Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Language: English
Published by Portland: Pomegranate, 2013
ISBN 10: 0764965824 ISBN 13: 9780764965821
Seller: Arnold M. Herr, Los Angeles, CA, U.S.A.
First Edition
Hardcover. Condition: Fine. Dust Jacket Condition: Fine. 1st Edition. Square quarto. Color & B&W illustrations. Fine in fine DJ. 288 pages.
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Published by Cambridge University Press, Cambridge, England / New York, New York, 1995
Seller: Andover Books and Antiquities, Andover, MA, U.S.A.
Softcover. xxviii, 882 pp. Softcover. LCC: 9513775 Very good condition; touches of wear on edges of covers and on bottom edges of papers.
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Condition: As New. Unread book in perfect condition.
Condition: New.
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Condition: NEW.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Seller: killarneybooks, Inagh, CLARE, Ireland
First Edition
Hardcover. Condition: Very Good. 1st Edition. Hardcover, xxvi + 424 pages, NOT ex-library. Gentle wear only. Book is clean and bright with unmarked text, free of inscriptions and stamps, firmly bound. Boards show short creases to corners. Issued without a dust jacket.
Language: English
Published by Taylor & Francis Ltd, London, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies.With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Condition: New.
Language: English
Published by Routledge 2013-03-06, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Chiron Media, Wallingford, United Kingdom
Paperback. Condition: New.
Language: English
Published by Taylor and Francis Ltd, GB, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New. The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies.With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area.
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 64.65
Quantity: Over 20 available
Add to basketCondition: New. In.
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Condition: New.
Language: English
Published by Taylor & Francis Group, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 456.
Language: English
Published by Taylor & Francis Ltd, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
First Edition
Condition: New. 2013. 1st Edition. Paperback. Editor(s): Fournier, Susan; Breazeale, Michael; Fetscherin, Marc. Num Pages: 456 pages, 21 black & white illustrations, 28 black & white tables, 21 black & white line drawings. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 151 x 24. Weight in Grams: 672. . . . . .
Language: English
Published by Routledge 2013-03-06, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Chiron Media, Wallingford, United Kingdom
Paperback. Condition: New.
Language: English
Published by Taylor & Francis Ltd, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
Paperback. Condition: new. New Copy. Customer Service Guaranteed.
Language: English
Published by Taylor and Francis Ltd, GB, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies.With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area.
Language: English
Published by Taylor & Francis Group, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. pp. 456.
Condition: NEW.
Language: English
Published by Taylor & Francis Ltd, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2013. 1st Edition. Paperback. Editor(s): Fournier, Susan; Breazeale, Michael; Fetscherin, Marc. Num Pages: 456 pages, 21 black & white illustrations, 28 black & white tables, 21 black & white line drawings. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 151 x 24. Weight in Grams: 672. . . . . . Books ship from the US and Ireland.
Language: English
Published by Taylor & Francis Ltd, 2013
ISBN 10: 0415783135 ISBN 13: 9780415783132
Seller: Buchpark, Trebbin, Germany
Condition: Sehr gut. Zustand: Sehr gut | Seiten: 430 | Sprache: Englisch | Produktart: Bücher | The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies. With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area.
Paperback. Condition: Brand New. 98 pages. 9.00x6.00x1.00 inches. In Stock.
Seller: online-buch-de, Dozwil, Switzerland
Hardcover Mar 23, 2012. Condition: gebraucht; wie neu. wie ungebraucht, minimalste Standspuren.