The Principles of Marketing (2011) textbook gives a deep insight into the fundamentals of marketing to its readers. This 744-page marketing hardcover is authored by Gary Armstrong and Philip Kotler. Utilizing an easy-to-grasp approach, this Armstrong and Kotler textbook is easy to understand. With emphasis on topics like sustainability and marketing in challenging economic climate of today, this marketing hardcover is the one of the best text on the subject. 'Principles of Marketing (2011)' explains how one should focus on creating customer values and serving the requirements of more intelligent consumers of today's world. You will find real-world examples at the end of each chapter in this Armstrong and Kotler textbook for group discussions and better understanding of the subject.
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Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR006039022
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 3. Seller Inventory # G027375243XI4N00
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Condition: Good. 14th. Ships from the UK. Used book that is in clean, average condition without any missing pages. Seller Inventory # 6309452-6
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273752431. Seller Inventory # 8541988
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Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1400grams, ISBN:9780273752431. Seller Inventory # 8541989
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Seller: Ammareal, Morangis, France
Softcover. Condition: Bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Salissures sur la tranche. Edition 2011. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slightly creased cover. Stains on the edge. Edition 2011. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # D-965-915
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