9781032012193 - Value First, Then Price: Building Value-based Pricing Strategies (11 results)

- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
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- Hardcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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Buch. Condition: Neu. Neuware - Value-based pricing-pricing a product or service according to its value to the customer rather than its cost-is the most effective and profitable pricing strategy. This innovative collection proposes a quantitative methodology to value pricing and road-tests this methodology through a wide variety of real-life industrial and B2B cases.…