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Business-Driven Research & Development: Managing Knowledge to Create Wealth (MacMillan Business) - Hardcover
Synopsis
Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.
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About the Author
DR GANGULY is Chairman of ICI India and non-executive member of the boards of several major companies, including British Airways.
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Business-Driven Research & Development: Managing Knowledge to Create Wealth (Macmillan Business)
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Business-Driven Research & Development: Managing Knowledge to Create Wealth (Macmillan Business)
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Hardcover. Condition: Very Good. Business-Driven Research & Development: Managing Knowledge to Create Wealth (Macmillan Business) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780333776506
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Business Driven Research and Development
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Business Driven Research and Development
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Gebunden. Condition: New. DR GANGULY is Chairman of ICI India and non-executive member of the boards of several major companies, including British Airways.Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined . Seller Inventory # 458425918
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Business Driven Research and Development
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Business-Driven Research & Development : Managing Knowledge to Create Wealth
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Palgrave Macmillan UK Jun 1999, 1999
ISBN 10: 033377650X
ISBN 13: 9780333776506
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Buch. Condition: Neu. Neuware - Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it. Seller Inventory # 9780333776506
Quantity: 2 available