Synopsis
This text argues that the key success factor for every business - manufacturing, service, or retail - is the ability to maximise customer value, product quality alone is not enough. Customers must be integrated throughout a firm's decision making process. It discusses the three imperatives of customer value that every company must master to build and retain loyal customers: product quality, service quality, and value based pricing. This is intended a resource for middle managers, senior managers, and trainers in any corporation whose goal is to achieve sustainable competitive advantage.
"synopsis" may belong to another edition of this title.
Search results for Creating Customer Value: The Path to Sustainable Competitive...
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0538838477I4N00
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00103723545
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00102884899
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Published by
South-Western Pub, Cincinnati, Ohio, U.S.A., 1994
ISBN 10: 0538838477
ISBN 13: 9780538838474
Used
Hardcover
Seller: The Yard Sale Store, Narrowsburg, NY, U.S.A.
Seller rating 5 out of 5 stars
Hard Cover. Condition: Good. RELIABLE hardcover book with the front cover having a slight forward lean. Some shelf wear to the covers and the page edge. The text flows cleanly and clearly from beginning to end. Enjoy this presentable edition! Seller Inventory # HCTEXT408090196
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: Basement Seller 101, Cincinnati, OH, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Seller Inventory # 190422164
Seller Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy. Seller Inventory # SEWV.0538838477.G
Stock Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Seller rating 5 out of 5 stars
Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR004485237
Buy Used
£ 3.88
£ 5.60 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 3 available
Seller Image
Creating Customer Value: The Path to Sustainable Competitive Advantage
Seller: WeBuyBooks, Rossendale, LANCS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Seller Inventory # rev7617842326
Buy Used
£ 17.24
£ 7.73 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 1 available