Okazaki Shintaro (170 results)
Language: English
Published by Peter Lang Inc., International Academic Publishers, 2012
- Softcover
Seller: Anybook.com, Lincoln, United KingdomAnybook.com
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£ 13.99
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9781433115615.…
- Hardcover
Seller: Gebrauchtbücherlogistik H.J. Lauterbach, Gummersbach, NRW, GermanyGebrauchtbücherlogistik H.J. Lauterbach
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Hardcover. Condition: Wie neu. 21,5cm Advances in Advertising Research (Vol. 2). - Wiesbaden : Gabler Verlag, 2011. - ISBN 978-3-8349-3134, XII, 490. Hardcover. Zustand: Sehr Gut (Eingeschweißt); * Die Photos sind original von uns erstellt worden, u.a. erkennbar an einem kleinen weißen Stück Papier im oberen Schnitt. Ab und an verwenden Suchmaschinen Verlagsphotos, bei den Portalen selbst, werden aber nur unsere Originalphotos gezeigt.…
Language: English
Published by Peter Lang Inc., International Academic Publishers, 2012
- Softcover
- First Edition
Seller: BOOKWEST, Phoenix, AZ, U.S.A.BOOKWEST
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£ 26.56
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Soft cover. Condition: New. 1st Edition. SHRINK-WRAPPED: US SELLER SHIPS FAST FROM USA.
Language: English
Published by Peter Lang Inc., International Academic Publishers, 2012
- Softcover
Seller: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
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Paperback. Condition: New. The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. Yet despite an increasing number of research publications and books focused on general business issues, many key concepts have seldom been explicated thoroughly. This book offers the first comprehensive coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of «why» so that theories can be advanced. Questions relating to a theoretical framework of mobile marketing, factors influencing the adoption of mobile marketing, and other applications and cases of mobile marketing are provided alongside historical background. This is a student-friendly text with up-to-date examples and issues presented throughout. Bibliographic references as well as a comprehensive glossary are provided at the end of the book.…
- Softcover
Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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£ 31.82
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- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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Condition: New. The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. This book offers coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of why so that theories can be advanced. Num Pages: 185 pages, illustrations. BIC Classification: GTC; KJMV5; KJMV7; KJMV9; KJSM; UB. Category: (P) Professional & Vocational. Dimension: 153 x 227 x 13. Weight in Grams: 298. . 2012. New. paperback. . . . .…
Advances in Advertising Research : The Changing Roles of Advertising
Rosengren, Sara (EDT); Dahlen, Micael (EDT); Okazaki, Shintaro (EDT)
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Advances in Advertising Research : The Changing Roles of Advertising
Rosengren, Sara (EDT); Dahlen, Micael (EDT); Okazaki, Shintaro (EDT)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Advances in Advertising Research : Extending the Boundaries of Advertising
Banks, Ivana Bu?ljeta (EDT); De Pelsmacker, Patrick (EDT); Okazaki, Shintaro (EDT)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Advances in Advertising Research : The Changing Roles of Advertising
Rosengren, Sara (EDT); Dahlen, Micael (EDT); Okazaki, Shintaro (EDT)
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Advances in Advertising Research : Extending the Boundaries of Advertising
Banks, Ivana Bu?ljeta (EDT); De Pelsmacker, Patrick (EDT); Okazaki, Shintaro (EDT)
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condition: As New. Unread book in perfect condition.
- Softcover
Seller: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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Condition: New. The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. This book offers coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of why so that theories can be advanced. Num Pages: 185 pages, illustrations. BIC Classification: GTC; KJMV5; KJMV7; KJMV9; KJSM; UB. Category: (P) Professional & Vocational. Dimension: 153 x 227 x 13. Weight in Grams: 298. . 2012. New. paperback. . . . . Books ship from the US and Ireland.…
Advances in Advertising Research : Current Insights and Future Trends
Eisend, Martin (EDT); Langner, Tobias (EDT); Okazaki, Shintaro (EDT)
Language: English
Published by Gabler Verlag, 2012
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Advances in Advertising Research : Extending the Boundaries of Advertising
Banks, Ivana Bu?ljeta (EDT); De Pelsmacker, Patrick (EDT); Okazaki, Shintaro (EDT)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 53.83
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Condition: New.
Advances in Advertising Research : The Changing Roles of Advertising
Rosengren, Sara (EDT); Dahlen, Micael (EDT); Okazaki, Shintaro (EDT)
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 55.02
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Advances in Advertising Research : Current Insights and Future Trends
Langner, Tobias (EDT); Okazaki, Shintaro (EDT); Eisend, Martin (EDT)
Language: English
Published by Gabler Verlag, 2014
- Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condition: New.
- Softcover
Seller: Brook Bookstore On Demand, Napoli, NA, ItalyBrook Bookstore On Demand
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£ 56.22
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- Softcover
Seller: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US
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£ 64.52
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
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£ 64.53
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Paperback. Condition: New. The Handbook of Research on International Advertising presents the latest thinking, experiences and results in a wide variety of areas in international advertising. It incorporates those visions and insights into areas that have seldom been touched in prior international advertising research, such as research in digital media, retrospective research, cultural psychology, and innovative methodologies. Forming a major reference tool, the Handbook provides comprehensive coverage of the area, including entries on: theoretical advances in international advertising research, culture and its impact on advertising effectiveness, online media strategy in global advertising, methodological issues in international advertising, effectiveness of specific creative techniques, global advertising agencies, international perspectives of corporate reputation, transnational trust, global consumer cultural positioning, and performance of integrated marketing communications, among others. Researchers, students and practitioners in the fields of marketing, advertising, communication, and media management will find this important and stimulating resource invaluable.…
- Softcover
Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
- Hardcover
Seller: Anybook.com, Lincoln, United KingdomAnybook.com
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£ 50.00
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9781848448582. …
- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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£ 58.53
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Condition: New. 2014. Reprint. Paperback. . . . . .
Advances in Advertising Research : Current Insights and Future Trends
Eisend, Martin (EDT); Langner, Tobias (EDT); Okazaki, Shintaro (EDT)
Language: English
Published by Gabler Verlag, 2012
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 64.68
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Condition: New.
Advances in Advertising Research : Extending the Boundaries of Advertising
Banks, Ivana Bu?ljeta (EDT); De Pelsmacker, Patrick (EDT); Okazaki, Shintaro (EDT)
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 64.68
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Condition: New.
- Softcover
Seller: HPB-Red, Dallas, TX, U.S.A.HPB-Red
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£ 63.88
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paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.
- Softcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. Yet despite an increasing number of research publications and books focused on general business issues, many key concepts have seldom been explicated thoroughly. This book offers the first comprehensive coverage of mobile marketing from a theoretical and practical perspective, arguing that pragmatic mobile marketing tools need to be understood in terms of «why» so that theories can be advanced. Questions relating to a theoretical framework of mobile marketing, factors influencing the adoption of mobile marketing, and other applications and cases of mobile marketing are provided alongside historical background. This is a student-friendly text with up-to-date examples and issues presented throughout. Bibliographic references as well as a comprehensive glossary are provided at the end of the book.…
- Softcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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£ 54.08
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Condition: New. In English.
Language: English
Published by Gabler, 2014
- Softcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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£ 59.98
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Condition: New. Editor(s): Langner, Tobias; Okazaki, Shintaro; Eisend, Martin. Series: European Advertising Academy. Num Pages: 448 pages, 65 black & white tables, biography. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 625. . 2014. Paperback. . . . . …
Language: English
Published by Gabler Verlag, 2012
- Hardcover
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrelandKennys Bookshop and Art Galleries Ltd.
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£ 60.39
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Condition: New. A compilation of research presented at the 10th International Conference on Research in Advertising (ICORIA) which was held in Berlin (Germany) in June 2011. It provides advanced research in international advertising with twenty-nine articles by renowned advertising and communication scholars from the worldwide ICORIA network. Editor(s): Langner, Tobias; Okazaki, Shintaro; Eisend, Martin. Series: European Advertising Academy. Num Pages: 436 pages, 65 black & white tables, biography. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 157 x 213 x 34. Weight in Grams: 668. . 2012. 2012th Edition. hardcover. . . . .…
