
Condition: New. Softcover reprint of the original 1st ed. 2019 edition NO-PA16APR2015-KAP.
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Language: English
Published by Springer International Publishing, 2019
ISBN 10: 3030004392 ISBN 13: 9783030004392
Seller: AHA-BUCH GmbH, Einbeck, Germany
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book examines the development and adoption of corporate social responsibility (CSR) in Polish businesses and social and environmental organizations, and analyzes the corresponding impact at the strategic and operational level in these fields. It presents the status quo of CSR in Poland from three main perspectives: The first presents theoretical works based on current research and recent advances, while the next takes a closer look at empirical findings in the different fields of CSR (e.g. finance, reporting, law) and presents best practices from major international companies operating on the Polish market. Lastly, it presents a range of case studies from small and medium companies and NGOs in Poland and gives an outlook on the future development.Readers will benefit from an in-depth discussion of the opportunities and challenges that businesses and organizations in Poland are currently facing with regard to traditional national values and the influx of new cultural andsocial dimensions and patterns produced by international businesses entering the Polish market. Taken together, the lessons learned, case studies and snapshots of the latest developments provide a comprehensive overview of the state of the art of CSR in Poland, as well as a blueprint that can be applied to other Eastern European countries.
Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book examines the practice of corporate social responsibility (CSR) in Latin America, with a particular focus on Brazil. Drawing on historical developments and theoretical reflections alike, it introduces readers to the state of the art in Brazilian CSR. The authors present a range of regulatory and entrepreneurial frameworks that form the basis for business and CSR activities in Brazil. In a number of detailed case studies from various Brazilian institutions and enterprises, the book provides revealing insights into the practice of sustainable and responsible business conduct in this country. Subsequent chapters show the effects of anti-corruption laws, which have since informed corporations' compliance agendas, and discuss recent, massive corruption scandals. Generally speaking, the book provides a highly informative and practice-oriented resource that successfully reconciles an ostensible contradiction - corporate social responsibility and Brazil.