Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Chiron Media, Wallingford, United Kingdom
paperback. Condition: New.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 160 1st edition NO-PA16APR2015-KAP.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: California Books, Miami, FL, U.S.A.
Condition: New.
Language: English
Published by Sage Publications Ltd, GB, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. Each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout.Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
Language: English
Published by SAGE Publications Ltd, GB, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout.Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795176 ISBN 13: 9781529795172
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795176 ISBN 13: 9781529795172
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 160 pages. 8.26x5.82x8.27 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795176 ISBN 13: 9781529795172
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2025
ISBN 10: 1529795176 ISBN 13: 9781529795172
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, GB, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.
Paperback. Condition: New. Each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout.Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 160 pages. 8.26x5.82x8.27 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, GB, 2025
ISBN 10: 1529795168 ISBN 13: 9781529795165
Seller: Rarewaves.com UK, London, United Kingdom
Paperback. Condition: New. Each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical, sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.This accessible and affordable introduction to brand management provides an overview of the controversies and debates, leading thinkers and enduring challenges in brands and branding, with one eye on historical context and cultural and critical perspectives throughout.Michael Beverland and Pinar Cankurtaran are Professor and Associate Professor of Brand Strategy at University of Sussex Business School.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616980 ISBN 13: 9781529616989
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Paperback. Condition: Brand New. 3rd edition. 400 pages. 9.13x7.32x1.02 inches. In Stock.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616980 ISBN 13: 9781529616989
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616980 ISBN 13: 9781529616989
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616980 ISBN 13: 9781529616989
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Hardcover. Condition: Brand New. 3rd edition. 400 pages. 9.13x7.32x1.14 inches. In Stock.
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 160 pages. 8.26x5.82x8.27 inches. In Stock. This item is printed on demand.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. Print on Demand.
Language: English
Published by SAGE Publications Ltd, 2024
ISBN 10: 1529616972 ISBN 13: 9781529616972
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. Print on Demand Third edition NO-PA16APR2015-KAP.