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Synopsis
Even though everyone is talking about it, there is no concept in business today more muddled than 'strategy'. Richard Rumelt, described by McKinsey Quarterly as 'a giant in the field of strategy' and 'strategy's strategist', tackles this problem head-on in a jargon-free explanation of how to develop and take action on strategy, in business, politics and beyond. Rumelt dispels popular misconceptions about strategy - such as confusing it with ambitions, visions or financial goals - by very practically showing that a good strategy focuses on the challenges a business faces, and providing an insightful new approach for overcoming them. His sharp analysis and his brilliant, bold style make his book stand out from its competitors (something that Rumelt himself says is crucial). Rumelt has always challenged dominant thinking, ever since, in 1972, he was the first person to uncover a statistical link between corporate strategy and profitability - and this is his long-awaited tour de force.
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About the Author
Richard Rumelt is a professor at UCLA's Anderson School of Business. He also taught for several years at INSEAD in France, and has been a consultant to a wide range of organisations, from the Samuel Goldwyn Company to Shell.
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- PublisherProfile Books Ltd
- Publication date2013
- ISBN 10 1781251541
- ISBN 13 9781781251546
- BindingPaperback
- LanguageEnglish
- Number of pages336
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Good Strategy/Bad Strategy: The difference and why it matters
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Good strategy/bad strategy: the difference and why it matters
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Good Strategy/Bad Strategy: The difference and why it matters [Paperback] [Feb 01, 2013] Richard Rumelt
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Good Strategy/Bad Strategy: The difference and why it matters [Paperback] [Feb 01, 2013] Richard Rumelt
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Condition: good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy. Seller Inventory # SEWV.1781251541.G
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Good Strategy/Bad Strategy: The difference and why it matters [Paperback] [Feb 01, 2013] Richard Rumelt
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Good Strategy/Bad Strategy: The difference and why it matters [Paperback] [Feb 01, 2013] Richard Rumelt
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Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_438381306
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