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Synopsis
Image is everything. Today, our television and movie stars, our athletes, and our politicians carefully craft images for public consumption. Even our country's Executive Chief is not immune to a bit of image manipulation. If presidents can not always actually satisfy the public's excessive, contradictory, and unrealistic expectations, they can at l
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About the Author
Richard W. Waterman is professor of political science at the University of Kentucky. He is co-author of The Image is Everything Presidency and Bureaucratic Dynamics.
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