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Synopsis
Foods that promote human health - 'functional foods' or nutraceuticals - have caught the imagination of the global food industry. All the household-name companies are developing them as a key driver in their global strategies. They see the prospect of new markets and bigger margins, but the issues presented are fraught with complexity and difficulties. Distinguishing hype from real hope, the authors of this handbook explain the dilemmas and contradictions the industry faces. They present a wealth of detailed marketing, food policy and regulatory material from the leading markets world-wide and show how the hopes of the industry, and the consumer, may be dashed. The solution they offer is radical - nothing less than a new business model of what they term a healthful company.
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About the Author
Michael Heasman and Julian Mellentin are directors of the Centre for Food & Health Studies, a London-based think-tank that researches, analyses and forecasts developments in food and health around the world, and co-editors of the international business journal New Nutrition Business.
"About this title" may belong to another edition of this title.
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The Functional Foods Revolution: Healthy People, Healthy Profits
Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781853836879. Seller Inventory # 9992653
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The Functional Foods Revolution: Healthy People, Healthy Profits
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781853836879. Seller Inventory # 9992654
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The Functional Foods Revolution: Healthy People, Healthy Profits?
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:9781853836879. Seller Inventory # 8540373
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The Functional Foods Revolution: Healthy People, Healthy Profits
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The Functional Foods Revolution: Healthy People, Healthy Profits
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The Functional Foods Revolution : Healthy People, Healthy Profits
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The Functional Foods Revolution : Healthy People, Healthy Profits
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The Functional Foods Revolution : Healthy .
Published by
Taylor & Francis Group, US, 2001
ISBN 10: 1853836877
ISBN 13: 9781853836879
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Seller: Infinity Books Japan, Tokyo, TKY, Japan
Seller rating 2 out of 5 stars
Paperback. Condition: Good. Foods that promote human health - 'functional foods' or nutraceuticals - ha ve caught the imagination of the global food industry. All the household-na me companies are developing them as a key driver in their global strategies . They see the prospect of new markets and bigger margins, but the issues p resented are fraught with complexity and difficulties. Distinguishing hype from real hope, the authors of this handbook explain the dilemmas and contr adictions the industry faces. They present a wealth of detailed marketing, food policy and regulatory material from the leading markets world-wide and show how the hopes of the industry, and the consumer, may be dashed. The s olution they offer is radical - nothing less than a new business model of w hat they term a healthful company. Seller Inventory # RWARE0000070417
Quantity: 1 available
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The Functional Foods Revolution: Healthy People, Healthy Profits
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
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Paperback. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.15. Seller Inventory # G1853836877I3N10
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The Functional Foods Revolution: Healthy People, Healthy Profits?
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Condition: Gut. 336 S. Alle Bücher & Medienartikel von Book Broker sind stets in gutem & sehr gutem gebrauchsfähigen Zustand. Unser Produktfoto entspricht dem hier angebotenen Artikel, dieser weist folgende Merkmale auf: Helle/saubere Seiten in fester Bindung. Mit Namenseintrag. Mit Anstreichungen/Markierungen. Ehemaliges Bibliotheksexemplar. Sprache: Englisch Gewicht in Gramm: 400 Taschenbuch, Maße: 13.79 cm x 1.93 cm x 21.59 cm. Seller Inventory # 661165053
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