Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Walter de Gruyter 4/24/2023, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Ethical Approaches to Marketing. Book.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Paperback. Condition: New. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that 'Marketing is the Devil', but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie).
Paperback. Condition: New. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that 'Marketing is the Devil', but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie).
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Speedyhen LLC, Hialeah, FL, U.S.A.
Condition: NEW.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Paperback. Condition: new. Paperback. Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that Marketing is the Devil, but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie) This book offers readers a wide and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of et Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Language: English
Published by Grosset & Dunlap, New York, 1961
Seller: Bookfever, IOBA (Volk & Iiams), Ione, CA, U.S.A.
Condition: VERY GOOD. Early printing. Blue tweed cloth covers with dark blue silhouette of Nancy on front cover, blue multi-scene illustrated endpapers (Farah's format 16 used between 1959 and 1961 - 36 Nancy Drews listed in book and dj). Illustrated. Dustjacket art with wraparound spine by Rudy Nappi. 214 pp. Very good in very good dust jacket. (slight spine slant, some edgewear to the upper edge of the dj and the top of the dj spine, now protected by an archival cover, and overall bright and attractive.).
Condition: New.
Paperback. Condition: New. This book tells the stories of a selection of successful small business enterprises. It is not an account of financial success or brand share, it is a collection of narratives about the journeys made by inspiring, determined, innovative individuals who have applied their passion and skills to the creation of successful small businesses. The case studies tell compelling stories of personal achievement and business success, and encourage the reader to find out more about the small business owners and their products. The stories are about small, strong brands who are socially viable, well established and contribute to society and the local community. Across all the case studies, there is a recurring theme of not just making a profit; but a passion and motivation to succeed.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Small Enterprise Marketing: Eighteen Case Studies. Book.
Language: English
Published by Heavenly Enterprises Midwest, Limited, 2019
ISBN 10: 1949027171 ISBN 13: 9781949027174
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 36 pages. 8.25x8.25x0.09 inches. In Stock.
Condition: As New. Unread book in perfect condition.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Advances in Blockchain Research and Cryptocurrency Behaviour. Book.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Condition: new.
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. 2023. Paperback. . . . . .
Language: English
Published by De Gruyter Oldenbourg 2023-05-08, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Chiron Media, Wallingford, United Kingdom
Paperback. Condition: New.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Ria Christie Collections, Uxbridge, United Kingdom
£ 21.17
Quantity: Over 20 available
Add to basketCondition: New. In.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: New.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Heavenly Enterprises Midwest, Limited, 2018
ISBN 10: 1943343624 ISBN 13: 9781943343621
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 8.50x8.50x0.12 inches. In Stock.
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. This book presents an edited collection of chapters from academic and industry expert contributors focusing on the directions of blockchain cryptocurrency from leading authorities in their field providing the cutting-edge and timely insights in the world of cryptocurrency behaviour. Whether you are a researcher, a portfolio manager, financial adviser, or nvesting novice, this book will provide you with thought provoking perceptions and insights. It will bring you fully up to date on the consumer issues, trends, and challenges in the world of blockchain crypto behaviour equipping you to understand and meet current challenges to come. Advances in Blockchain Research and Cryptocurrency Behaviour provides an interesting and thought-provoking insight into blockchain and cryptocurrency behaviours and is filled with new insights into: Consumer adoption and behaviour digital currency innovations blockchain technology and governance sustainability and environmental impact branding and resilience and investing in blockchain. The culmination of many decades of investing experience and academic research, this book makes complex issues interesting and logical.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. 1st edition NO-PA16APR2015-KAP.
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2023. Paperback. . . . . . Books ship from the US and Ireland.
Language: English
Published by De Gruyter Oldenbourg, 2023
ISBN 10: 3111257711 ISBN 13: 9783111257716
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Condition: As New. Unread book in perfect condition.
Language: English
Published by De Gruyter Oldenbourg, 2021
ISBN 10: 3110655659 ISBN 13: 9783110655650
Seller: Devils in the Detail Ltd, Oxford, United Kingdom
Condition: New. Picture Shown is For Illustration Purposes Only, Please See Below For Further DetailsCONDITION ? NEW.