Language: English
Published by Bloomsbury Publishing Plc, US, 2018
ISBN 10: 149854004X ISBN 13: 9781498540049
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event and experiential marketing, and related fields of strategic communication. Integrated Marketing Communication: Creating Spaces for Engagement explores how IMC can open up spaces for engagement in our classrooms and our communities. The breadth of the contributors is in the spirit of IMC, examining public and private sector organizations that offer products and services while relying on various methodologies and theoretical approaches, with particular emphasis on rhetoric, philosophy of communication, qualitative research, and historical perspectives in IMC. Moreover, each chapter considers IMC from a different communicative perspective, including strategic communication, philosophy of communication, rhetorical theory, health communication, crisis and risk communication, communication theory, and mass communication.
Language: English
Published by Kendall Hunt Publishing, 2013
ISBN 10: 075759820X ISBN 13: 9780757598203
Seller: BookHolders, Towson, MD, U.S.A.
Condition: Poor. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: SOME ] [ Torn pages: YES ] [ Edition: first ] Publisher: Kendall Hunt Publishing Pub Date: 10/30/2013 Binding: Paperback Pages: 342 first edition.
Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Condition: New.
Language: English
Published by Kendall Hunt Publishing, 2013
ISBN 10: 075759820X ISBN 13: 9780757598203
Seller: Blue Vase Books, Interlochen, MI, U.S.A.
Condition: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Condition: As New. Unread book in perfect condition.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 83.25
Quantity: Over 20 available
Add to basketCondition: New. In.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by Bloomsbury Publishing Plc, US, 2018
ISBN 10: 149854004X ISBN 13: 9781498540049
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event and experiential marketing, and related fields of strategic communication. Integrated Marketing Communication: Creating Spaces for Engagement explores how IMC can open up spaces for engagement in our classrooms and our communities. The breadth of the contributors is in the spirit of IMC, examining public and private sector organizations that offer products and services while relying on various methodologies and theoretical approaches, with particular emphasis on rhetoric, philosophy of communication, qualitative research, and historical perspectives in IMC. Moreover, each chapter considers IMC from a different communicative perspective, including strategic communication, philosophy of communication, rhetorical theory, health communication, crisis and risk communication, communication theory, and mass communication.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Language: English
Published by Kendall/Hunt Publishing Co ,U.S., 2019
ISBN 10: 152494968X ISBN 13: 9781524949686
Seller: moluna, Greven, Germany
Condition: New. Emphasizes creative and constructive reactions to conflict responsiveness with three basic coordinates: learn before, during, and after a conflict understand what matters to you and others and acknowledge that conflict engagement involves alertness to, an.
Language: English
Published by Kendall/Hunt Publishing Co ,U.S., 2017
ISBN 10: 152494968X ISBN 13: 9781524949686
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Language: English
Published by Kendall/Hunt Publishing Co ,U.S., 2017
ISBN 10: 152494968X ISBN 13: 9781524949686
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
£ 84.50
Quantity: Over 20 available
Add to basketPAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.