International Marketing (The Dryden Press series in marketing)

4 avg rating
( 3 ratings by GoodReads )
 
9780030180224: International Marketing (The Dryden Press series in marketing)

The Eighth Edition of this popular text has been completely revised, reflecting current developments in the field. Drawing on the extensive and unparalleled international marketing experience of its authors, International Marketing takes a comprehensive look at the environment, problems, and practices of today's international marketing arena. This text gives students a real-world taste of this dynamic field, preparing them for entry into the marketing workplace of the 21st century.

"synopsis" may belong to another edition of this title.

Review:

"The cases are intriguing pedagogical tools that bring the subject matter to life. They are strategically associated with related subjects, and this organization is likely to facilitate learning.a aThis book provides an excellent foundation in international marketing, and I believe anyone teaching the course should strongly consider using it.a

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Terpstra, Vern; Sarathy, Ravi
Published by Dryden Pr
ISBN 10: 0030180228 ISBN 13: 9780030180224
New Hardcover Quantity Available: 1
Seller
Textbookmom
(Lexington, SC, U.S.A.)
Rating
[?]

Book Description Dryden Pr. Hardcover. Book Condition: New. 0030180228 #FOR QUICKER DELIVERY PLEASE CHOOSE EXPEDITED SHIPPING. Great opportunity to save on this book. WE SHIP DAILY!!. Bookseller Inventory # Z0030180228ZN

More Information About This Seller | Ask Bookseller a Question

Buy New
13.16
Convert Currency

Add to Basket

Shipping: 3.85
Within U.S.A.
Destination, Rates & Speeds

2.

Terpstra, Vern; Sarathy, Ravi
Published by Dryden Pr (1996)
ISBN 10: 0030180228 ISBN 13: 9780030180224
New Hardcover Quantity Available: 1
Seller
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Dryden Pr, 1996. Hardcover. Book Condition: New. book. Bookseller Inventory # 0030180228

More Information About This Seller | Ask Bookseller a Question

Buy New
23.87
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

3.

Vern Terpstra, Ravi Sarathy
Published by Dryden Pr (1996)
ISBN 10: 0030180228 ISBN 13: 9780030180224
New Hardcover Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Dryden Pr, 1996. Hardcover. Book Condition: New. 7. Bookseller Inventory # DADAX0030180228

More Information About This Seller | Ask Bookseller a Question

Buy New
21.82
Convert Currency

Add to Basket

Shipping: 3.20
Within U.S.A.
Destination, Rates & Speeds

4.

Vern Terpstra and Ravi Sarathy
ISBN 10: 0030180228 ISBN 13: 9780030180224
New Quantity Available: 1
Seller
Castle Rock
(Pittsford, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. Book Condition: Brand New. Bookseller Inventory # 97800301802241.0

More Information About This Seller | Ask Bookseller a Question

Buy New
30.01
Convert Currency

Add to Basket

Shipping: 3.20
Within U.S.A.
Destination, Rates & Speeds

5.

Sarathy Ravi Terpstra Vern
Published by Thomson Learning
ISBN 10: 0030180228 ISBN 13: 9780030180224
New Quantity Available: 2
Seller
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description Thomson Learning. Book Condition: New. Bookseller Inventory # 5279671

More Information About This Seller | Ask Bookseller a Question

Buy New
84.34
Convert Currency

Add to Basket

Shipping: 5.52
From United Kingdom to U.S.A.
Destination, Rates & Speeds