Synopsis
A veteran publishing executive "mentors" those striving for success in this tough business in the digital environment by emphasizing three Cs: commitment, consistency, and credibility; and the need to make planning primary in regard to defining a market niche, the editorial process, production, sales, and rights. Includes planning worksheets and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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Review
"One of the best references available today ... providing a solid foundation and answering every question." --Jan Nathan, executive director, Publishers Marketing Association "Vital to doing the business of publishing well." -- Independent Publisher "A remarkable book and a must-have volume for anyone interested in the business end of book publishing. Everyone in the book publishing business should have a well-thumbed copy on their desk." --David M. Hetherington, adjunct professor, Pace University, Graduate School of Publishing "No matter what your size, Publishing for Profit is an essential tool for growing your business. The book is about as close to an operations manual for a book publishing company as can be found." --Dominique Raccah, president, Sourcebooks, from the foreword " Publishing for Profit was immensely useful in helping me understand some of the subtler business challenges of a small press ... Your advice is practical and immediately applicable." --Perry Donham, president, KidPub Press "The bible of the industry." --Associated Press "Solid nuts-and-bolts advice for everyone who wants to run a publishing business, no matter how large or small. Forms and illustrations help make this manual crystal clear." --Judith Applebaum, author, How to Get Happily Published "A great book. It sits on my nightstand. I often pick it up and read parts of it again." --Rod Colvin, president, Addicus Books
Book Description
Publishing for Profit provides information on managing and controlling the various publishing activities that are performed on a daily basis. It includes: research and setting objectives; financial matters; editorial process; production and manufacturing; sales and marketing; and rights.
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Publishing For Profit
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00055591300
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Publishing For Profit
Seller: HPB-Diamond, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_428188487
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Publishing For Profit
Seller: HPB Inc., Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_433174824
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Publishing For Profit
Seller: HPB-Ruby, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_450216224