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Language: English
Published by Springer Gabler 2015-02-28, 2015
ISBN 10: 3658088214 ISBN 13: 9783658088217
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Paperback. Condition: Brand New. 2015 edition. 136 pages. 8.27x5.83x0.31 inches. In Stock.
Taschenbuch. Condition: Neu. Social Media for Scientific Institutions | How to Attract Young Academics by Using Social Media as a Marketing Tool | Daniel Hurrle (u. a.) | Taschenbuch | xviii | Englisch | 2015 | Springer Gabler | EAN 9783658088217 | Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Seller: Biblios, Frankfurt am main, HESSE, Germany
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Language: English
Published by Springer Fachmedien Wiesbaden, 2015
ISBN 10: 3658088214 ISBN 13: 9783658088217
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Kartoniert / Broschiert. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Study in the field of economic sciencesThis book covers relevant topics of social media in the area of research institutes. Daniel Hurrle and Julia Postatny follow the research question of how social media can empower the communication of such institute.
Language: English
Published by Springer Gabler Feb 2015, 2015
ISBN 10: 3658088214 ISBN 13: 9783658088217
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book covers relevant topics of social media in the area of research institutes. Daniel Hurrle and Julia Postatny follow the research question of how social media can empower the communication of such institutes by using the example of the Berlin-Brandenburg Academy of Sciences and Humanities. Based on a comprehensive analysis of the designated target group of young academics, a holistic social media concept is developed with clear guidelines for immediate application and implementation. Diagrams, illustrations, models and short summaries after each section facilitate the understanding of the process and complex decisions and lead the reader gently through the topic.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 136 pp. Englisch.