cengage learning mason oh (Over 1,800 results)

Softcover. Condition: Fair. Light shelf and corner wear, Water marking too book, Text appears clean, Binding is in fair condition. 206 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Computers & Internet; ISBN: 1423906047. ISBN/EAN: 9781423906049. Pictures of this item not already displayed here available upon request. Inventory No: 1561014521. Presumed to be 1st as edition is unstated.

Paperback. Condition: Good. No Jacket. 4th Edition. Soft cover. 4th edition, 2009. Moderate wear, creasing to wraps. Firmly bound, no spine crease. Clean, unmarked pages. Good condition.

Paperback. Condition: Very Good. Current, comprehensive, and cutting edge, ENTREPRENEURSHIP: A PROCESS PERSPECTIVE, 2e equips potential entrepreneurs with the tools and insight for success. With solid theory and relevant examples, this thorough resource covers the entire process of building a business. Seasoned instructors and entrepreneurial authorities, Professors Baron and Shane deliver a practical, applied process approach with a multidisciplinary perspective, drawing on knowledge from the studies of economics, psychology, and other areas. The book begins with recognizing opportunity and building a team, and then moves through assembling finances, the business plan, legal issues, marketing, growth, and exit strategies. Rather than getting bogged down in excessive discussions of theory, Baron and Shane use real-world examples to illustrate how students can apply chapter concepts to their own business ventures. Thoroughly updated and revised based on student and professor feedback, the second edition adds a chapter on legal issues specific to entrepreneurs--including intellectual property considerations--and an appendix on key accounting principles entrepreneurs should know. A new chapter on growth strategies for new ventures is coupled with a chapter on managing new ventures for growth. In addition, new boxed features shed light on common myths and misperceptions about entrepreneurship. The book is also packed with hands-on applications--including a case written specifically for each chapter--giving students experience putting text concepts into real-world action. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condition: Very Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Softcover. Condition: Good. Second Edition. The books pages appear to be clean. Minor shelf and corner wear to the books cover. Binding is still in good condition. Creasing and scuffing to the books cover and corners. Stamp on the inside of the front cover. Some of the books cover is ripped on the spine. 375 wrote on the books cover. 324 pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: History; Education. ISBN: 0669827274. ISBN/EAN: 9780669827279. Pictures of this item not already displayed here available upon request. Inventory No: 1561007908.

Paperback. Condition: Good. This book provides an excellent source for professionals preparing for professional certification examinations. This new edition has been significantly reorganizsed to reflect more closely the organisation of professional certification exams. Discussion follows the step-by-step decision-making process, including topics such as: establishment of management objectives, long-, medium-, and short-range planning, execution, and control. It also features increased emphasis on tactical and technological considerations. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.

Paperback. Condition: Very Good. This work combines classic management concepts with emerging trends and issues in a concise, student-friendly format. The theme of the fourth edition is the new workplace, highlighting how technology and other influences have changed the traditional organizations and the investigating the impact on their members. The text uses small to mid-sized organizations as examples giving students practical insights into the type of organizations in which many will start their careers. The goal since the first edition has been to provide a practical and hands-on alternative to the traditional and comprehensive texts on the market. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condition: Very Good. The best-selling author of textbooks such as Management and Organizational Theory and Design introduces a new textbook Leadership: Theory and Practice. Maintaining his trademark tradition of readability, Daft has produced a stimulating and relevant text packed with interesting examples of real-world leadership. Examples from the military, education, business, and not-for-profit organisations will add appeal to a variety of students and markets with applications ranging from schools of education to corporate leadership programmes. Features: * By integrating real-world leadership with academic research, this text is both interesting and informative. * "Leadership Spotlights" and "Living Leadership" excerpts present a variety of examples that are both contemporary and inspiring. * "Leadership Bookshelf" sections integrate recent writings that cover information pertinent to today's leaders. * End-of-chapter leadership feedback questionnaires provide a forum for students to review material and then apply it to their own lives. * Cutting Edge boxes offer examples of leaders and organizations on the cutting edge of leadership. * Examples from the military, education, business, and not-for-profit organisations add appeal for a variety of students and markets. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condition: Good. Unlike many other books in the field that simply compare managers working at home in their various cultures, this book describes the approaches of successful managers in interacting with people from a wide range of cultures, including Asia, Africa, Eastern and Western Europe, the Middle East and more. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.

Paperback. Condition: Very Good. Equip your students with the critical leadership skills and solid understanding of today's theory they need to become effective business leaders in today's turbulent times with Daft's "Leadership, 5E, International Edition". Acclaimed author Richard Daft helps your students explore the latest thinking in leadership theory and contemporary practices at work within organizations throughout the world. This edition more closely connects theory to recent world events, such as the Wall Street meltdown, ethical scandals, and political turmoil. Students examine emerging topics, including enhancing emotional intelligence, leadership vision and courage, leading virtual teams, and open innovation. Packed with memorable examples and unique insights into actual leadership decisions, this edition now offers full-color visuals to reinforce the book's engaging presentation. This edition's proven applications, specifically designed for today's leadership theory and applications course, and a solid foundation grounded in established scholarly research make the topic of leadership come alive for your students. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condition: Very Good. Providing comprehensive coverage of business research, this text's student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting and other business areas. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Softcover. Condition: Very Good. Dust Jacket Condition: No Dust Jacket. Edition Unstated. Some shelf and corner wear. Text appears clean. Binding is tight and solid in very good condition. Has bookstore Stickers on the Spine and Back Cover. Good study copy. Looks Nice. Size: 24 cm. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; American literature 20th century; History. ISBN: 142826258X. ISBN/EAN: 9781428262584. Dewey Code: 810/.8 22. Pictures of this item not already displayed here available upon request. Inventory No: 1561006378.

Paperback. Condition: Very Good. Study ethics from a classic ethics text, written by one of contemporary philosophy's most skilled teachers, Louis P. Pojman, now revised by best-selling author and editor of the INTERNET ENCYCLOPEDIA OF PHILOSOPHY, James Fieser. ETHICS: DISCOVERING RIGHT AND WRONG, Seventh Edition, offers a concise yet comprehensive overview of the fundamental objectives and outlooks of ethical theory. Written with Pojman's hallmark engaging, conversational manner with strong supporting pedagogy, this book challenges students to develop their own moral theories and to reason through ethical problems for themselves. The text even-handedly raises critical questions and fosters independent thinking within a rigorous presentation that draws numerous examples from both classical and contemporary sources. This edition maintains the text's clarity and strengths with its non-dogmatic style and generous presentation of various positions. This revision includes more feminist and multicultural ethical perspectives. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condition: Very Good. Diverse and balanced coverage of consumer behaviour research in theory and application, from some of the pioneering authors in this field. Ideal for courses in consumer behaviour offered by both marketing and psychology departments. This was the first book to integrate behavioural science with the decision orientation of the business school. Features: * The text's consistent focus on economic, demographic and sociocultural trends helps orient students to the many aspects impacting buyer behavior and long-term strategic planning. * Now in its 25th year, the EKB model introduced by the authors is now used extensively in consumer behavior courses. The instructor has great latitude in structuring the course by ordering the components of the model as needed. * Additional disciplines have been brought under the scope of marketing-oriented demographics, anthropology, sociology, consumer economics and geography. * "Consumer in Focus" boxes and chapter opening vignettes show a wide variety of consumer responses to corporated marketing efforts and disuss ongoing efforts of marketers. * Package items include a separate instructor's manual which provides suggested usage of cases from Blackwell's Cases in Contemporary Consumer Behavior, 4/e, a printed test bank, transparency masters and acetates and accompanying videos. New to this edition: * New four-colour format throughout increases user friendliness. * Order of topics now places essential practical issues of market segmentation and global marketing up front, followed by a focus on the stages of consumer decision process. * New chapter (8) on consumption reflects the rapid growth of research in this area. * The international coverage reflects the authors' international consulting experience. Coverage includes global advertisements, examples of foreign companies and an expanded international chapter, with many international examples and references. * Expanded coverage of cultural influence. * More than half of the chapter content is new. * New videos add to the already extensive supplementary package. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condition: new. Paperback. Suzhou'an ancient city located on the south of the Yangtze River'is home to some wonderful classical-style gardens in China. Learn about the most important of these and what makes them great examples of Chinese culture, as well as the idea of creating a natural world within the garden walls to showcase nature's beauty. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condition: new. Paperback. One of the things that connects Chinese people together is their ancient writing system. Chinese characters are not pictures, but they usually contain several different elements that work together to tell a story, giving the characters their meaning. Learn how this writing system developed, and the history of Chinese writing from the past to the present. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Softcover. Condition: Good. Second Edition. The books pages have writing and highlighting. Minor shelf and corner wear to the books cover. Binding is still in good condition. Creasing and scuffing to the books cover and corners. Stamp on the inside of the front cover. 324 pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: History; Education. ISBN: 0669827274. ISBN/EAN: 9780669827279. Pictures of this item not already displayed here available upon request. Inventory No: 1561007907.

Paperback. Condition: new. Paperback. The game of Go has very few rules and is easy to learn. Yet through the game, players develop clever ways of thinking that help them to win, and even gain a deeper understanding of life. Learn how the game is played and how it improves the minds of millions of players around the world. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condition: new. Paperback. One of China's most important gifts to the world is the invention of porcelain. For centuries, Chinese bowls, plates, and cups made their way to Western dining rooms, bringing elegance and beauty to people's lives. Learn how this important craft was developed and why some pieces are highly valued today. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condition: new. Paperback. Traditional Chinese medicine has a history going back thousands of years. It includes medicine made from Chinese herbs as well as various methods for pain relief, health care, and disease prevention. Learn the theories behind traditional Chinese medicine and explore its more recent use within modern medicine. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Softcover. Condition: Good. 7th Edition. Text appears to be clean. Cover may have tears, repairs with tape and possibly even torn off corners of the cover. Spine may have been taped. Multiple copies available this title. Quantity Available: 4. Shipped Weight: Under 1 kilo. Category: Computers & Internet; ISBN: 1423912225. ISBN/EAN: 9781423912224. Pictures of this item not already displayed here available upon request. Inventory No: 1561050373.

Paperback. Condition: Very Good. Taking a comprehensive look at the environment, problems and practices of the international marketing arena, this text makes extensive use of actual business examples in order to heighten its real-world emphasis. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Trade paperback. 9th ed. Trade paperback (US). Audience: General/trade. Good. Light wear. Pages appear clean and unmarked.

Softcover. Condition: Very Good. Edition Unstated. All the books pages appear to be clean. Minor shelf and corner wear. Binding is still in good condition. Light creasing to the cover and corners. Book has a sticker on the back cover. 224 pp. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: History; ISBN: 0669810266. ISBN/EAN: 9780669810264. Pictures of this item not already displayed here available upon request. Inventory No: 1561005940.

Softcover. Condition: Very Good. Second Edition. Minor shelf wear to cover, text appears clean. Reference materials only. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 500 grams. Category: Language & Linguistics; Education. ISBN: 1111520038. ISBN/EAN: 9781111520038. Pictures of this item not already displayed here available upon request. Inventory No: 1561028035.

Paperback. Condition: Very Good. This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Soft cover. Condition: Very Good. Very good condition. Light wear. Binding tight, pages clean. Pictures available upon request.

Softcover. Condition: Very Good. 7th Edition. The text appears clean, the cover has creases and light wear. Includes Sealed CD. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Computers & Internet; ISBN: 1423912225. ISBN/EAN: 9781423912224. Pictures of this item not already displayed here available upon request. Inventory No: 1560798222.

Softcover. Condition: As New. Second Edition. Appears As New, Never opened. Reference materials only. Multiple copies available this title. Quantity Available: 3. Shipped Weight: Under 500 grams. Category: Language & Linguistics; Education. ISBN: 1111520038. ISBN/EAN: 9781111520038. Pictures of this item not already displayed here available upon request. Inventory No: ABE339731584.

Paperback. Condition: Very Good. Through life-changing stories, respected thinkers and authentic presentations, Keynote promotes a deeper understanding of the world and gives students the courage and means to express themselves in English. Communication, collaboration and creative thinking drive students towards real 21st century outcomes and encourage them to respond to ideas and find their own voice. Both students and teachers will emerge with new confidence, new ideas and a new determination to communicate in this increasingly information-rich world of Global English. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.