Brian Smith Pragmedic (6 results)
Marketing Due Diligence: Reconnecting Strategy to Share Price, 2nd Edition Format: Paperback
Malcolm McDonald (Cranfield School of Management); Brian Smith (PragMedic); Keith Ward
Published by John Wiley and Sons
Seller: INDOO, Avenel, NJ, U.S.A.INDOO
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£ 29.32
Free ShippingShips within U.S.A.Quantity: Over 20 available
Condition: New. Brand New.
- Hardcover
Seller: moluna, Greven, Germanymoluna
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£ 36.64
£ 41.92 shippingShips from Germany to U.S.A.Quantity: Over 20 available
Gebunden. Condition: New.
- Softcover
Seller: moluna, Greven, Germanymoluna
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£ 39.50
£ 41.92 shippingShips from Germany to U.S.A.Quantity: Over 20 available
Condition: New.
- Hardcover
Seller: moluna, Greven, Germanymoluna
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£ 128.92
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Condition: New.
- Hardcover
Seller: moluna, Greven, Germanymoluna
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£ 225.22
£ 41.92 shippingShips from Germany to U.S.A.Quantity: Over 20 available
Condition: New. Brian Smith Making Marketing Happen is prompted by needs of practising managers who have found the traditional marketing planning texts to be fine in theory, but hard to apply to my special market. In short, it holds that marketing planning fail.
- Hardcover
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
£ 277.74
£ 55.14 shippingShips from Germany to U.S.A.Quantity: 2 available
Buch. Condition: Neu. Neuware - Argues that marketing planning fails for most companies because it either does not fit their organizational culture, their market conditions or both. This book explains how companies can construct the right hybrid strategy making process for their situation.
