Synopsis
Business Communication: Process and Product is a time-tested, Web-supported, teaching/learning/testing system that delivers comprehensive resources. The text uses the 3-x-3 writing process to guide the user in writing effectively. Accurate, detailed model documents provide numerous examples for learners to emulate, and abundant activities and cases develop skills. The variety and depth of resources in both print and electronic media are unmatched by any competitor. Mary Ellen Guffey leads the market in providing instructors with timely, innovative, and continuously refreshed teaching tips and support through her Web site, monthly newsletters, as well as at conferences.
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Review
The diversity of teaching and student supplements appears to be the most detailed I've seen with any business communication textbook. The Career Coach, Ethical Insight, and Tech Talk boxes in each chapter are unique as a way to superimpose themes throughout the text.
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Business Communication: Process and Product (with InfoTrac) (Available Titles CengageNOW)
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South-Western College Pub, 2005
ISBN 10: 0324223048
ISBN 13: 9780324223040
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Business Communication: Process and Product (with InfoTrac) (Available Titles CengageNOW)
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ISBN 10: 0324223048
ISBN 13: 9780324223040
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Business Communication: Process and Product (with InfoTrac) (Available Titles CengageNOW)
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South-Western College Pub, 2005
ISBN 10: 0324223048
ISBN 13: 9780324223040
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Business Communication : Process and Product
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Business Communication: Process and Product (with InfoTrac) (Available Titles CengageNOW)
Published by
South-Western College Pub, 2005
ISBN 10: 0324223048
ISBN 13: 9780324223040
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Business Communication: Process and Product (with InfoTrac) (Available Titles CengageNOW)
Published by
South-Western College Pub, 2005
ISBN 10: 0324223048
ISBN 13: 9780324223040
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