ISBN: 9783843364751 - Sustainable Competitive Strategies: Strategic Management for Household Consumer Durables in India - Study of Cost and Differentiation (9 results)

Taschenbuch. Condition: Neu. Sustainable Competitive Strategies | Strategic Management for Household Consumer Durables in India - Study of Cost and Differentiation | Alka Munjal | Taschenbuch | 536 S. | Englisch | 2013 | LAP LAMBERT Academic Publishing | EAN 9783843364751 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.…

Condition: New. pp. 536.

paperback. Condition: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The real war of strategic Management for WAR goods in India: The main issue in corporate decision making comes in terms of choosing cost advantage or differentiation as a corporate strategy. Six companies in household consumer durables operating in India across three product lines (washing machines, air conditioners and refrigerators) have been studied to see how they strategize their product policies, expansion, pricing, supply chain etc. Based on dealer surveys and interviews of company executives, competitors, customers and community, the truth about the strategies in vogue in an emerging market (India) by MNC's and Indian companies are put in sharp focus. 536 pp. Englisch.…

Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Munjal AlkaProf (Dr.) ALKA MUNJAL Director Academics at AUUP, India. She has her Ph.D from Jamia in Strategic Management and has also done MBA-Finance. Experience of 18 years in Academics & 7 years in Industry. National expert for CS.…

Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The real war of strategic Management for WAR goods in India: The main issue in corporate decision making comes in terms of choosing cost advantage or differentiation as a corporate strategy. Six companies in household consumer durables operating in India across three product lines (washing machines, air conditioners and refrigerators) have been studied to see how they strategize their product policies, expansion, pricing, supply chain etc. Based on dealer surveys and interviews of company executives, competitors, customers and community, the truth about the strategies in vogue in an emerging market (India) by MNC's and Indian companies are put in sharp focus.…

Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The real war of strategic Management for WAR goods in India: The main issue in corporate decision making comes in terms of choosing cost advantage or differentiation as a corporate strategy. Six companies in household consumer durables operating in India across three product lines (washing machines, air conditioners and refrigerators) have been studied to see how they strategize their product policies, expansion, pricing, supply chain etc. Based on dealer surveys and interviews of company executives, competitors, customers and community, the truth about the strategies in vogue in an emerging market (India) by MNC's and Indian companies are put in sharp focus.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 536 pp. Englisch.…

Condition: New. Print on Demand pp. 536 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam.

Condition: New. PRINT ON DEMAND pp. 536.