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  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464302 ISBN 13: 9780143464303

    Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.

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    £ 13.84

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    Paperback. Condition: new. Paperback. 1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion millennials in the world, aged between 17 and 37 years, who are fast becoming the world's most important generational cohort in terms of consumer spending growth, sourcing of employees and overall economic prospects. Engaging this cohort for businesses, societies and nations is no more a matter of choice. The 2016 millennial survey by Deloitte on millennials has alarming news for companies the world over. Majority of the millennials or Gen Y workers are likely to change their companies by 2020. While the world over similar trends are visible, India ranks third where the probability of Gen Y workers leaving their current companies is maximum. The survey also points to the fact that this lack of loyalty may be a sign of neglect that millennials might be facing in their organizations. Such poor levels of engagement of millennial workers in India and rest of the world are a huge red flag for all companies. Poor engagement will not only have cost implications but also have huge negative implications on the growth, profitability and sustainability of companies, especially when the going is not particularly easy for most of the industry sectors. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464310 ISBN 13: 9780143464310

    Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

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    £ 13.86

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    Quantity: 1 available

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    Paperback. Condition: new. Paperback. This book decodes the mindsets, attitudes and behaviours of generation Z. Highlighting some of the most compelling aspects of their lives, it helps readers understand the opportunities and challenges faced by the generation in a world impacted by digital technology. Provocative and incisive, The Life of Z offers unique insights to help nurture an extraordinary generation of achievers and change makers. It is a must-read for business leaders, teachers, counsellors, parents and everyone who manages generation Z. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2025

    ISBN 10: 0143464302 ISBN 13: 9780143464303

    Seller: THE SAINT BOOKSTORE, Southport, United Kingdom

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

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    £ 14.91

    £ 16.01 shipping
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    Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464310 ISBN 13: 9780143464310

    Seller: CitiRetail, Stevenage, United Kingdom

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

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    £ 19.49

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    Paperback. Condition: new. Paperback. This book decodes the mindsets, attitudes and behaviours of generation Z. Highlighting some of the most compelling aspects of their lives, it helps readers understand the opportunities and challenges faced by the generation in a world impacted by digital technology. Provocative and incisive, The Life of Z offers unique insights to help nurture an extraordinary generation of achievers and change makers. It is a must-read for business leaders, teachers, counsellors, parents and everyone who manages generation Z. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464302 ISBN 13: 9780143464303

    Seller: CitiRetail, Stevenage, United Kingdom

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

    Contact seller

    £ 19.49

    £ 37 shipping
    Ships from United Kingdom to U.S.A.

    Quantity: 1 available

    Add to basket

    Paperback. Condition: new. Paperback. 1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion millennials in the world, aged between 17 and 37 years, who are fast becoming the world's most important generational cohort in terms of consumer spending growth, sourcing of employees and overall economic prospects. Engaging this cohort for businesses, societies and nations is no more a matter of choice. The 2016 millennial survey by Deloitte on millennials has alarming news for companies the world over. Majority of the millennials or Gen Y workers are likely to change their companies by 2020. While the world over similar trends are visible, India ranks third where the probability of Gen Y workers leaving their current companies is maximum. The survey also points to the fact that this lack of loyalty may be a sign of neglect that millennials might be facing in their organizations. Such poor levels of engagement of millennial workers in India and rest of the world are a huge red flag for all companies. Poor engagement will not only have cost implications but also have huge negative implications on the growth, profitability and sustainability of companies, especially when the going is not particularly easy for most of the industry sectors. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464310 ISBN 13: 9780143464310

    Seller: AussieBookSeller, Truganina, VIC, Australia

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

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    £ 30.75

    £ 27.67 shipping
    Ships from Australia to U.S.A.

    Quantity: 1 available

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    Paperback. Condition: new. Paperback. This book decodes the mindsets, attitudes and behaviours of generation Z. Highlighting some of the most compelling aspects of their lives, it helps readers understand the opportunities and challenges faced by the generation in a world impacted by digital technology. Provocative and incisive, The Life of Z offers unique insights to help nurture an extraordinary generation of achievers and change makers. It is a must-read for business leaders, teachers, counsellors, parents and everyone who manages generation Z. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

  • Dr Debashish Sengupta

    Language: English

    Published by Penguin Random House India, 2024

    ISBN 10: 0143464302 ISBN 13: 9780143464303

    Seller: AussieBookSeller, Truganina, VIC, Australia

    Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

    Contact seller

    £ 35.95

    £ 27.67 shipping
    Ships from Australia to U.S.A.

    Quantity: 1 available

    Add to basket

    Paperback. Condition: new. Paperback. 1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion millennials in the world, aged between 17 and 37 years, who are fast becoming the world's most important generational cohort in terms of consumer spending growth, sourcing of employees and overall economic prospects. Engaging this cohort for businesses, societies and nations is no more a matter of choice. The 2016 millennial survey by Deloitte on millennials has alarming news for companies the world over. Majority of the millennials or Gen Y workers are likely to change their companies by 2020. While the world over similar trends are visible, India ranks third where the probability of Gen Y workers leaving their current companies is maximum. The survey also points to the fact that this lack of loyalty may be a sign of neglect that millennials might be facing in their organizations. Such poor levels of engagement of millennial workers in India and rest of the world are a huge red flag for all companies. Poor engagement will not only have cost implications but also have huge negative implications on the growth, profitability and sustainability of companies, especially when the going is not particularly easy for most of the industry sectors. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.