Jayachandran Satish (18 results)
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: The Book Corner, Beaverton, OR, U.S.A.The Book Corner
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hardcover. Condition: New. Brand new. Hardback. Minor shelf wear of front cover. Ships from Friends bookstore to benefit Beaverton (Oregon) library.
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Innovation and Strategy
Varadarajan, Rajan (EDT); Jayachandran, Satish (EDT); Malhotra, Naresh K. (EDT)
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condition: New.
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
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£ 110.70
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Innovation and Strategy
Varadarajan, Rajan (EDT); Jayachandran, Satish (EDT); Malhotra, Naresh K. (EDT)
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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£ 127.04
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Condition: As New. Unread book in perfect condition.
Innovation and Strategy
Varadarajan, Rajan (EDT); Jayachandran, Satish (EDT); Malhotra, Naresh K. (EDT)
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 110.69
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Innovation and Strategy
Varadarajan, Rajan (EDT); Jayachandran, Satish (EDT); Malhotra, Naresh K. (EDT)
Language: English
Published by Emerald Publishing, 2018
- Hardcover
Seller: GreatBookPricesUK, Woodford Green, United KingdomGreatBookPricesUK
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£ 122.92
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Condition: As New. Unread book in perfect condition.
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Language: English
Published by Emerald Publishing Limited, GB, 2018
- Hardcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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£ 145.88
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Hardback. Condition: New. Innovation is the process of value creation through use of relevant knowledge, capabilities and resources for conversion of ideas into new products, processes and practices, and improvements in existing products, processes and practices. Innovations of various types and forms are crucial to achieving an…d sustaining a competitive advantage in the marketplace, the principal focus of competitive strategy.Product innovations play a central role in various strategic marketing contexts such as meeting consumers' needs and wants, responding to changes in consumers' preferences, shaping consumers' preferences, entering new markets, enhancing a firm's market position in presently served product-markets, differentiating the firm's product offerings from competitors' offerings, neutralizing the effects of competitors' actions, and preemption and deterrence of competitors. Against this backdrop, articles published in this volume focus on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy. The substantive issues addressed in these articles include sources of innovation, customer involvement in innovation, innovations in a digital environment, innovations in an information rich environment, the role of market foresight and design orientation as organizational capabilities in new product development and new product performance, and the effects of market orientation, organizational culture, trust and commitment on business performance.
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Language: English
Published by Emerald Publishing Limited, GB, 2018
- Hardcover
Seller: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
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£ 142.46
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Hardback. Condition: New. Innovation is the process of value creation through use of relevant knowledge, capabilities and resources for conversion of ideas into new products, processes and practices, and improvements in existing products, processes and practices. Innovations of various types and forms are crucial to achieving an…d sustaining a competitive advantage in the marketplace, the principal focus of competitive strategy.Product innovations play a central role in various strategic marketing contexts such as meeting consumers' needs and wants, responding to changes in consumers' preferences, shaping consumers' preferences, entering new markets, enhancing a firm's market position in presently served product-markets, differentiating the firm's product offerings from competitors' offerings, neutralizing the effects of competitors' actions, and preemption and deterrence of competitors. Against this backdrop, articles published in this volume focus on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy. The substantive issues addressed in these articles include sources of innovation, customer involvement in innovation, innovations in a digital environment, innovations in an information rich environment, the role of market foresight and design orientation as organizational capabilities in new product development and new product performance, and the effects of market orientation, organizational culture, trust and commitment on business performance.
Language: English
Published by Emerald Group Pub Ltd, 2018
- Hardcover
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
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Hardcover. Condition: Brand New. 328 pages. 9.00x6.00x1.00 inches. In Stock.
Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
Seller: Buchpark, Trebbin, GermanyBuchpark
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£ 121.56
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Condition: Hervorragend. Zustand: Hervorragend | Seiten: 376 | Sprache: Englisch | Produktart: Bücher | This volume focuses on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy.
Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
- Print on Demand
Seller: PBShop.store UK, Fairford, GLOS, United KingdomPBShop.store UK
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£ 114.93
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HRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
- Print on Demand
Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
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£ 131.26
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Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
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Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
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Seller: moluna, Greven, Germanymoluna
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£ 156.19
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorDr. Rajan Varadarajan is University Distinguished Professor and Distinguished Professor of Marketing, Regents Professor, and holder of the Ford Chair in Marketing and E-Commerce in the Mays Business…School at Te.
Language: English
Published by Emerald Publishing, 2018
- Hardcover
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Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
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£ 218.11
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Condition: New. Print on Demand.
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Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
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Seller: preigu, Osnabrück, Germanypreigu
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Buch. Condition: Neu. Innovation and Strategy | Rajan Varadarajan (u. a.) | Buch | Einband - fest (Hardcover) | Englisch | 2018 | Emerald Publishing Limited | EAN 9781787548299 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Language: English
Published by Emerald Publishing, 2018
- Hardcover
- Print on Demand
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
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£ 232.28
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Condition: New. Print on Demand.
Language: English
Published by Emerald Publishing, 2018
- Hardcover
- Print on Demand
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
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£ 237.27
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Condition: New. PRINT ON DEMAND.
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Language: English
Published by Emerald Publishing Limited, 2018
- Hardcover
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
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Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This volume focuses on substantive issues in innovation, marketing strategy, and the nexus of innovation and marketing strategy.
