Shahsavari Saied (5 results)

Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condition: Very Good. Dust Jacket Condition: 47194118. 1753404632. 7/25/2025 12:50:32 AM.

Condition: New.

Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - What if advertising could help businesses sell more without pressuring people to buy Advertising with a Human Soul: Reviving Human Wisdom in the World of Commerce by Saied Shahsavari presents a different approach to advertising-one that places human connection, understanding, and dignity at the centre of commercial relationships.Drawing on more than four decades of experience working closely with people from diverse cultures and backgrounds, the author explores how businesses can communicate more meaningfully with consumers while pursuing sustainable commercial success. Rather than treating consumers as targets, this approach encourages companies to understand their needs, respect their choices, and help them discover products and services that genuinely belong in their lives.Across 20 chapters, the book examines the principles of human-based advertising, ethical selling, meaningful storytelling, customer relationships, consumer psychology, and the role of artificial intelligence in modern commerce. It explores how businesses can build trust, create positive experiences, and strengthen relationships without relying on fear, pressure, or artificial needs.Readers will discover perspectives on:Moving from seller-based to human-based advertisingBuilding meaningful connections before communicating a sales messageUnderstanding consumer psychology and emotional barriersUsing storytelling to create lasting meaning around productsStrengthening customer relationships beyond the initial saleCombining human intelligence with artificial intelligenceCreating businesses that balance commercial growth with responsibility and humanityThe book also introduces ideas such as X-Factor and Wow-Factor businesses, exploring how companies can develop more harmonious relationships among customers, employees, products, and the wider community.Written for business owners, entrepreneurs, marketers, advertising professionals, brand strategists, and readers interested in ethical commerce, this book invites a fresh examination of what advertising can achieve when it begins with understanding rather than persuasion.Advertising with a Human Soul offers a simple but powerful proposition: commercial success and humanity do not have to compete. By learning to listen to people, businesses can create value, strengthen trust, and make commerce a more meaningful human experience.…

Taschenbuch. Condition: Neu. Advertising with a Human Soul | Saied Shahsavari | Taschenbuch | Englisch | 2026 | Adhyyan Books | EAN 9788166090554 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.