Bellman Steven (10 results)
- Softcover
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
Contact seller5-star sellerCondition: Used - Good
£ 17.39
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
- Softcover
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.BennettBooksLtd
Contact seller5-star sellerCondition: New
£ 93.35
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paperback. Condition: New. In shrink wrap. Looks like an interesting title.
- Softcover
Seller: preigu, Osnabrück, Germanypreigu
Contact seller5-star sellerCondition: New
£ 51.53
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Taschenbuch. Condition: Neu. The Web Ad Schema and Grammatical Analysis for Web Advertising Sites | Using Grammatical Analysis to Identify the Consumer Characteristics of Visitors to Web Advertising Sites | Steven Bellman | Taschenbuch | 200 S. | Englisch | 2010 | LAP LAMBERT Academic Publishing | EAN 9783838324661 | Verantwortl…iche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
- Softcover
Seller: Revaluation Books, Exeter, , United KingdomRevaluation Books
Contact seller5-star sellerCondition: New
£ 125.62
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Paperback. Condition: Brand New. 200 pages. 8.66x5.91x0.46 inches. In Stock.
- Softcover
Seller: Mispah books, Redhill, SURRE, United KingdomMispah books
Contact seller4-star sellerCondition: New
£ 197.00
£ 25.00 shippingShips from United Kingdom to U.S.A.Quantity: 1 available
paperback. Condition: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
More imagesPublished by Matthew Bender & Co., Inc., New York 1989
- Hardcover
Seller: The BiblioFile, Rapid River, MI, U.S.A.The BiblioFile
Contact seller5-star sellerCondition: Used - Very good
£ 610.78
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Hard Cover. Condition: Very Good. Seventh Edition (Revised). Black textured leatherette (or leather) bind with hard boards, sharp gilt impressed spine titles, adjustable rod bind, lt. shelf wear. Pages very good. Materials you need to interpret maritime law. Extremely large collection of materials. Each section with its own numb…ering. Apprx. 750 pages. Insured post. Size: 4to - over 9¾" - 12" tall. Book.
Language: English
Published by LAP LAMBERT Academic Publishing Sep 2010 2010
- Softcover
- Print on Demand
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, , GermanyBuchWeltWeit Ludwig Meier e.K.
Contact seller5-star sellerCondition: New
£ 60.46
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Translating the clickstream data in Web server log files into useable information about the characteristics of the consumers who visit Web sites has been a major challenge. This book describes two novel contributions to addressing t…his challenge. The first is the application of top-down grammatical analysis to clickstream data to infer consumer characteristics. Like top-down approaches to the grammatical analysis of language, this approach specifies sequential patterns to look for in the data, as the patterns marketers are interested in (e.g., purchasing) may be rare, and therefore difficult to detect using bottom-up, data-driven methods. The second contribution is the introduction of a new construct, the Web ad schema, which is a visitor s mental representation of the structure of a Web site. If this representation is incongruent with the actual structure of a site, a consumer will generate a misleading clickstream. This book should be especially useful to Web site marketers interested in understanding who their customers are and optimizing the information they deliver to their customers, and to researchers developing new applications to analyze clickstream data. 200 pp. Englisch.
- Softcover
- Print on Demand
Seller: moluna, Greven, , Germanymoluna
Contact seller5-star sellerCondition: New
£ 49.09
£ 42.29 shippingShips from Germany to U.S.A.Quantity: Over 20 available
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Bellman StevenSteven Bellman, PhD (University of New South Wales 1999): Associate Professor and Deputy Director of the Interactive Television Research Institute, Murdoch University, Australia.Translatin…g the clickstream data in W.
Language: English
Published by LAP LAMBERT Academic Publishing Sep 2010 2010
- Softcover
- Print on Demand
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germanybuchversandmimpf2000
Contact seller5-star sellerCondition: New
£ 60.46
£ 51.80 shippingShips from Germany to U.S.A.Quantity: 1 available
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Translating the clickstream data in Web server log files into useable information about the characteristics of the consumers who visit Web sites has been a major challenge. This book describes two novel contributions to addressing this…challenge. The first is the application of top-down grammatical analysis to clickstream data to infer consumer characteristics. Like top-down approaches to the grammatical analysis of language, this approach specifies sequential patterns to look for in the data, as the patterns marketers are interested in (e.g., purchasing) may be rare, and therefore difficult to detect using bottom-up, data-driven methods. The second contribution is the introduction of a new construct, the Web ad schema, which is a visitor''s mental representation of the structure of a Web site. If this representation is incongruent with the actual structure of a site, a consumer will generate a misleading clickstream. This book should be especially useful to Web site marketers interested in understanding who their customers are and optimizing the information they deliver to their customers, and to researchers developing new applications to analyze clickstream data.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 200 pp. Englisch.
- Softcover
- Print on Demand
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
Contact seller5-star sellerCondition: New
£ 61.19
£ 53.16 shippingShips from Germany to U.S.A.Quantity: 1 available
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Translating the clickstream data in Web server log files into useable information about the characteristics of the consumers who visit Web sites has been a major challenge. This book describes two novel contributions to addressing this c…hallenge. The first is the application of top-down grammatical analysis to clickstream data to infer consumer characteristics. Like top-down approaches to the grammatical analysis of language, this approach specifies sequential patterns to look for in the data, as the patterns marketers are interested in (e.g., purchasing) may be rare, and therefore difficult to detect using bottom-up, data-driven methods. The second contribution is the introduction of a new construct, the Web ad schema, which is a visitor s mental representation of the structure of a Web site. If this representation is incongruent with the actual structure of a site, a consumer will generate a misleading clickstream. This book should be especially useful to Web site marketers interested in understanding who their customers are and optimizing the information they deliver to their customers, and to researchers developing new applications to analyze clickstream data.
