9780201730623 - Crm Handbook, The: a Business Guide to Customer Relationship Management: a Business Guide to Customer Relationship Management (addison-wesley Information Technology Series) by Dyché, Jill (24 results)

- Softcover
Seller: Zoom Books East, Glendale Heights, IL, U.S.A.Zoom Books East
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- Softcover
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- Softcover
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
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- Softcover
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- Softcover
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- Softcover
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- Softcover
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- Softcover
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- Softcover
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- Softcover
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- Softcover
Seller: AwesomeBooks, Wallingford, United KingdomAwesomeBooks
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Paperback. Condition: Very Good. CRM Handbook, The: A Business Guide to Customer Relationship Management: A Business Guide to Customer Relationship Management (Information Technology) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages a…re clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .

- Softcover
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- Softcover
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- Softcover
Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd
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Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

- Softcover
Seller: Bahamut Media, Reading, United KingdomBahamut Media
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are… not satisfied. See all our books here, order more than 1 book and get discounted shipping.

Language: English
Published by Pearson Education Limited, United Kingdom, Harlow, 2001
- Softcover
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
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£ 9.52
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Paperback. Condition: Very Good. Praise for The CRM Handbook Want to avoid being one of the estimated 70 percent of companies who have tried implementing standalone CRM systems and failed? Confused by what your IT suppliers are telling you about CRM? Then you need to read this book! Jill provides acomprehensive, practical, and e…asy to understand view of CRM and shows you how to successfully implement an enterprise customer-focused solution. Kevin Bubeck Director, North America Information Strategy, Coca-Cola CRM could be viewed as the ERP of the 2000s. As such, there will be multiple winners and losers as the marketplace places some large and strategic bets on this technology. In any case, Jill Dyche has captured the importance of the concepts and value derived through CRM solutions. Those needs will evolve, of course, but companies will always need the basics that have been discussed. Brian Berliner Co-founder & EVP, Product Development, Acies Networks The CRM Handbook provides information for the business person who is trying to understand CRM and how it can effect his/her business. It goes beyond the hype of the acronym and dives into the real issues that a company needs to consider before implementing a CRM solution. Joy Blake Scott Director, Marketing and Communications, Fastwater, LLP I havent read anything that has such a practical approach. I view the book as having multiple benefits. It gives a good definition of CRM functionality but also gives detailed guidance of how to approach CRM in your organization. Francine Frazer Principal Consultant, Net Perceptions Even better than defining CRM, Jill took on all of the hyperlanguage around CRM and clearly differentiated the various incarnations of CRM. Its also usefulto know what can go wrong and the potential affects of such missteps. Too few authors level with readers about pitfalls! Linda McHugh Director, Professional Services, Cygent Inc. The guides based on the business tools that Jill uses with her own clients are fabulous. Robin Neidorf President, Electric Muse/Clios, Pen Research & Interpretation, Inc. The language is easy to read and easy to understand. Terms were well explained so that someone with no prior CRM experience could easily understand the text. Marcia Robinson President, e-Business Strategies An excellent study into what defines todays best practices in the CRM industry. Gareth Herschel Senior Research Analyst, Gartner Research Jill writes very well. Her writing communicates subjects and topics in a very easy to understand way. At times, I felt like I was listening to her speak or discussing a subject. She is a good communicator! Jill did a very good job of covering all subject areas on the different topics of CRM. I am most impressed with Jill on pointing out all the possible mistakes and creating lessons learned advice which most authors frequently omit. Mary Chan Information Management Consultant, Kagiso Inc. Jill Dyche's The CRM Handbook is a good read for CRM novices and seasoned practitioners alike. Dyche's well-written, pragmatic approach to understanding CRM's evolution and purpose is a map to a successful CRM program. Dyche uncovers the truth behind the CRM software vendor hype, highlights some common roadblocks to CRM project development, and describes how to delineate and prioritize CRM initiatives. Don Peppers Partner, Peppers and Rogers Group To compete in today's competitive marketplace, customer focus is no longer simply nice to haveit's a fundamental mandate. This book is a manager's best friend, providing both a primer and a how-to guide to defining and implementing Customer Relationship Management. It shows you: The various roles CRM plays in business, and why it's more important than ever The range of CRM applications and uses, from sales force automation to campaign management to e-CRM and beyond The context of some of the popular CRM buzzwords The differences between CRM and business intelligence, and why they're symbiotic Why the customer-relationship failure rat.

- Softcover
Seller: Anybook.com, Lincoln, United KingdomAnybook.com
Contact seller5-star sellerCondition: Used - Poor
£ 2.50
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil & highlighter markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600gram…s, ISBN:9780201730623.

- Softcover
Seller: Anybook.com, Lincoln, United KingdomAnybook.com
Contact seller5-star sellerCondition: Used - Poor
£ 2.50
£ 13.60 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:978020…1730623.

- Softcover
- International Edition
Seller: Readify Books, New Castle, DE, U.S.A.Readify Books
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Paperback. Condition: NEW. International Edition, Paperback, Brand New,ISBN and Cover image may differ but contents similar to U.S. Edition. We ship from multiple Locations including India, We ship to PO , APO and FPO adresses in U.S.A. Choose Expedited Shipping for FASTER DELIVERY.Customer Satisfaction Guaranteed.

- Softcover
Seller: Hamelyn, Madrid, M, SpainHamelyn
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£ 10.29
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Condition: Aceptable. : Esta guía es esencial para los gerentes que buscan comprender e implementar la Gestión de Relaciones con el Cliente (CRM). Explora los roles del CRM en los negocios, sus aplicaciones (automatización de la fuerza de ventas, gestión de campañas, e-CRM) y su relación con la inteligencia empresarial. Jill Dyc…hé ofrece un enfoque práctico para entender la evolución y el propósito del CRM, ayudando a las empresas a evitar errores comunes y a priorizar iniciativas de CRM. Este libro proporciona información valiosa para aquellos que buscan mejorar el servicio al cliente, la efectividad de la fuerza de ventas y la estrategia de marketing. EAN: 9780201730623 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: The CRM Handbook Autor: Jill Dyché| Mary O'Brien Editorial: Addison-Wesley Professional Idioma: en Páginas: 336 Formato: tapa blanda.

- Softcover
Seller: GoldBooks, Denver, CO, U.S.A.GoldBooks
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Paperback. Condition: new. New Copy. Customer Service Guaranteed.

- Softcover
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.BennettBooksLtd
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£ 58.96
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paperback. Condition: New. In shrink wrap. Looks like an interesting title.

- Softcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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£ 74.58
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Paperback. Condition: Brand New. 1st edition. 307 pages. 9.00x7.25x0.50 inches. In Stock.

- Softcover
Seller: Buchpark, Trebbin, GermanyBuchpark
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Condition: Gut. Zustand: Gut | Seiten: 336 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.