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  • Language: English

    Published by Igi Global Scientific Publishing (edition ), 2025

    9798337317878

    • Hardcover

    Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun

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    Condition: Used - Very good

    £ 176.48

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    Hardcover. Condition: Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Language: English

    Published by Igi Global Scientific Publishing, 2025

    9798337317885

    • Softcover

    Seller: California Books, Miami, FL, U.S.A.California Books

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    Condition: New

    £ 204.05

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    Condition: New.

  • Language: English

    Published by IGI Global, US, 2025

    9798337317885

    • Softcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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    Condition: New

    £ 216.26

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    Paperback. Condition: New.

  • Language: English

    Published by Igi Global Scientific Publishing, 2025

    9798337317878

    • Hardcover

    Seller: California Books, Miami, FL, U.S.A.California Books

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    £ 242.55

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    Condition: New.

  • Language: English

    Published by Igi Global Scientific Publishing, 2025

    9798337317878

    • Hardcover

    Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA

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    Condition: New

    £ 252.82

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    Hardback. Condition: New.

  • Language: English

    Published by IGI Global, US, 2025

    9798337317885

    • Softcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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    Condition: New

    £ 205.66

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    Paperback. Condition: New.

  • Language: English

    Published by Igi Global Scientific Publishing, 2025

    9798337317878

    • Hardcover

    Seller: Rarewaves.com UK, London, United KingdomRarewaves.com UK

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    Condition: New

    £ 241.64

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    Hardback. Condition: New.

  • Language: English

    Published by IGI Global, 2025

    9798337317885

    • Softcover
    • Print on Demand

    Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK

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    Condition: New

    £ 170.86

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    PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Language: English

    Published by IGI Global, 2025

    9798337317885

    • Softcover
    • Print on Demand

    Seller: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US

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    Condition: New

    £ 183.31

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    PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Language: English

    Published by IGI Global, 2025

    9798337317878

    • Hardcover
    • Print on Demand

    Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK

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    Condition: New

    £ 202.62

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    HRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Language: English

    Published by IGI Global, 2025

    9798337317878

    • Hardcover
    • Print on Demand

    Seller: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US

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    Condition: New

    £ 217.63

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    HRD. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

  • Language: English

    Published by IGI Global, Hershey, 2025

    9798337317885

    • Softcover
    • Print on Demand

    Seller: CitiRetail, Stevenage, United KingdomCitiRetail

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    Condition: New

    £ 179.49

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    Paperback. Condition: new. Paperback. International marketing plays a pivotal role in how companies navigate the complexities of globalization, cultural diversity, and rapidly evolving digital landscapes. Understanding how to effectively enter and operate in foreign markets is essential for business growth, innovation, and long-term sustainability. As digital transformation reshapes consumer behavior and business models, companies must adapt their strategies to stay competitive and relevant across borders. Exploring the dynamics of cross-cultural communication, regulatory environments, and digital tools helps professionals make informed, impactful decisions in the global marketplace. This area of study supports the development of globally minded leaders capable of driving inclusive and adaptive business practices. Marketing Strategies for the Internationalization of Businesses and Brands provides a comprehensive and up-to-date analysis of international marketing. It focuses on the changes and challenges companies face in today s globalized world. Covering topics such as artificial intelligence, e-commerce, and social media, this book is an excellent resource for educators, researchers, academicians, marketing professionals, business leaders and executives, and more. "This book aims to fill a significant gap in international marketing, offering a relevant analysis for professionals and academics seeking a scientific and well-founded understanding of the subject"-- Provided by publisher. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

  • Language: English

    Published by IGI Global, 2025

    9798337317885

    • Softcover
    • Print on Demand

    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Condition: New

    £ 257.35

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    Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - International marketing plays a pivotal role in how companies navigate the complexities of globalization, cultural diversity, and rapidly evolving digital landscapes. Understanding how to effectively enter and operate in foreign markets is essential for business growth, innovation, and long-term sustainability. As digital transformation reshapes consumer behavior and business models, companies must adapt their strategies to stay competitive and relevant across borders. Exploring the dynamics of cross-cultural communication, regulatory environments, and digital tools helps professionals make informed, impactful decisions in the global marketplace. This area of study supports the development of globally minded leaders capable of driving inclusive and adaptive business practices. Marketing Strategies for the Internationalization of Businesses and Brands provides a comprehensive and up-to-date analysis of international marketing. It focuses on the changes and challenges companies face in today s globalized world. Covering topics such as artificial intelligence, e-commerce, and social media, this book is an excellent resource for educators, researchers, academicians, marketing professionals, business leaders and executives, and more.…

  • Language: English

    Published by IGI Global, 2025

    9798337317885

    • Softcover
    • Print on Demand

    Seller: preigu, Osnabrück, Germanypreigu

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    £ 228.86

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    Taschenbuch. Condition: Neu. Marketing Strategies for the Internationalization of Businesses and Brands | Sandrina Francisca Teixeira (u. a.) | Taschenbuch | Englisch | 2025 | IGI Global | EAN 9798337317885 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. …

  • Language: English

    Published by IGI Global, 2025

    9798337317878

    • Hardcover
    • Print on Demand

    Seller: preigu, Osnabrück, Germanypreigu

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    Condition: New

    £ 264.49

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    Buch. Condition: Neu. Marketing Strategies for the Internationalization of Businesses and Brands | Sandrina Francisca Teixeira (u. a.) | Buch | Englisch | 2025 | IGI Global | EAN 9798337317878 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.…

  • Language: English

    Published by IGI Global, 2025

    9798337317878

    • Hardcover
    • Print on Demand

    Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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    Condition: New

    £ 303.92

    £ 35.95 shipping 
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    Quantity: 2 available

    Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - International marketing plays a pivotal role in how companies navigate the complexities of globalization, cultural diversity, and rapidly evolving digital landscapes. Understanding how to effectively enter and operate in foreign markets is essential for business growth, innovation, and long-term sustainability. As digital transformation reshapes consumer behavior and business models, companies must adapt their strategies to stay competitive and relevant across borders. Exploring the dynamics of cross-cultural communication, regulatory environments, and digital tools helps professionals make informed, impactful decisions in the global marketplace. This area of study supports the development of globally minded leaders capable of driving inclusive and adaptive business practices. Marketing Strategies for the Internationalization of Businesses and Brands provides a comprehensive and up-to-date analysis of international marketing. It focuses on the changes and challenges companies face in today s globalized world. Covering topics such as artificial intelligence, e-commerce, and social media, this book is an excellent resource for educators, researchers, academicians, marketing professionals, business leaders and executives, and more.…