Todd C. Snelgrove

Todd Snelgrove: Experts In Value

Increasing Companies Bottom Line by demonstrating, documenting, procuring,

pricing and selling based on best Total Profit Added™

Former Global Vice President of Value with over 15 years’ experience in being the team leader on understanding, presenting, calculating, pricing, and purchasing on Total Cost of Ownership (TCO) or Total Profit Added™ (TPA™) for SKF, and Vice President of Marketing for ABB. Todd is now the founding partner at The Experts in Value, a consultancy that helps companies sell, market, price and negotiate based on measurable value.

Todd is acknowledged to be a leading subject matter expert in the field of value. He has developed and implemented his leading insight into strategies for sales and marketing programs, strategic account management, customer value partnership agreements, TCO procurement strategies, and numerous programs that help customers and his company increase profitability by measuring and understanding Total Profit Added™. Todd has demonstrated successful customer partnership agreements with Global Fortune 1000 companies, in numerous industries and segments, in all geographies of the world.

Work has been featured in articles on buying, selling, pricing, and procuring in numerous publications from leading business schools and scholarly reviews published by Harvard, MIT Sloan, Case Western, Wake Forest, Journal of Revenue and Pricing Management, London Business Press, Routledge, and others.

Todd has also led sessions on value at Executive MBA courses at IMD Switzerland, Chalmers Sweden, Kellogg USA, Esade Barcelona, University of Tennessee USA, University of Macquarie Australia, University of North Carolina, and London Business School.

An energetic presenter at meetings on the need to buy, sell, and price based on value created and documented; for associations such as Manufacturing Alliance (MAPI), Strategic Account Managers Associations (SAMA), Certified Purchasing Professionals Association (PMAC), Institute for the Study of Business Markets (ISBM), Aberdeen Groups Chief Procurement Officer (CPO) Summit, Center for Advanced Procurement Studies (CAPS), International Association of Commercial and Contract Management (IACCM), European Pricing Platform, National Institute of Government Purchasing (NIGP), World Congress on High Speed Rail, Procurecon Canada, and numerous others. Todd is a Founding Fellow at the Sales Leadership Alliance which is part of the Chartered Institute of Marketing UK, and sits on the Editorial Board of the International Journal of Sales Transformation and Associate Editor Journal of Creating Value. Todd also received a “1 of 50 best practices” by Strategic Account Management Association.

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